This paper investigates the plausibility of using
approximate models for hypothesis generation in a RANSAC
framework to accurately and reliably estimate the fundamental
matrix. Two novel fundamental matrix estimators are introduced
that sample two correspondences to generate affine-fundamental
matrices for RANSAC hypotheses. A new RANSAC framework is
presented that uses local optimization to estimate the fundamental
matrix from the consensus correspondence sets of verified hy-
potheses, which are approximate models. The proposed estimators
are shown to perform better than other approximate models
that have previously been used in the literature for fundamental
matrix estimation in a rigorous evaluation. In addition the
proposed estimators are over 30 times faster, in terms of models
verified, than the 7-point method, and offer comparable accuracy
and repeatability on a large subset of the test set.
La atención al cliente a través de las redes sociales, conocida como social customer care, es de suma importancia. Nos permite conocer a nuestros clientes y comunicar de manera excelente. Aprende a utilizar Hootsuite para tu estrategia de social customer care y mejorar tu manera de comunicar.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
This paper investigates the plausibility of using
approximate models for hypothesis generation in a RANSAC
framework to accurately and reliably estimate the fundamental
matrix. Two novel fundamental matrix estimators are introduced
that sample two correspondences to generate affine-fundamental
matrices for RANSAC hypotheses. A new RANSAC framework is
presented that uses local optimization to estimate the fundamental
matrix from the consensus correspondence sets of verified hy-
potheses, which are approximate models. The proposed estimators
are shown to perform better than other approximate models
that have previously been used in the literature for fundamental
matrix estimation in a rigorous evaluation. In addition the
proposed estimators are over 30 times faster, in terms of models
verified, than the 7-point method, and offer comparable accuracy
and repeatability on a large subset of the test set.
La atención al cliente a través de las redes sociales, conocida como social customer care, es de suma importancia. Nos permite conocer a nuestros clientes y comunicar de manera excelente. Aprende a utilizar Hootsuite para tu estrategia de social customer care y mejorar tu manera de comunicar.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
2. NME front cover Colour scheme: On the cover of NME there is a limited pallet of colour with a large use of white surrounding the image. This draws the audience’s attention to the central image. Also, the words ‘Pulp Return’ are in a strong shade of red similar to the masthead, this accentuates the words and states that this must be the most important story in the magazine. This red contrasts the black and white of the rest of the cover and follows the colour scheme associated with the punk/indie/Britpop genre of music. The black, white and grey composition of the image also supports the ‘retro style’ the magazine is trying to symbolise. Imagery: The fact that there is only one single image in the centre of the page further shows the importance held by the story associated with it. The pose held within the picture with two fingers raised to the potential audience appeals to anybody who is inclined to listen to this genre of music. It demonstrates the non-conformist and rebellious attitudes that the band promote. Text: The majority of the fonts on the cover are conventional and have been chosen for ease of reading. Also, they closely mimic the font of the masthead which helps keep a theme and promote the magazines sense of individuality. The text above ‘Pulp Return’ is the only text to break with this theme. However, this more informal font ties in with the image that lies behind it, breaking conventions and appealing to the target audience of the magazine. Overall: Overall the cover is pleasurable to look at, despite the message the image is conveying. The colour scheme is aesthetically pleasing and will draw lovers of the punk/indie/Britpop genre toward it. The composition is simple, allowing ease of perception and the text is set out in a straight manner which is simple to read.
3. NME contents page Colour scheme: On this contents page it follows a simple choice of colours of mainly red, black and white. This is typical of NME and gives a sense that the magazine is well planned and follows a popular theme. The way the colour is distributed throughout the page is pleasing to look at and makes it simple to understand and gain information from. The most common colour on the page is white and further supports the simplicity. This also helps the contents page attain a reader friendly feeling. Text: The fonts on the page are all simple, conventional fonts and allows the reader to use the magazine very easily. Also, almost all of the fonts on the page are similar to that of the masthead font, keeping with the familiar theme. The important pieces of text are in a bold font and this signifies their importance, hence drawing the eyes toward the significant information on the page. On the left of the page there is a band index using an extremely small font. This text fills the page from top to bottom and demonstrates that there is a large amount of content in the magazine. Also, below the article, written in yellow, is the instruction on how to subscribe to NME. This use of yellow text stands out from the page and will draw a potential subscriber’s eyes toward it. Imagery: The picture offset of the centre of the page is also presented with a red tone to it. This supports the colour scheme and is pleasing to the eye. It shows a band performing live and reinforces the enjoyment experienced at a gig. It then links this enjoyment to the magazine. The only other image on the page is the tiny image of the NME magazine to the right of the yellow text. This simply shows what you are subscribing to. Overall: Overall the contents page has a simple look and appears easy to use. The composition is aesthetically pleasing. The article in the centre of the page implies that the magazine is full of articles and information. Another point is that contents pages of NME usually have a similar overall look. This helps keep the theme and may also promote brand loyalty.
4. NME double page spread Colour scheme: The colour scheme across this double page spread is very simple and consists of white, red and black, with white as the dominant colour. This mainly white look is commonly used by NME as can be seen on the cover and also the contents page. This light look gives it a modern, clean feel and makes the article look organised. NME is typically printed in a newspaper style on non-glossy paper and the black on white colour scheme helps to reinforce this fact. Also, including the picture, the red white and black fits in with the colour scheme used traditionally by NME. Sticking with this colour scheme will apply to buyers of this magazine as it is familiar and simple. Text: The main piece of text to consider is the quote off centre of the page. This breaks from the conventional horizontal and traditional look of the text below it. This is the only part of the article that looks disorganised and helps to keep the piece interesting. Were all the text to be traditional, the article may give off a boring impression. This large font will appeal to an audience who are flicking through the magazine and also accurately demonstrates the type of person the woman who said the quote is. This is further shown by the mismatched sizes of the fonts that comprises it are. As a contrast, the text below is very conventional and this is probably down to ease of reading. Overall: In its entirety, the double page spread looks appealing and draws the reader to finding out what the large font is referring to. It has a nice, neat composition. It also looks relatively simple with the white on black theme and prompts a positive response from the potential buyer. Fans of Lilly Allen can see from the anti-authoritarian text that they will enjoy what is in this article.
5. Q front cover Imagery: On this cover, the main focal point is clearly the pictures of the artists. As there is such a large range of popular artists in the image, this will therefore appeal to a large demographic that enjoy popular music, the artists on the cover are wearing mainstream, largely accepted clothing which will mimic the style of the target audience of the magazine. I also notice that Paul McCartney is central of the image and seems to be where your eyes first go. Mr McCartney will appeal to a huge audience because of his success with the Beatles and this will help to sell the magazine. Also the artists are looking straight at the camera which is engaging with the audience and encouraging them to buy the magazine. Colour scheme: On this front cover, there is again a limited intentional use of different colours. The background fades from the masthead white to a grey floor. This effect allows for the pictures of the artists to stand out against the background and is perhaps used to imply that the artists are by far the most important thing in the magazine. In the top left and just above the artists is a large use of the colour red. This stands out also against the bland coloured background and will most likely be the first thing your eye meets as you see the cover. This promotes brand awareness and for a regular buyer of Q, it will make the magazine very easy to find. Text to picture ratio: An obvious point to make about this cover is the fact that there is actually very little text compared to the size of the picture. This may be to suggest that Q has a large picture content and is aimed at the kind of audience who appreciate that. Text: There is not a large array of text to mention. however, at the top right of the page, there is some black text that reads “Artists of the Century.” with this being some of the only text on the page, it supports the point that this is the most important article in the magazine.
6. Q contents page Colour scheme: This contents page displays a very simple colour scheme of red, white and grey. The block colour promotes a simple, easy to use layout. The red theme sticks to the shade of the masthead which promotes a central theme throughout the magazine. The large use of white supports the simple to use feel and implies that this magazine is more formal and informative than a magazine such as Kerrang! or Smash Hits. This is a way of appealing to perhaps a more educated audience who prefer a more conventional colour scheme and composition. Imagery: With few images, there is not much to cover. However, the imagery on the page is used to an effect. The picture in the bottom left is not for instance a punk band trashing their instruments, it is of a well dressed, upper middle class solo artist. This assumes that the readers of this magazine are likely to want to read and relate to this article. This is a demonstration of directly appealing to the demographic associated with Q magazine. Also, the only thing to break with the formality is the image of the magazine front cover in the top right. This image is slightly offset. This is perhaps to break with the rigid theme of the rest of the page. Text to picture ratio: Sticking with the informative theme, this contents page consists mainly of bulk text with only 3 images breaking from the mass of writing. Text: There is a large amount of bulk text on this page but it almost all follows the same font. It could be described as a comprehensive contents page and it ties in with the target audience that clearly prefer to take in information in bulk text form. Alongside this, all the text on the paGe is horizontal, further supporting this point.
7. Q double page spread Colour scheme: On this double page spread, Q have decided to use the popular red, black and white colour scheme seen across music magazines concerning popular music. The red on the page mimics the shade of Q’s masthead and helps to keep a theme recognised by buyers of Q. Also, this page has a large use of the colour white contrasted to black boxes and text. This is similar to a default newspaper style and informs the reader that the information within the page is trusted and straightforward information. Text: The text on this page sticks to a very neat and simple font, this makes it easy for the audience to take in the information on the page. The text is all horizontally aligned rather than offset which implies the demographic this magazine is aimed at prefers to avoid the outlandish, slanted text that would be found in Kerrang! Imagery: The imagery found on this page has an intentional style. Unlike less formal magazines, the pictures are not of band members laughing or performing, but much more serious and to be taken seriously. The largest picture on the page demonstrates the professional and technical element involved in making and music. This will appeal to those who appreciate the work that goes on in production and will hence apply to the more intelligent of music magazine buyers. Overall: Overall the page looks neat and tidy. The composition is easy on the eye and the page is not cluttered by giant exclamation marks or speech bubbles. My impression is that this double page spread would appeal to an older audience (18-30) than kerrang as the text is more comprehensive and the use of colour is more limited. It comes across as more informative rather than opinionated.
8. Kerrang! Front Cover Imagery: On this page, there is a large amount of imagery which is intentional as the demographic that buys this magazine enjoy a small text to picture ratio. The main picture beneath the masthead, of Hayley Williams is not a conventional portrait picture but a ‘fun’ picture where her head is on an angle, further supporting the aim to appeal to the younger demographic. The colours within this main image are also bright and appealing. The target audience of kerrang! will have been found to like pictures of bands on the cover as a preferance. All the images on this front cover are of artists looking at the camera and directing their attention to the buyer of the magazine, this will encourage people to buy the magazine. Colour scheme: The colour scheme on the front cover of Kerrang! is noticeably more lively than many other music magazines sold alongside it, this is linked to the target audience in the way that the buyers of Kerrang! will be brightly dressed and in the younger 15-20 age range. Typical of the genre of music, the magazine displays a combination of black, white and red. This scheme allows readers to recognise kerrang! And will sell copies. The particularly visible colour of yellow has been chosen to draw the eyes toward the most important lines of text on the page, such as the word ‘win’ and the band names. Overall: Overall this front cover has a ‘scrap book’ feel to it and is a busy looking page. It is aesthetically pleasing due to the colours and the composition. This cover would clearly appeal to the right audience because of the techniques used.
9. Kerrang! Contents Page Text: The text on the page is noticeably brief compared to other music magazines, however, the potential buyers of this magazine will be looking for this amount of text. Also the fonts used are an important point. Kerrang! often uses a distressed or ‘cracked’ font. This will closely apply to the lifestyle of the readers as it promotes the rebellious and unconventional themes that the readers want to see. Text to picture ratio: On this contents page, the amount of imagery used far outweighs that of Q magazine. Effectively, the top half of the page is an image which suggests various things. I believe that this is due to the demographic Kerrang! are aiming at. The type of customer they are aiming at will perhaps prefer to take in information by way of pictures rather than bulk text. Even the lower half of the page is scattered with images. Imagery: There is extensive use of imagery and it seems to dominate the page. The picture at the top is specifically low in exposure to bring out shadows on Marilyn’s face and body. This is characteristic of his music and hence the buyers of the magazine. The use of imagery brightens up an otherwise relatively limited colour scheme and will encourage the audience to buy it. Colour scheme: The colour scheme aside from the imagery is actually a basic black, white and yellow. Including the image, black is a colour often associated with this genre of music and white and yellow are central colours for this magazine. Consideing the whole page, it is quite a colourful contents page which readers will find attractive. Overall: The overall look of the page suggests youth and rebellion. Alot of the imagery is not horizontally positioned which adds to this fact.
10. Text: the text in this article is seemingly uncharacteristic of Kerrang! Judging by other issues and the covers and contents, there is a large amount of bulk text, as that would not necessarily appeal to the previously specified, younger target audience. Also because of the font used and the layout of the text, this passage appears to look informative. However, as this is the news section it makes sense to set it out in a conventional manner. Kerrang! Double page spread Colourscheme: The colour scheme on this double page spread are mainly dark colours ranging from light grey to black. These colours are typical of the genre of music this magazine is aimed at and also ties in with the fact that this is the news of the magazine and black, grey and white are default colours associated with this. There is one word of red text on the page and this is news. Not only is red a typical colour associated with the demographic of the magazine, it also draws your eyes away from the blandness of the rest of the page and helps the article to be aesthetically pleasing. Imagery: The woman in the image is in a gothic/metal band and consequently she is portrayed wearing a lot of black clothing and black eye makeup. This will fit in with the audiences assumed style preference and will sell magazines. Also, the lady in the picture is staring at the camera, witch connects to the reader and allows the like minded buyers of Kerrang! To relate to the story to her right. Also, the lady’s t-shirt bears a ‘love us or hate us’ slogan, showing a unity between lovers of this kind of music. Overall: Overall the composition of the double page spread has a dark feel to it. This is most probably because of the subject matter of the article. As the passage is about tragedy, a dim, grey and black theme is associated with death and hence applies to the text well.