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TED TALKS
7 LESSONS ON PRESENTATION DESIGN
THE BEST OF
7 LESSONS ON PRESENTATION DESIGN
CREATED
IN 1984
TO GATHER
THE MOST INTERESTING
PEOPLE IN THE WORLD
PHILOSOPHY
TO SHARE
THEIR PASSION
IN 18 MINUTES
PHILOSOPHY
TO DELIVER AN AUTHENTIC
AND UNIQUE STORYTELLING
PHILOSOPHY
IS ABOUT DISCIPLINE
EACH PRESENTATION
TAKES 6 MONTHS
TO PREPARE
IS ABOUT DISCIPLINE
MORE THAN
150 REHEARSALS
TED STANDS TODAY AS THE BENCHMARK
FOR THE BEST PRESENTATIONS
WHY ?
7 LESSONS ON PRESENTATION DESIGN
//LESSON:1
TAKE YOUR AUDIENCE
ON A JOURNEY
FROM CHILDHOOD DREAMS TO
PROBLEM-SOLVING IN SPACE
FROM CLASSICAL MUSIC TO
BUSINESS DECISION-MAKING
USE THE POWER
OF STORY
//LESSON:2
NOBODY GOES TO THE CINEMA OR
READS A BOOK TO FIND A WORLD
THEY ALREADY KNOW
USE
STORY
AS A SPRINGBOARD TO ENGAGE YOUR
AUDIENCE INTO YOUR POINT OF VIEW
AS VISUAL AIDS AND COMIC RELIEF
TO SPARK QUESTIONS
TEACH THEM
SOMETHING NEW //LESSON:3
RELATE YOUR TOPIC TO YOUR
AUDIENCE BY GIVING THEM
SOMETHING NEW AND UNEXPECTED
THEY CAN USE IN THEIR BUSINESSES
CHOOSE
VISUAL LANGUAGE //LESSON:4
CONVEY YOUR MESSAGE IN A TANGIBLE
WAY, AVOIDING CORPORATE BUZZWORDS
VOID OF REAL CONTENT AND AUTHENTICITY
LET THE
DATA SPEAK //LESSON:5
STATISTICS DON´T HAVE TO BE BORING
THINK ABOUT APPEALING WAYS TO PRESENT
IT TO YOUR AUDIENCE
DELIVER A MULTI
SENSORIAL EXPERIENCE
//LESSON:6
HELP YOUR AUDIENCE FEEL YOUR
PRESENTATION OUTSIDE THE SLIDES
APPLY DESIGN,
NOT DECORATION //LESSON:7
USE VISUALS TO ENHANCE WORDS,
NOT DUPLICATE THEM
7 LESSONS ON PRESENTATION DESIGN
WE ARE A STORYTELLING OFFICE
WE WRITE. WE TRAIN. YOU DELIVER. YOU WIN
HELLO@CURLYFILMS.CO...
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