1. PRODUCT LISTING
OPTIMIZATION
BY: CATARINA
MAPALO

3. PRODUCT
LISTING
By : CATARINA MAPALO

4. Product Listing
Optimization
- is the process of
optimizing all elements of a
product listing in order to
rank higher or sell more.

5. Product Listing
Optimization
- is the process of
optimizing all elements of a
product listing in order to
rank higher or sell more.

6. Product Listing
Optimization
- is the process of
optimizing all elements of a
product listing in order to
rank higher or sell more.

7. Catarina
Mapalo
Amazon Virtual Assistant

8. Catarina
Mapalo
Amazon Virtual
Assistant

9. COMPETITOR RESEARCH

10. COMPETITOR RESEARCH
FA
Q

11. COMPETITOR RESEARCH
FA
Q
REVIE
W

12. COMPETITOR RESEARCH
FA
Q
REVIE
W
OFFERS &
BENEFITS

13. KEYWORD RESEARCH

14. KEYWORD RESEARCH
BASIC
KEYWORD
RESEARCH

15. KEYWORD RESEARCH
BASIC ADVANCED
KEYWORD
RESEARCH
KEYWORD
RESEARCH

16. KEYWORD RESEARCH
BASIC
KEYWORD
RESEARCH

17. KEYWORD RESEARCH
BASIC
KEYWORD
RESEARCH
Chose Top 10 ASIN’s
By Reviews and
Sales

18. KEYWORD RESEARCH
BASIC
KEYWORD
RESEARCH
Gathered Keyword Phrases
Based on their Keyword
Volume

19. KEYWORD RESEARCH
BASIC
KEYWORD
RESEARCH
“Frankensteined” Keywords
Filter out common and single
words

20. KEYWORD RESEARCH
BASIC
KEYWORD
RESEARCH
Removed unlike Keywords
Brand names and unrelated
Keywords

21. KEYWORD RESEARCH
BASIC
KEYWORD
RESEARCH

22. KEYWORD RESEARCH
BASIC ADVANCED
KEYWORD
RESEARCH
KEYWORD
RESEARCH

23. KEYWORD RESEARCH
ADVANCED
KEYWORD
RESEARCH

24. ADVANCED
KEYWORD
RESEARCH
KEYWORD RESEARCH
Chose Top 5 Asin’s
By Reviews and
Sales

25. ADVANCED
KEYWORD
RESEARCH
KEYWORD RESEARCH
Gathered Keyword Phrases
Based on their Search
Volume

26. ADVANCED
KEYWORD
RESEARCH
KEYWORD RESEARCH
Acquired Keywords Competitors
ranked the most
Keywords that ranked up to 30 based
on Amazon search result

27. KEYWORD RESEARCH
ADVANCED
KEYWORD
RESEARCH

28. COMPETITOR
DATA
BASIC &
ADVANCED
KEYWORDS

29. • TITLE
COMPETITOR
DATA
BASIC &
ADVANCED
KEYWORDS

30. • TITLE
• BULLET
POINTS
COMPETITOR
DATA
BASIC &
ADVANCED
KEYWORDS

31. • TITLE
• BULLET
POINTS
• DESCRIPTION
COMPETITOR
DATA
BASIC &
ADVANCED
KEYWORDS

32. COMPETITOR
DATA
BASIC &
ADVANCED
KEYWORDS
• SEARCH TERM

33. COMPETITOR
DATA
BASIC &
ADVANCED
KEYWORDS
• SEARCH TERM
• SUBJECT MATTER

34. CONCLUSION
Product Listing Optimization Benefits:

35. CONCLUSION
IMPROVE SEARCH VISIBILITY
Product Listing Optimization Benefits:

36. CONCLUSION
IMPROVE SEARCH VISIBILITY
Product Listing Optimization Benefits:
INCREASE CLICK THROUGH RATE

37. CONCLUSION
IMPROVE SEARCH VISIBILITY
Product Listing Optimization Benefits:
INCREASE CLICK THROUGH RATE
HIGHER CONVERSION RATE

38. CONCLUSION
IMPROVE SEARCH VISIBILITY
Product Listing Optimization Benefits:
INCREASE CLICK THROUGH RATE
HIGHER CONVERSION RATE
INCREASE THE LISTING SALES AND
RANK

39. TOOLS USED

40. DO YOU NEED
HELP
IN IMPROVING YOUR
LISTING?

41. LET’S GET IN TOUCH!
EMAIL
ADDRESS
catarinamapalo@gmail.com
LINKEDI
N
https://www.linkedin.com/in/catarina
-
torrenueva-mapalo-02a4b1b0