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Enhancing Traditional BRE Using Web and Digital Media ,[object Object]
Discussion Overview ,[object Object],[object Object],[object Object],[object Object]
Traditional Business Retention & Expansion Goals and Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Challenges with Small Business Retention & Expansion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: ,[object Object],[object Object],[object Object],[object Object],[object Object],maricopa-az.gov
Getting the Word Out ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Measuring Impact ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],maricopa-az.gov
Survey Results ,[object Object],[object Object],[object Object],[object Object]
 
Maintaining Momentum ,[object Object],[object Object],[object Object],[object Object],[object Object]
Easily Duplicated ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
For a copy of the presentations seen today and additional resource documents, visit: MaricopaMatters.com/GSDC.html

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2011 GSDC Business Beat

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  • 18. For a copy of the presentations seen today and additional resource documents, visit: MaricopaMatters.com/GSDC.html

Editor's Notes

  1. I think this program is a great example of utilizing all web based programs at your disposal to communicate with and support local business; while this is in regards to a tv show that we produced and put onine, you could just as easily air and promote local business ads they produce themselves, or do a more ‘ grassroots ’ youtube production Minimal advertising budget but large creative freedom Benefit of departmental structure and media resources