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2015 fa qs

FREQUENTLY ASKED QUESTIONS for #GivingTuesday

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2015 fa qs

  1. 1. FAQs for #GivingTuesday FREQUENTLY UESTIONS
  2. 2. FREQUENTLY ASKED QUESTIONS WHEN IS #GIVINGTUESDAY? #GivingTuesday is held annually the Tuesday after Thanksgiving, this year on December 1, 2015. HOW CAN #GIVINGTUESDAY BENEFIT MY ORGANISATION? #GivingTuesday can build on the strength of a global movement to increase exposure and build support for your organisation’s philanthropic activities, especially during the holiday giving season. The #GivingTueday team will provide a variety of plug-and-play materials created by industry experts that can help you use social media and innovative marketing to draw attention, support, and funds to your cause. Your organisation will have the opportunity to join over 30,000 partners around the world to enhance the philanthropic sector as a whole; just as the retail world has benefitted from coordinating national shopping days across many brands and platforms, #GivingTuesday will do the same for giving. WHO CAN PARTICIPATE? Everyone! #GivingTuesday is an initiative to start the giving season and we encourage everyone to be involved. To be an official partner, you must be a registered non-profit [a 501(c)3 in the United States] with a specific #GivingTuesday initiative, or a for- profit business, school, religious or community group who commit to spearhead a project that will benefit at least one registered charity or non-profit. WHAT CAN MY ORGANISATION DO TO BE INVOLVED IN #GIVINGTUESDAY? Interested in participating? It’s easy! Here are some ideas: • Launch a special campaign to support your favorite cause • Partner with major philanthropic media channels and aggregators • Match your employees’ donations on that day • Commit a portion of proceeds on #GivingTuesday to your favorite cause
  3. 3. • Create a volunteering initiative • Offer your community the chance to add a donation to their purchase on #GivingTuesday • Announce a major donation or new initiative • Partner with shops to donate a portion of sales to a charity on #GivingTuesday • Organize a local toy drive, consignment sale or holiday goods sale to raise money and goods • Organize a holiday bake sale with proceeds benefiting a local charity • Get your community together to start a #GivingTuesday movement that engages your neighbors and local nonprofits and businesses ARE THERE ANY COSTS TO PARTICIPATE IN #GIVINGTUESDAY? No! #GivingTuesday is a free and open movement to encourage giving. All of our resources are available for free through our website. CAN ORGANISATIONS GET DONATIONS THROUGH THE #GIVINGTUESDAY WEBSITE? No. #GivingTuesday is a movement. We are not an organisation and do not accept or distribute donations. All donations need to be made through partner websites. Official partners are responsible for their own fundraising initiatives. HOW CAN IHELP SPREAD THE WORD ON SOCIAL MEDIA? • Talk about giving using the hashtag#GivingTuesday • Like us on Facebook - facebook.com/GivingTuesdayAus • Follow us on Twitter @GivingTuesAus and use the #GivingTuesday hashtag • Share all of our social media channels in your organisational and personal social networks • Announce your participation in #GivingTuesday to your networks and email lists • Use the #UNselfie hashtag to talk about how you are giving and why
  4. 4. To learn more contact Info@GivingTuesday.org Follow us on Twitter @GivingTues

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