Real Photo Services is a photography company that provides high quality photos of vehicles for automotive dealers to use on their websites and listings, along with additional services like applying protective plastic to carpets and washing vehicles; they have an off-site professional photo studio, fast turnaround times, and integrate with various inventory management software programs.

1. 915 Riverside Drive Unit 5 Elmhurst, IL 60126
DEALER SERVICES CATALOG

2. THE NEW
STANDARD
Real Photo Services produces high quality vehicle
photographs for automotive dealers. Our professional
offsite studio allows us to deliver a level of detail and
consistency that cannot be matched by any other
company.
We also go beyond photography and provide various
lot services that dealers depend on including:
• Window sticker & buyers guide publishing
• Custom graphics and image overlays
• Vehicle wash and dry
• Protective carpet plastic application
• Integration with inventory management
software

3. WHY LISTING PHOTOGRAPHY MATTERS STANDING OUT IN A CROWD
EVERYTHING HAS CHANGED • The average time spent on third party
websites is 7 hours for used vehicle
• 90% of all vehicle transactions begin on the internet1. buyers and 3.5 hours for new vehicle
• 79% of consumers use search engines to find vehicles2. buyers4.
• 33% of consumers will drive more than 20 miles to see a vehicle in person that
they like online2. • AutoTrader alone averages more than
• 50% of new vehicle buyers and 58% of used vehicle buyers said that the web was 3 million vehicle listings at any given
the most influential information source in their purchase decision4. time4.
• Vehicle photography is the most
THE FACE OF A DIGITAL DEALER powerful differentiator in third party
listings and dealer website listings.
• On the internet, vehicle photographs are the face of a dealership. They are the
most immediate way for consumers to judge the quality of a vehicle and the • Real Photo Services’ photographs
quality of a dealer. make listings stand out everywhere
• 74% of vehicle shoppers say they are more likely to visit a dealership if they are on the internet and help improve
able to view a picture of an actual vehicle currently available on the lot3. sales.
1. Automotive News April 2011 2. Kelley Blue Book Marketing Research Report 3.JD power and Assoc 4. Automotive Buying Influence Study 2011

4. THE REAL PHOTO SERVICES
ADVANTAGE
1
uam
Unrivaled Quality
Best in the Industry
5 Mid-Nite Operations
Like Your Vehicles Never Left the Lot
non
2 Always Consistent
State of the Art Photo Studio
6
in Vehicle Wash & Dry
Internet Inventory is Always Clean
3 Fastest Turnaround
Up to 20 cars per dealer per day
7
in Hassle Free Communication
Online Portal Makes Things EASY
4 Inventory Publishing
We Integrate with ANY Inventory Software
8
`n
Consumer Confidence Gurantee
Consistancy from the Lot to the Internet
RPS ADVANTAGE

5. MID-NITE OPERATIONS
SIMPLE FOUR STEP PROCESS
No Knicks, Dings or Scratches - At Real Photo Services we understand
how important the condition of a vehicle is in the sales process. We have
over 5 years exprience transporting vehicles and in that time have safely
moved over 25,000 cars, trucks, SUV’s and vans. As car people we know
that there is always danger in transporting vehicles, that is why RPS is fully
insured to cover any damage.
Mid-Nite Operations = Safety + Efficiency. By avoiding the most
congested times of the day, RPS is able to deliver service safely and
efficiently. Vehicles are picked up, put through our process and returned all
1 2
Dealer manager submits Dealer puts keys in
in the time between when a dealer closes and opens again.
online request for photo RPS installed outdoor
ready vehicles prior to lockbox.am non felis in
7pm.quam non felis in augue No More Listings Without Photographs. The National Independent
Automobile Dealers Association estimates the daily holding cost per vehicle
to be $27 per day. Also according to AutoTrader, internet listings with
photos get twice as much traffic as those without. Don’t let your vehicles sit
in limbo, we work everyday!
Never Miss a Sale. Due to Mid-Nite operations, it is like our customers cars
3 4
Vehicles are picked Vehicles are returned never leave their lots and, more importantly, are never absent for a potential
up by RPS employees before dealer opens sale.
and put through the for business in the
photography process. morning.e
RPS ADVANTAGE

6. DEALERSHIP PORTAL VEHICLE WASH & DRY
Simplified Communication: Instead of constantly communicating over the
1
If vehicles become dirty in transit to
phone, dealers can simply create new work orders online using Real Photo Services RPS, we will return them to photo ready
Dealership Portal. condition.
2
We use a mild wash soap and a steam
Features: pressure washer to remove dirt, salt and
• Create and monitor the status other imperfections.
of current work orders from a
single database.
3 After being hand dried, vehicles are
ready to go through the photography
• Avoid time consuming process.
phone calls.
• Add specific details and
instructions for individual
vehicles.
• Reference past work orders
and invoices online
RPS ADVANTAGE

7. • Massive 30ft by 30ft space allows anything from sub-compact cars to full-size
trucks to be photographed without distortion.
PROFESSIONAL • Seamless white background means perfect
photos every time. Never deal with variable
PHOTO STUDIO weather, seasons or sunlight again.
• Automotive specific epoxy floor
helps wheels and tires stand out.
• Mechanized overhead
lightbox allows photo studio to
be optimized for the different
lighting needs of interior and
exterior photography.
• Proprietary RPS design allows
for 360 degrees of consistant
photographs.
RPS ADVANTAGE

8. DEDICATED PHOTOGRAPHERS S
DEDICATED EQUIPMENT
CAMERA & LENS LIGHTING POST PROCESS TRAINING & CERTIFICATION TRAINING &
Full Frame - High Quality Industry Specific Strobes Software + Hardware Experience + Skill Consistency Guaranteed CERTIFICATION
We use Canon Professional The studio flash system Image processing Over the last four years, we To insure that angles, A constant factor in
Line cameras and wide that we use is specifically and compression is have developed a unique and colors, lighting and automotive photography
angle L series lenses. This designed for automotive imperative in creating rigorous training process for quality levels are is the uniqueness of each
equipment allows us to photography. The smooth listing photography that our employees. Photographers maintained, RPS vehicle. From back seat
capture vehicles of all and even output highlights accurately portrays a undergo in-depth equipment photographers go entertainment systems
sizes with fine detail and body lines and features. vehicle. We adjust color, training and spend two weeks through a certification and navigation screens to
accurate proportions. Your Using wireless control exposure, resolution and shadowing an experienced process every three sunroofs and optional body
customers will feel like units we are able to adjust aspect ratios to ensure that photographer. RPS Drivers months. This allows us kits, our photographers
$220
they are seeing the vehicle lighting for each individual your customers transition also go through a shadowing to keep our customer’s are trained to photograph
in person as they navigate angle and craft artistic from online inventory to program where they learn RPS online inventories features that our important
through your internet shots that help listings on-the-lot inventory is as safe driving guidelines. consistently perfect. to potential buyers.
listings. stand out online. seemless as possible.

9. ONE SERVICE PACKAGE NO HASSLES & NO GAMES:
We believe a simple solution to a problem is the
COVERS IT ALL best solution. All of our services are available
at one flat rate per vehicle type. Choose what
works best for your dealership and know that
services can be added or subtracted in the
future with no additional cost or hassle.
COMPLETE “OFF THE LOT” SERVICE PROVIDER
> Used Car Photo Package > New Car Photo Package
$50 $40
Look at everything Real Photo Services can do for you...
RPS SERVICE MENU

10. VEHICLE INC LUD
ED
Standard exterior shots from key
angles and heights
PHOTOGRAPHY Exterior detail shots
• Sunroof
Real Photo Services’ unique process • Tire tread
• Headlights
is specifically designed to help auto • Grille
dealers listings stand out and attract Interior shots
buyers.
• Dashboard from multiple angles
• Front and rear seats
Our photo service includes up to 40 • Radio and/or Nav
• Cup holders and center console
photographs covering all the key areas • Trunk
• Carpet
consumers want to see. • Steering wheel
• Window controls
• Gauges
• Third row
• Seat controls
RPS SERVICE MENU

11. E D
INC LUD E D
CUSTOMIZATION INC LUD Image Overlays
Customized borders and overlays with
contact information, dealer logo, certified
Lighting logos, and other graphics can be added
to photos. Professional presentation of
Our state of the art studio and flash your vehicle helps distinguish it from
system give us the ability to control and the competition and provide instant
shape light. We can create specialized INCLUDED identification.
shots to help your listings stand out.
INCL
UDED
Angles
Every dealer that we work with has a Customized Layout
different approach to selling cars. Likewise,
every dealer has a different opinion on In many ways the order and layout of
what angles consumers want to see. internet listings are just as important
Combining our years of experience and the as the vehicle photos themselves. Our
expertise of our customers, we can shoot photo experts meet with customers to
vehicles from nearly any position. design the perfect template.
INCL
UDED
RPS SERVICE MENU

12. INVENTORY MANAGEMENT 6 RPS Logs-In to dealer’s
Dealers are able to access, edit
1 account on Inventory
INTEGRATION
and publish listings without
changing any internal systems. Management Software.
INC
LUD
FLEXIBILITY ED
We integrate with your current
Internet Inventory Management
Software including, but not limited 5 Upload edited and to
compressed photos
listing.
2 Create new vehicle listing
or edit existing ones.
to:
• VAuto
• Dealer Specialties
• Auto Uplink USA
• Liquid Motors
• ECarList
• Auction 123
• AutoRevo
• Home-Net Print and apply window
4 stickers and buyers
guides. 3 Populate vehicle specification
list. Check for accuracy.
RPS SERVICE MENU

13. D
IN CLU
DE
NO COST EXTRAS CLU
DE D Dealer Decals and Plate Frames
IN
RPS provides all of the services dealers
Plastic Carpet Protection expect from professional lot management
We apply plastic to driver & passenger front providers. Installation of license plate frames,
carpets before photographing a vehicle. year stickers, and dealer logo decals is
High Quality Super Adhesive 4MM plastic completed before photos are taken.
keeps vehicles clean during the sales
process.
Vehicle Wash and Dry
Window Stickers Because our unparalled services are
provided off the lot, we wash and
RPS prints dealer-specific window stickers dry vehicles if they become dirty in-
INC
and buyers guides then apply them to transit. Using a mild wash and wax soap LUD
your vehicle prior to returning to your lot. and industry specific steam pressure ED
Warranty options are fully customizable washers, we are able to gently remove
and feature lists are double checked for any blemishes. After being washed and
accuracy. INC dried vehiles are in the ideal state for
LUD
ED photography.
RPS SERVICE MENU

14. HOW MUCH WOULD YOUR SALES BE IMPACTED IF YOUR INTERNET INVENTORY LOOKED LIKE THIS?

15. 915 R iverside Dr Unit 5
Elmhurst IL, 60126
Phone 872.237.0577
Email: B en@R eal PhotoS er vices.com