The Newhouse Global Leaders In Digital And Social Media Speaker Series at the S.I. Newhouse School of Public Communications at Syracuse University explores innovative digital and social media engagement from around the world. Speakers represent leadership in thought and innovation in their fields. Follow the talk on Twitter at #NewhouseGLDSM.

1. Global Leaders in
Digital & Social Media
Speaker Series
Game On:
Bridging the Digital & Physical World
Stefan Olander,VP of Digital Sport for Nike
Wednesday, September 19, 2012
6 p.m.
Herg Auditorium
Rapid change and digital technology are creating innovation and new connections with athletes around the world. What key
lessons can we learn from Nike Digital Sport that individuals and businesses can adopt to get in the game and thrive in a world
gone digital?
Stefan Olander is the Vice President of Digital Sport for Nike and co-author of Velocity: The Seven New Laws for a World Gone
Digital. He oversees the company’s global strategy for how digital technology will help athletes get better. Over the past 15 years
he has been a core contributor in evolving Nike’s consumer connections across the globe.
The Newhouse Global Leaders in Digital and Social Media Speaker Series explores innovative digital and social media engagement
from around the world. Speakers represent leadership in thought and innovation in their fields. Follow the talk on Twitter via
#NewhouseGLDSM.