1.
.GOV ON THE GO MOBILE CONTENT ASSESSMENT AND EVALUATION HEIDI PETERSRESEARCH SPECIALISTDoD SUPPORT CONTRACTORphoto by flickr user xraijs_

2.
OVERVIEW • Context o Wide Angle o In the Weeds • Goals • Methodology • Results • Next Steps 07-18-2012 | SLA Annualphoto by flickr user un_cola

3.
CONTEXT: WIDE ANGLE January 2012—29% of U.S. adults own tablet/e-reader March 2012—46% of U.S. adults own smartphone April 2012– 10% global Internet traffic is mobile use May 2012– India mobile web use surpassed desktop web use 07-18-2012 | SLA AnnualSource: May 2012 KPCB “Internet Trends” report; March 2012 Pew Internet report

4.
CONTEXT: IN THE WEEDS• Support DoD R&D agency with highly mobile user base• Avg. 30-50% of work week spent on travel or off-site program development work• Need immediate access to authoritative information• FY12 user survey demonstrated 17% growth in interest for mobile content 07-18-2012 | SLA Annual

5.
PROJECT GOALS• Utilize iPads being trialed by agency to support off-site research work• Provide high quality, authoritative content to our user base at their point of information need, regardless of their physical location• Investigate “state of the field” for STEM- oriented mobile applications 07-18-2012 | SLA Annual

6.
METHODOLOGY1. Select mobile resources to review2. Obtain IT evaluation/approval3. Develop assessment toolkit4. Content and usability assessment5. Analyze results6. Formulate next steps 07-18-2012 | SLA Annual

7.
SELECTION OF RESOURCES• ID current STEM resource vendors offering apps or mobile optimized sites• Focused testing on familiar, trusted resources for our user base• Apps had to be available at no additional fee• Included non-mobile optimized sites to establish performance baseline 07-18-2012 | SLA Annual

8.
PARTNERSHIP WITH IT• Installation required security evaluation and approval by IT department• Had to determine correct POC and procedures• First group of apps submitted took over 2 months to approve• Second group of apps submitted took less than a week to approve 07-18-2012 | SLA Annual

9.
TOOLKIT DEVELOPMENT• Created assessment tool to objectively gauge usability & content provision• Based tool design on guidance outlined in NSF “Project Evaluation” handbook• Metrics included: o Content availability & currency o Ease of sharing or saving content o Functionality & navigation o User interactivity o Affective design 07-18-2012 | SLA Annual

10.
ASSESSMENT & RESULTS• Simulated work environments of off-site agency personnel• Strengths o Provision of dynamic content & news o Quick reference• Weaknesses o Apps trying to replicate desktop database research o Interface scaling & design 07-18-2012 | SLA Annual

11.
NEXT STEPS• Technology open house event to showcase accomplishments of pilot• Use of assessment toolkit going forward to evaluate new mobile content• Communicate our findings with vendors o Evaluation of content and container o Participate in mobile conversation o Drive innovation and change 07-18-2012 | SLA Annual

12.
questions? Heidi Petersheidi.m.peters@gmail.com 07-18-2012 | SLA Annual