This deck describes Knowsy for Sales, a powerful patent-pending new serious game that helps sales executives understand critical account priorities.

1. www.conteneo.co
Knowsy®:
A Powerful Engagement
Tool for Strategic Sales Executives
© Copyright 2014 Conteneo, Inc. 1

2. www.conteneo.co
CIO
Corporate
Finance
Chief
Security
Officer
Strategic
Account
Manager
Web-Site and
eCommerce
My #1 priority
is identity
management.
My #1
priority is
globalization.
We need to
reduce our
overall license
spend.
A new web
site isn’t
even on my
priority list.
To make a complex sale, your
SAM must develop an
understanding of the top
priorities of Champions,
Influencers, and Buyers.
And she must get them to
agree, as a team, on a set of
shared priorities!
Knowsy for Sales makes this critical task
easy – and fun!
And when you’re entire sales force is
playing games, you’re getting the benefits
of real-time research into buyer priorities!

3. www.conteneo.co
• A patent-pending mobile choice modeling
research and brand engagement platform
disguised as an engaging game.
• Knowsy for Sales (in development) help
strategic account managers understand
strategic priorities and drive large sales.
• iPad (now), iPhone Q1-2012, Android 2012

4. www.conteneo.co
CIO
Corporate
Finance
Chief
Security
Officer
Strategic
Account
Manager
Web-Site and
eCommerce
The SAM starts the game by
selecting a pre-configured
set of topics and inviting
players to the game.
Players select topics and
preferences from the pre-
defined lists and guess each
other’s priorities. Knowsy
keeps track of everything!

5. www.conteneo.co
Professional Personal
Knowsy Topics/Items Help SAMs Understand Customers on ALL Levels
Enterprise Security
Data Protection
Privacy management
Infrastructure security
Compliance management
Identity management
Most Important Aspect of
Employee Satisfaction
Working environment
Feedback loops
Freedom to innovate
Compensation
Benefits
HUMAN

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Rich Game
Play Data
Customer
Insights
Sales
Game
Results
Game
Requests
Executives &
Market
Researchers
Workflow
Game
Plays
Prospects &
Customers
Strategic
Account
Manager
Targeted
Game
TopicsInside Sales
Support (Admin)
Executives and market
researchers identify topics and
markets to test.
Example: “What are the chief
security concerns of CIOs?”
These become game requests.
1
Inside Sales/Sales Support
personnel enter relevant
topics and suggested
profiles into the Knowsy for
Sales database, a secure,
hosted, enterprise solution.
2
SAMs create a Knowsy
game and invite customers
and/or prospects to play.
Knowsy stores all
preferences of the players.
3
Game results help SAMs sell bigger deals, faster!
All results feed a common insight database and
enable executives and market researchers to make
real-time decisions on customer / market priorities.
4

7. www.conteneo.co
Taking the Next Step
• Visit us at: www.conteneo.co.
• Contact us at info@conteneo.co.
• Call us at (408) 529-0319.

8. www.conteneo.co
Our Core Team
© Copyright 2014 Conteneo, Inc. 8
• Luke Hohmann, CEO & Founder
• CEO & Founder, Enthiosys
• VP Engineering, Aurigin Systems
• 1982 US National Junior Pairs
Figure Skating Champion
• Laura Richardson, VP Sales
• Managing Partner, Uptime
• Dir. Business Dev., E-Color
• Little League Ump & Tough
Mudder Competitor
• Dan O’Leary, CTO
• VP Engineering, Callidus Software
• Staff Engineer, Sun Microsystems
• Fender Stratocaster Devotee
• Tami Carter, VP Marketing
• GM Tech Web/SD Events
• Managing Editor, UBM
• Poet, Lifeguard & Coal Miner’s
Daughter
• Sue Cook, VP Prof. Services
• Owner, Spearfish Innovation
• VP Global Operations, HP
• Co-Founder Mont Blanc Ladies
Literary Guild and Trekking Society
Advisors & Investors:
• Verne Harnish, Founder & CEO, Gazelles
• Paul Gemeraad, President of Intellectual Assets, Inc.
• Chris Matts, Financial Systems Consultant
• Harry Max, Vice President of Experience Design for Rackspace

9. www.conteneo.co
The Book That Started It All
© Copyright 2014 Conteneo, Inc. 9
Collaborative Play
Is the Better Way

10. www.conteneo.co © Copyright 2014 Conteneo, Inc. 10
Luke Hohmann
Founder & CEO, Conteneo, Inc.
480 San Antonio Road, Suite 202
Mountain View, CA 94040
mobile: (408) 529-0319
luke.hohmann@conteneo.co