TV AND VIDEO
IS BORN - 1927
VIDEO GOES
COLOUR – 1950s
SATELITE TV
IS EVERYWHERE – 1970s
VIDEO IS
SMART AND 3D
– 2010
CAPTURING
OUR
EXISTENCE
KEEP CALM
THE VIDEO REVOLUTION
IS HERE!
5BILLION
VIDEO
VIEWS A
DAY ON
YOUTUBE
300HOURS OF VIDEO
UPLOADED PER
MINUTE ON
YOUTUBE
8
BILLION
DAILY
VIEWS ON
FACEBOOK
7...
80%
The fastest growth rate
YouTube has seen in 2
IN MENA, GROWTH
IN WATCH TIME
ACCELERATED & IS
NOW UP OVER 80%
WE LOVE
SOCIAL VIDEO
BUT
WHY?
• WE CHOOSE WHAT
WE WANT TO
WATCH
• WE ARE ALL
PUBLISHERS NOW
• WE ARE ALWAYS
LIVE
SO, HOW DO
YOU DO
SOCIAL
VIDEO?
BE PREPARED TO SPEND
GET ALL EMOTIONAL
ABOUT IT
MAKE IT SNACKABLE
BE CREATIVE AND
INNOVATIVE
TELL YOUR
STORY AND
MAKE IT
E...
VIRTUAL REALITY
AUGMENTED REALITY
MIXED REALITY
THANK
YOU
DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"
DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"
DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"
DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"
DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"
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DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"

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DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"

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DT DUBAI 2016 (May 29th) - Izu Nwa-Chukwu (Edelman DABO) "The rise of social video"

  1. 1. TV AND VIDEO IS BORN - 1927
  2. 2. VIDEO GOES COLOUR – 1950s
  3. 3. SATELITE TV IS EVERYWHERE – 1970s
  4. 4. VIDEO IS SMART AND 3D – 2010
  5. 5. CAPTURING OUR EXISTENCE
  6. 6. KEEP CALM THE VIDEO REVOLUTION IS HERE!
  7. 7. 5BILLION VIDEO VIEWS A DAY ON YOUTUBE 300HOURS OF VIDEO UPLOADED PER MINUTE ON YOUTUBE 8 BILLION DAILY VIEWS ON FACEBOOK 7 BILLION DAILY VIEWS ON SNAPCHAT
  8. 8. 80% The fastest growth rate YouTube has seen in 2 IN MENA, GROWTH IN WATCH TIME ACCELERATED & IS NOW UP OVER 80%
  9. 9. WE LOVE SOCIAL VIDEO BUT WHY? • WE CHOOSE WHAT WE WANT TO WATCH • WE ARE ALL PUBLISHERS NOW • WE ARE ALWAYS LIVE
  10. 10. SO, HOW DO YOU DO SOCIAL VIDEO?
  11. 11. BE PREPARED TO SPEND GET ALL EMOTIONAL ABOUT IT MAKE IT SNACKABLE BE CREATIVE AND INNOVATIVE TELL YOUR STORY AND MAKE IT ENTERTAINING
  12. 12. VIRTUAL REALITY
  13. 13. AUGMENTED REALITY
  14. 14. MIXED REALITY
  15. 15. THANK YOU

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