The document provides tips and guidelines for writing effective emails, including greeting the recipient appropriately, keeping the message concise and to the point, using proper spelling and grammar, avoiding all capital letters or excessive punctuation, understanding how to and properly using the To, Cc, Bcc fields, replying to emails in a timely manner, signing off professionally, and considering the tone and content of requests. The document is authored by Credence Digital Marketing Pvt. Ltd. based in New Delhi, India.

1. Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi , New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106

2. Salutation
• Make sure your e-mail
includes a courteous
greeting and closing.
• Address your contact with
the appropriate level of
formality and make sure
you spelled their name
correctly.
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

3. Message
Messages should
be concise and
to the point
Be sure the Subject: field
accurately reflects the
content of your email.
Don't hesitate to say
thank you, how are
you, or appreciate
your help!
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

4. Formatting
• Spell check - emails with
typos are not taken seriously.
• Use proper sentence
structuring. Multiple
instances of !!! or ??? are
perceived as rude.
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

5. Contd..
• Do not write in CAPITALS.
• Avoid fancy formatting.
• Keep your language gender neutral.
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

6. To, Cc, Bcc
• The addresses in the 'To' are for the people you are directly
addressing.
• The addresses in the 'Cc' are for the people you are indirectly
addressing
• The 'To' and 'Cc' addresses are blind to the 'Bcc' addresses.
Use of the 'Bcc' is somewhat unethical and therefore its use is
discouraged.
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

7. Reply To All
• Avoid using the Reply to All feature. In most
cases replying to the Sender alone is your
best course of action.
• Always acknowledge emails from those you
know in a timely manner
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

8. Sign Off
• Always end your emails with "Thank you,"
"Sincerely, "Best regards“. Its essential to
close it properly.
• Take the time to review each email before
clicking Send to ensure your message is
clear and you are relaying the tone that you
desire.
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

9. Considerations
• I am suffering from fever, please declare one day
holiday.
• As my mother-in-law has expired and I am
responsible for it, Please grant me 10 days leave
• Since I have to go to my village to sell my land along
with my wife. Please sanction me one-week leave.
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com

10. Thank You
Credence Digital Marketing Pvt. Ltd. 18, Nagin Lake Peeragarhi New Delhi – 110063
Office: (011) 45051107 Office: (011) 45051106
Website: www.credencedigital.com