3. Aims and Outcomes
For students to research and discuss the impacts of media
technology on the cinema audience and industry
By the end of the lesson students should be able to:
List some of the challenges that have faced cinema over the
years;
Discuss the unique attractions of the cinema experience;
Evaluate the impact of media technologies on cinema
attendance.
4. The Vue Cinema in Norwich adult tickets cost £8 (£9.50 for
an upgraded seat). Add in popcorn, parking, soft drinks,
pick N mix - you are talking about a £25 expense for two
people to see a film that you might not even like or enjoy.
Make a list:
What is the attraction of seeing a film in a cinema?
What is cinema's USP (Unique Selling Point)?
5. What do you think are the biggest threats to cinema?
6. In your opinion has cinema done enough
to fight off the competition?
What more could it do?
7. Quick Research Activity:
What is the UK Digital Screen Network?
What are the aims of the Network?
Is the Network good for young film-makers? Give
reasons for your answer