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ConvertPLC Digital MArketing Agency Ltd Presentation
A marketing agency with a global
mind and a digital heart
THE INTERNET AND SEARCH ENGINES ARE
FUNDAMENTALLY CHANGING THE RULES OF BUSINESS.
The most used and trusted source of commercial & business information:
Find products or services, get references, read reviews, compare providers, or find alternatives.
Search engines are more than just search tools:
We educate ourselves, compare, evaluate and make choices based on how search engines index,
prioritize and serve information.
With almost 2 trillion searches per year and growing exponentially:
Literary hundreds if not thousands of requests matching your services and target market are
made every day.
WHAT WE DO?
WE HELP YOUR POTENTIAL CLIENTS
FIND YOU, CHOOSE YOU AND TRUST YOU
WHILE THEY SEARCH ONLINE
WHO ARE OUR CLIENTS
WE ENJOY MOSTLY WORKING WITH:
Companies offering knowledge based products or services
Where Authority, Branding & Status is significant to the purchase decision
(corporate services, education, tourism etc)
Companies targeting international clientele
Services that show significant internet activity
WHO WE ARE
WE ARE A MARKETING AGENCY WITH A GLOBAL
MIND AND A DIGITAL HEART
A team of marketers, designers, web developers, content professionals
and search engine specialists who understand how the internet
“thinks” and works.
We have joined forces to create a full service Internet marketing agency
that utilizes the massive power of the internet for the benefit of our clients.
AREAS OF SPECIALIZATION:
Pages, Call to Action
Search, Display &
Graphic Design, Info
Explainer, Corporate, &
Website SEO, Social
Media SEO, Content
SEO, Domain SEO,
Back link SEO
Website Text, Blogging,
PR, Newsletters, Adv.
Scripts, SM posts, Lang.
upon, Google+, etc
OUR MISSION IS TO HELP YOU TAKE
YOUR BUSINESS FROM LOCAL, TO
GLOBAL ,TO… PROFITABLE
We do that In five methodical steps:
Situation Analysis is the
process of: understanding the
current position of the company
and the main forces that
influence internet competition.
This stage is critical for
designing an effective strategy
Skills, Resources & Digital
Infrastructure required: for
competing with success online
SEO & SEM
Internalization is the
process: of optimizing your
digital strategy, digital
infrastructure and operations
for competing with success in
an international market place
Localization is the process: of
optimizing your digital strategy,
infrastructure and operations in improving
efficiency in more targeted geographical
locations (country, regions).
•More resources are assigned in markets
with greater potential.
• Localization is critical for improving
Marketing plan execution is the
process of: organizing of the
marketing plan in targeted campaigns.
Execution of campaigns is directly
related to performance monitoring and
monitoring and conversion
OUR PROCESS.. IN PERSPECTIVE
CREATING AN INTERNATIONAL INTERNET PROFIT CHANNEL
WHAT WE BELIEVE IN?
MARKETING IS ALL ABOUT
Generating quality leads and creating a
powerful process to convert leads into loyal
clients should be the foundation of your
strategy and not just a part of it
We live in a very competitive environment with zero tolerance for
inefficiency. Every company’s top priority should therefore be the
development of channels that generate quality leads, and the adoption of a
powerful process that will convert those leads into loyal clients.
ONLINE SUCCESS DOES
NOT COME EASY
We created a complete A-Z internet solution
that provides a comprehensive package of
what a company needs in order to successfully
Why so many companies fail?
To be successful in today’s complex and highly competitive online environment you need to take all
the right steps, at the right time, in the right way.
The biggest mistake most companies make is to consider each part of their online strategy
separately and not as one integrated system of interrelated activities.
CENTRALIZING STRATEGY IS KEY TO SUCCESS
The level of optimization and synergies between processes and activities will
determine the level of success in regards to Key performing Indicators (KPI’s) and
A digital operation must be viewed as a factory where all machines must be optimized to
work together to produce the desired final product.
Centralization of strategy and marketing plan execution will :
Improve performance and
Decentralizing parts to different providers will create inefficiencies due to:
The complex behavioral pattern of a typical internet potential client
Digital activities can create synergies only if optimized and correctly integrated
KEY STAGES IN CREATING AN INTERNET PROFIT CHANNEL
COMPANIES FACE 3 FUNDAMENTAL CHALLENGES WHEN
ATTEMPTING TO CREATE AN ONLINE PROFIT CHANNEL.
01. How to appear in high positions the search results so that
potential clients find them while searching the Internet
02. How to influence potential clients
in viewing you as the right
choice for them
03. How to turn visitors into business opportunities, qualified leads and
An effective strategy should include an action plan
corresponding to each one of the three stages
OUR INTERNET MARKETING STRATEGY IS BASED ON A
We have integrated our specializations and expertise into a solution that maximizes your internet potential
01. GET FOUND
by potential clients while
potential clients for being
searching the Internet
the most suitable choice
by establishing a strong
relationship that will allow for
leads and clients
further cross-selling potential
O1. GET FOUND
Every day, thousands of prospective clients search online for the
same products or services your company offers.
If you don’t show up in their search, they won’t even know you
Take advantage of the massive power of the internet to attract more
potential clients to your business.
The internet has become the most widely used and trusted source of
What people read, see and hear on the internet is shaping their
Create a convincing online presence that will win the hearts and
minds of your potential clients by conveying, your authority, expertise
and credibility; because if you don’t, a competitor will
An online brochure is not enough. What your company needs is a
powerful website that generates quality sales leads and converts
them into clients.
Our conversion optimization techniques will maximize your
potential to create sales opportunities. This is the essence of a
successful marketing strategy.
A loyal client base is always more receptive to new offers and
We can help you strengthen the bond with your clients and
increase the potential for cross-selling or up-selling opportunities.
CONVERTPLC SOLUTION PROCESS INFOGRAPHIC
Back Link SEO
Third Party Reviews
Social Media SEO
Video & Info graphics
Call to Action
Offers- Free samples
IF YOU HIRED US TODAY..
WHAT WOULD YOU GET WITH A € 10,000
YEARLY BUDGET ?
Open source CMS,
Full responsive design,
video up to 60
Content for website,
Articles & Blogging
Social Media Profile &
Keyword analysis &
Social Media SEO,
Back- link SEO
€800 IN PAID
Hosting -12 months
Creation of SM
accounts as to
Organize and execute
(Search, Display, SM,
WHAT MAKES US THE PERFECT BUSINESS PARTNER ?
We don’t just tell you what to do- We do it and monitor the results.
From strategy to development and marketing plan execution, to be with you 100%.
We offer a single point of contact for everything you need in creating a
successful online operation.
Marketing strategists, web developers, SEM specialists, content marketing
professionals, and animated video experts are at your disposal on a daily basis.
We help you create a rewarding online presence with high ROI.
We focus on results & KPI’s not development.
We help you achieve results with small business budgets.
Building your own in-house team extremely is costly. The same applies to expensive
consultants that offer a one-off service.
WE CAN HELP YOU:
Generate new business opportunities from a new channel that works in parallel with the
Improve your sales efficiency in both new and traditional channels.
Reinforce your brand identity, authority & status and make potential clients trust you with
Break your boundaries and successfully target clientele that you cannot physically reach
Attract Potential Clients while in their purchasing mode: The greatest thing about internet
marketing is that you do not go looking for clients, but clients in need of your products and services find
Shorten the gap with your larger rivals and compete in more equal terms.
Prepare for the future. The internet is dominating the business word and any company not
following, will find it very difficult to remain competitive,
WHAT WOULD YOU PAY US DO?
TO HELP YOUR POTENTIAL CLIENTS
FIND YOU, CHOOSE YOU AND TRUST YOU
WHILE THEY SEARCH ONLINE
THE END – THANK YOU
ONLINE SUCCES IS NOT A
COINCIDENCE; IT’S A CONSEQUENCE
So make sure you have
A winning strategy
A dynamic process
The right people