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15 Ways to DISTRIBUTE Content.But FIRST! Why Thoughtful Distribution is Key to Successful Engagement @BarbraGago Barbra.Gago@LeftBrainDGA.com

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THOUGHTFULDISTRIBUTION Content distribution is a discipline that needs to be integrated with content creation, SEO and management strategies, not thought about after the fact.

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UNIQUEEXPERIENCESWe’ve bought into theidea of developingdifferent content fordifferent buyers (buyerpersonas), the nextstep is to facilitateunique experiences.

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• Your WEBSITE MANUAL • Your BLOG(s)DISTRIBUTION • SOCIAL Media • Email (DATABASE) • e-SIGNATURE • COMMENT Threads • Discussion FORUMS • EVENTS (Live/Virtual) • DOCUMENT-SHARING • MULTI-MEDIA Sites • Mobile APPLICATIONS

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COMMUNITYDISTRIBUTION • Company NEWSFLASH • INFLUENCERS/Bloggers • PUBLIC RELATIONS • Social BOOKMARKING • SOCIAL NEWS Sites • Leverage PARTNERS

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AUTOMATEDDISTRIBUTION • WIDGETS • eNEWSLETTERS • Lead NURTURING • Syndication/RSS

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1. Write a BLOG POST7 WAYS TO USE 2. Use key points to create a A BLOG POST SLIDESHOW 3. Read/record for an .mp3 and AUDIO PODCAST 4. Mash .mp3 and slideshow to make a VIDEO 5. Curate related blog posts, and publish an eBOOK 6. Use pieces of your post as RESPONSES to questions 7. Snip article into value-add TWEETS

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THANK YOU!Barbra.Gago@LeftBrainDGA.com