1. LINKEDIN
FOR LAWYERS
THIS SESSION WILL COVER…
• Linkedin..it’s not just for people looking for jobs or looking for staff.
• Your profile is your on-line business card. Is it up to date and detailed?
• Who is looking at you, what are they looking for and what will they see?
• How set up your profile and use the settings to meet your needs. Profile
picture, summary, education and experience, adding media links.
• How to connect with the right people. 2 degrees of separation.
• Linkedin etiquette: Likes, shares, updates, recommendations, messaging
individuals and messaging in groups.
• What level of Linkedin do you need?
• What are other lawyers and firms doing?
• How can you leverage your Linkedin networks for client development?
• Following groups and businesses-what can you learn?
• What other resources are available?
WHAT YOU NEED TO KNOW
TO GET THE MOST OUT OF
THE MOST IMPORTANT
SOCIAL MEDIA SITE FOR
PROFESSIONALS
CATHRYN URQUHART BJURIS LLB, is an experienced lawyer and now works as a professional skills trainer and
coach. She has had a steep learning curve setting up her own business and learning the intricacies of Linkedin. Her first
hand knowledge teamed with her understanding of what lawyers want from Linkedin and what they can get out of this
service make her an excellent presenter on this topic. (Cathrynu@bigpond.net.au M 0413 735 189 )