3 Overlooked Opportunities in Email Marketing Automation [Infographic]

Email marketing automation doesn’t have to be difficult. Email marketing in general has evolved as a result of consumer expectations, therefore we must adapt; automation is a great way to achieve this. There will always be newsletters and one-off campaigns, but automated email is a smarter way to connect with your subscribers. It enables you to be timely, relevant and personal by using data to trigger specific emails based on recipient behaviors. Many businesses still think that sending massive emails to an entire database with the same message is going to produce results. I’m here to tell you it won’t! Want to chat more about email marketing automation? Email me kristina@ciceron.com.Lire moins