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Corporate Innovation Meets Tech Startups

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Key learnings and insights from successful collaborations between corporate innovators and startups entrepreneurs.

This presentation was part of the Lean Startup Night Luxembourg and aimed at kickstarting the panel discussion on the subject "Corporate Innovation Meets Tech Startups".

Publié dans : Business
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Corporate Innovation Meets Tech Startups

  1. 1. Luxembourg #LeanStartupNightLux Corporate Innovation meets Tech Startups Denis Avrilionis Founder & CEO Compellio © 2018 Compellio SA All rights reserved
  2. 2. Luxembourg #LeanStartupNightLux Lessons learned… • Methodologies are very valuable in accelerating thinking about business models • Lean Startup is particularly helpful in: • confronting key assumptions with reality as early as possible • defining key metrics about the business However • Transposing directly an agile software development process to business model generation can be ineffective/inefficient
  3. 3. Luxembourg #LeanStartupNightLux Tech startups
  4. 4. Luxembourg #LeanStartupNightLux “Everything changes in a startup” Death in near So-So Fair Nice Super Survival limit ❤️ ❤️ Size of sales pipeline 💰 💰 💰 💰 Paid customers validating product/service features ⭐️ ⭐️ ⭐️ If everything changes, how should I know I am heading towards the right direction?
  5. 5. Luxembourg #LeanStartupNightLux Market opportunity attractiveness Potential Challenge Quick Win Gold mine Moon shot source: Gruber & Tal 2017 Questionable Attractiveness map Low Medium High Super high Low Medium High Super high
  6. 6. Luxembourg #LeanStartupNightLux Startup/entrepreneurial mindset • Ready to take (calculated) risks • Creative/innovation-driven • Fast feature development • Maximum flexibility (customers / markets / industries) Implication for corporate innovation programmes: • For Intrapreneurs: How to build/reinforce the startup mindset? • For external startup teams: How to canalise the startup mindset?
  7. 7. Luxembourg #LeanStartupNightLux Corporates & Innovation Some challenges (from the point of view of entrepreneurs)
  8. 8. Luxembourg #LeanStartupNightLux 1. Overcome the “corporate truth” syndrome “It's not what you don't know that kills you, it's what you know for sure that ain't true.” Mark Twain
  9. 9. Luxembourg #LeanStartupNightLux 2. Adopting a startup culture Idea Team Product Economic Model Growth The journey Time Most scarce resource: executive management’s time → Fact-based business model development comes to the rescue
  10. 10. Luxembourg #LeanStartupNightLux 3. Sales • Do startup sell to Internal teams or to customers of the corporate? • Do corporate sales people receive sales commission / revenue recognition from startup product/services sales?
  11. 11. Luxembourg #LeanStartupNightLux 4. “Corporate-made” culture • How are overlaps with internal R&D managed? • How are Intellectual property conflicts with own products detected/managed? • Is the corporate acquisition strategy known to startups? • Are quality assurance, production delivery and other processes open enough to onboard “external” startups
  12. 12. Luxembourg #LeanStartupNightLux I would never die for my beliefs … because I might be wrong Bertrand Russell Nobel Laureate

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