1. C H R I S T I N E
L O M B A R D
R E T A I L M A R K E T I N G
C O O R D I N A T O R
E X P E R I E N C E
E D U C A T I O N
RETAIL MARKETING COORDINATOR
SCAN RETAIL SOLUTIONS CAPE TOWN | MARCH 2016 - NOV 2016
SEO INTERN
MEDIAVISION CAPE TOWN | JANUARY 2016 - MARCH 2016
+ 2 7 7 2 4 0 4 7 1 6 4
L O M B A R D C C 2 6 @ G M A I L . C O M
C A P E T O W N , Z A
POSTGRADUATE DIPLOMA IN MARKETING, CUM LAUDE, MAJOR
IN BRAND MANAGEMENT, STRATEGIC & DIGITAL MARKETING
UNIVERSITY OF STELLENBOSCH | 2015 - 2015
S K I L L S
C O N T A C T
Good day one and all! I am a social media manager for the largest live morning
TV show in South Africa, Expresso Show. I love what I do and how so many
people are reached, across the globe with a click of mouse. I have a passion for
digital marketing and I am well versed in terms of Analytics, SEO, PPC and
social media. I have excellent photoshop skills and can write content for
different types of audiences easily. I am a people's person and always up for a
chat. I am motivated and will achieve anything I set my mind to. I will strive to
bring out the best in your company as if it was my own.
P R O F I L E
C
https://www.facebook.com/
christine.lombard
@misschrislombard
@chris_lombard • Monitoring the media for placed coverage and coverage opportunities • Creating visual alerts and press
release • Helping in showroom appointments • Sample send outs and returns • Liaising with journalists and
stylists to find out what they are working on • Support the agency and brands with social media ideas,
visuals and content
I N T E R E S T S
SEO and Google Analytics
Social media strategy
Marketing
Web content development
Copywriting
Microsoft Windows
Corporate blogging
Project management
Layout design
Photo editing
Market research
Wordpress progamming
ACADEMIA HOUSE COMMITTEE
ACADEMIA, STELLENBOSCH, 2012/2013
FASHION PR • DIGITAL MARKETING • BLOGGING • SOCIAL MEDIA • ART
https://za.linkedin.com/in/l
ombardchristine
• Adding to relationship management of Clients • Assisting in running Marketing Mailer campaign •
Managing the website and social media platforms of database systems and collection of accurate, reliable
information to manage sales • Sales management and reports for Sales Meetings • Running and co-
ordinating all Retail marketing campaigns • Focus on Brand Management • SEO • Google Analytics •
PPC • Adwords • DoubleClick • Visuals
• Keyword Research • Optimize copy and landing pages for search engine marketing • Recommend
changes to website architecture, content, linking and other factors to improve SEO positions for target
keywords • Ensure SEO best practices are properly implemented • Research and analyse competitors
• Assist with link building strategy •Work with content and PR teams to drive SEO in content
creation • Regular blogging for our company blog
FASHION PR INTERN
IROQUOIS PR LONDON | JUNE 2015 - JULY 2015
B.ACCOUNTING, MAJOR IN FINANCIAL ACCOUNTING, TAX, AUDIT,
MANAGEMENT ACCOUNTING, INFORMATION SYSTEMS
UNIVERSITY OF STELLENBOSCH | 2012 - 2014
R E F E R E N C E S
Charlotte Bishop
Senior Account Manager
Iroquois PR London
+44 20 7490 2099
charlotte@iroquois.co.uk
Dr. E Theron
Professor: Marketing
Management
University of Stellenbosch
et3@sun.ac.za
+27 21 808 3666
Proficient in Afrikaans, English
and basic French
UNASA
STELLENBOSCH, 2012 - 2014
SOCIAL MEDIA MANAGER
CARDOVA TRADING PTY LTD | NOVEMBER 2016 - CURRENT
• Developing and driving the community engagement, user-generated content and social media
strategies, in association with the head of content and production team for the
production/campaign you are assigned to work on • Monitoring, tracking and analysing community
engagement on the website and social media channels for the production/campaign you are
assigned to work on • Managing all social media channels, including Facebook, Twitter, YouTube
and Instagram for the production/campaign you are assigned to work on • Conceptualising and
implementing social media campaigns for the production/campaign you are assigned to work on •
Reporting and analytics • Feed into and support production and Account Managers • Educating the
rest of the team about the ins and outs of social media and its constant changes • Attending and
participating in editorial planning meetings • Manage high profile clients digital integration into the
brand's social media platforms and provide in depth reports on the success of strategy
implemented.