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Our Apps
How CafeGive Social Works
Create & Customize

Publish

Engage & Share

f
Use online campaign
builder to choose type
of campaign, brand
campaign,
and create social
sharing messages

Distribute to Facebook,
your website,
blog, email and Twitter

Self
Serve

Generate likes,
shares, follows,
email opt-ins and
donations

Semi-Custom
/ Custom
Build Awareness

Showcase your involvement with
cause marketing apps.
Crowdsourcing/Voting App
• Gain insight into what matters
to consumers and grow fan
base

• Crowdsourcing capabilities

empower followers to vote &
engage.

• Built-in social sharing

features expand reach and
grows fan base.
Social Impact Map
• Real time, hub for your
collective good works.

• Showcases locations,
actions and partners.

• Allows for photo uploads,
Facebook and Twitter
feeds.

• Easy to maintain & update
on on-going basis.
Featured Video
•

Easily brand your message
& campaign.

•

Uses YouTube, Vimeosourced video.

•

Include your top feeds and
content to cross-promote.

•

Built-in social sharing
makes it simple to promote
Curated Facebook Content
•

Generates compelling
content for your fans.

•

Shares relevant,
trending content to
increase online
presence and SEO.

•

Directs traffic to your
page to boost “Likes”
and grow follower base.
Community Buzz
• Collects and broadcasts

organization and fan stories
around your causes.

• Built-in social sharing
features.

• Easily integrated with all
social media channels.

• Encourages two-way

engagement with staff,
followers, and customers.
Drive Engagement

Connect with your community
and get them involved.
Like Us, Give Back
• Provides for unique branding
opportunity.

• Builds your fan base by
incentivizing likes.

• Allows for partner/cause
branding.

• Campaign Builder simplifies
analytics tracking.
Contests (Video or Photo)
• Branded promotional messaging.
• Allows for multiple categories to
boost entries.

• ‘Like’ gate built
into Voting
function
Pass It On
• Combines cause

storytelling with an
incentive to promote
engagement.

• Drives ‘likes’ with built-in
sharing widget.

• Can be placed in multiple

pages, including YouTube,
Web and Facebook.
Give Back

Inspire and mobilize.
Raise funds and track success easily.
Donate + Mobile Pledge
• Create successful

fundraising campaigns
that inspire donors,
mobilize advocates, and
raise money.

• Fully brand pages to tell
your story.

• New pledge feature enables supporters to
“give on the go”

• Opt-in to friendly reminders to fulfill pledge
Make The Match
• Doubles your charitable
giving power.

• CafeGive hosts donations &
cuts a check at the end of
the campaign.

• Fully brand your campaign
and cross-promote with
cause partner.

• Customizable campaign
‘thermometer.’
Mobile Paddle Raise
• Create engaging auction-

based fundraising experience.

• CafeGive hosts donations &

cuts a check at the end of the
campaign.

• Visual display shows real-time
updates, with optional
integrated Twitter feed

• Customizable text and look
Cost-Effective &
Simple To Implement
All apps can be configured and deployed within days
(or less!)
Fraction of the cost of creating and hosting fully
branded campaign internally or through an ad
agency.
Retain full control of the campaign. The Campaign
Builder makes it easy to track and update your
campaign.
Available on a subscription basis – from 30-day to
multi-year.
Our Campaign Builder
•

Easy and flexible design tools to
create and manage branded,
interactive cause marketing
campaigns.

•

Multi-channel campaigns that
deploy on your website and/or on
social networks to maximize
visibility.

•

Facebook application to link to your
Facebook page.

•

Integrated, intelligent sharing
features to generate buzz.

•

Configurable "Like gates" to
increase fans by enticing people to
"Like" your Facebook page.
Success You Can Measure
• Reporting back end gives details
on visits, conversions, donations
and donors, and sharing.

• Traffic information can be

downloaded at anytime – a CSV
file can be downloaded and used
with your system of choice (Excel,
etc).

• Easily sort and view data by

metric, such as date, # of visits,
and social media shares.

• We provide marketing support,

and provide feedback on
successful actions to help drive
SEO and engagement.
Thank You

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CafeGive Social Cause Marketing Apps Overview

  • 2. How CafeGive Social Works Create & Customize Publish Engage & Share f Use online campaign builder to choose type of campaign, brand campaign, and create social sharing messages Distribute to Facebook, your website, blog, email and Twitter Self Serve Generate likes, shares, follows, email opt-ins and donations Semi-Custom / Custom
  • 3. Build Awareness Showcase your involvement with cause marketing apps.
  • 4. Crowdsourcing/Voting App • Gain insight into what matters to consumers and grow fan base • Crowdsourcing capabilities empower followers to vote & engage. • Built-in social sharing features expand reach and grows fan base.
  • 5. Social Impact Map • Real time, hub for your collective good works. • Showcases locations, actions and partners. • Allows for photo uploads, Facebook and Twitter feeds. • Easy to maintain & update on on-going basis.
  • 6. Featured Video • Easily brand your message & campaign. • Uses YouTube, Vimeosourced video. • Include your top feeds and content to cross-promote. • Built-in social sharing makes it simple to promote
  • 7. Curated Facebook Content • Generates compelling content for your fans. • Shares relevant, trending content to increase online presence and SEO. • Directs traffic to your page to boost “Likes” and grow follower base.
  • 8. Community Buzz • Collects and broadcasts organization and fan stories around your causes. • Built-in social sharing features. • Easily integrated with all social media channels. • Encourages two-way engagement with staff, followers, and customers.
  • 9. Drive Engagement Connect with your community and get them involved.
  • 10. Like Us, Give Back • Provides for unique branding opportunity. • Builds your fan base by incentivizing likes. • Allows for partner/cause branding. • Campaign Builder simplifies analytics tracking.
  • 11. Contests (Video or Photo) • Branded promotional messaging. • Allows for multiple categories to boost entries. • ‘Like’ gate built into Voting function
  • 12. Pass It On • Combines cause storytelling with an incentive to promote engagement. • Drives ‘likes’ with built-in sharing widget. • Can be placed in multiple pages, including YouTube, Web and Facebook.
  • 13. Give Back Inspire and mobilize. Raise funds and track success easily.
  • 14. Donate + Mobile Pledge • Create successful fundraising campaigns that inspire donors, mobilize advocates, and raise money. • Fully brand pages to tell your story. • New pledge feature enables supporters to “give on the go” • Opt-in to friendly reminders to fulfill pledge
  • 15. Make The Match • Doubles your charitable giving power. • CafeGive hosts donations & cuts a check at the end of the campaign. • Fully brand your campaign and cross-promote with cause partner. • Customizable campaign ‘thermometer.’
  • 16. Mobile Paddle Raise • Create engaging auction- based fundraising experience. • CafeGive hosts donations & cuts a check at the end of the campaign. • Visual display shows real-time updates, with optional integrated Twitter feed • Customizable text and look
  • 17. Cost-Effective & Simple To Implement All apps can be configured and deployed within days (or less!) Fraction of the cost of creating and hosting fully branded campaign internally or through an ad agency. Retain full control of the campaign. The Campaign Builder makes it easy to track and update your campaign. Available on a subscription basis – from 30-day to multi-year.
  • 18. Our Campaign Builder • Easy and flexible design tools to create and manage branded, interactive cause marketing campaigns. • Multi-channel campaigns that deploy on your website and/or on social networks to maximize visibility. • Facebook application to link to your Facebook page. • Integrated, intelligent sharing features to generate buzz. • Configurable "Like gates" to increase fans by enticing people to "Like" your Facebook page.
  • 19. Success You Can Measure • Reporting back end gives details on visits, conversions, donations and donors, and sharing. • Traffic information can be downloaded at anytime – a CSV file can be downloaded and used with your system of choice (Excel, etc). • Easily sort and view data by metric, such as date, # of visits, and social media shares. • We provide marketing support, and provide feedback on successful actions to help drive SEO and engagement.