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1. Creativity, Invention and
Innovation
(Module-IV)

2. 1) Set a goal, dream, imagine!
2) Write it down!
3) Experiment, develop, modify and
construct your invention.
4) It’s a SECRET!
So...how do you “invent”?

3. Good Ideas are…
 Innovative:
 Something no one has thought of before
 Has never been made to work before
 Satisfy a need

4. Where do you look for new ideas?
1. Internet
2. Nature
3. Talking to friends
4. Stores
5. TV
6. Magazines
7. Dreams (Thinking)

5. Some ways to find new ideas
 Newspapers: articles, classifieds, ads,
 Magazines: consumer, trade, specialty
 Trade Shows: displays

6. Developing an idea
 Get an idea
 research it
 talk to others >> ideas, support
 keep records of everything

7. 7
Creativity and Invention -Challenge to
Stability
By nature man is torn between:
Security where he seeks shelter
Adventure where he takes risks
 Being creative is risky - higher price, but also higher
reward
Ideas without risks are useless, while
risks without ideas are stupid

8. Invention
 the creation of something new
Innovation
• a change to something that already
exists

9. 9

10. 10
Inventions
 Creating something new that did not exist
before
 New solutions to existing problems
 Result of human creativity and curiosity
 Successful inventions - demand driven

11. 11
Inventions
 Few inventions
break-through -
pioneering
inventions
 new industries
 new business
 new markets
 Most inventions -
incremental
development of
technology
 improved quality
 better performance
 higher productivity
 more customer
satisfaction
 reduced cost

12. 12
Innovation
 Process - bringing an invention to market and users
 Innovation is planned - does not happen by chance
 Requires team work and cooperation
 inventors and researchers
 process, product and design engineers
 lawyers and marketing specialists
 financial and production managers
 sales, advertising and distribution specialists
 entrepreneurs

13. Invention and Innovation
 Invention and innovation are closely linked
for the successful entrepreneur or research
person.
 Most new ideas begin with a “What if???”
 Before we look at the future and what has
been invented, let’s look at the past and see
how far we have come

14. Examples of Inventions
 Velcro Television Radio
 Internet gun Tractor
 Basketball Xylophone Yo - Yo
 Telephone Xerox Tap
 Automobile Glass Camera
 Video Camera Lie Detector Helicopter
 Cornflakes Silk Lens
 Zipper Crayons Electric Shaver

15. Examples of Innovations
 Coloured Ketchup Instant Coffee
 Cell Phone Life Savers
 Plasma Screen T.V. Pop-Up Toaster
 Tea Bag Band-Aid
 Disposable Camera Candy
 Roller Blades Barbie Doll
 Contact Lenses Drive-In Theatre
 Cake Mix Canned Beer
 Teddy Bear Toyota’s Hybrid Car