This document is a resume for Daniel P. Carver, a marketing manager with 10 years of experience. It summarizes his contact information, career objective, professional experience managing marketing departments and trade shows for two companies, and education. His experience includes strategic planning, budget management, website development, graphic design, and leading marketing initiatives to help companies grow significantly.
1. DANIEL
P.
CARVER
TEL
303.523.3847
EMAIL dcarver556@gmail.com
GOAL-‐ORIENTED
MARKETING
MANAGER
|
10
Years
of
Experience
• Experienced
professional
offering
a
diverse
marketing
background
with
a
proven
record
of
accomplishment
in
the
areas
of
strategy,
management,
budgeting,
project
implementation,
and
event
execution.
• Strong
organizational
abilities
combined
with
excellent
interpersonal,
communication
and
leadership
skills,
allowing
me
to
work
effectively
with
others
at
all
levels.
• Outgoing,
personable
communicator,
leader,
and
relationship-‐builder.
Creative
self-‐starter
who
works
well
under
pressure
and
learns
new
concepts
quickly.
• Proficient
in
both
Microsoft
and
Apple
applications,
Adobe
Creative
Suite,
and
various
social
media,
CRM
and
website
platforms.
CAREER
OBJECTIVE
Utilize
my
prior
marketing
and
management
experience
with
a
vendor
serving
oil
&
gas
companies
to
join
a
growing
industry
leader
and
positively
impact
company
growth.
PROFESSIONAL
EXPERIENCE
CHECKERS
INDUSTRIAL
SAFETY
PRODUCTS,
Broomfield,
CO
2014
-‐
Present
Marketing
&
Trade
Show
Manager
Position
Functions
Include:
Department
and
Trade
Show
Management,
Budget
Management,
Website
Development/Management,
Graphic
Design/Print
Advertising/Digital
Advertising,
Vendor
Management
• Reduced
marketing
spend
by
over
$100K/yr.
within
the
first
4
months
of
employment.
• Manage
the
creation,
execution
and
ROI
of
marketing
projects
and
initiatives.
• Develop,
coordinate,
and
execute
all
digital
and
print
advertising,
including
press
releases,
ads,
web
site
and
online
listings,
print
collateral,
social
media,
direct
mail,
and
videos
using
the
Adobe
Suite.
• Manage
and
monitor
marketing
and
trade
show
budgets.
• Aid
in
national
and
international
sales
growth
campaigns
through
marketing
programs.
• Manage
trade
show
coordinator’s
activities,
including
booth
design,
messaging
VISIBILITY
SIGNAGE
EXPERTS,
Windsor,
CO
2009
-‐
2014
Marketing
Manager
Position
Functions
Include:
Management,
Company
Growth/Business
Development,
Event
Coordination,
Social
Media,
Website/Media
Management
• Manage
company’s
message
continuity
across
all
channels
to
ensure
it
is
appropriate
to
the
customer,
resulting
in
a
clear,
concise,
targeted
message.
• Assisted
in
over
400%
company
revenue
growth
by
implementing
new
marketing
programs
to
capture
more
market
share
of
existing
clients
as
well
as
new
clients.
• Implemented
new
strategies
to
identify
B2B
and
B2C
opportunities
through
call
campaigns,
trade
show
events,
and
referrals,
then
strategized
follow-‐through
with
team
members
to
cater
our
approach
to
each
lead.
These
strategies
have
grown
VSE’s
client
base
by
4X.
• Responsible
for
strategizing
timing
of
campaigns
and
marketing
touches
to
optimize
impact
of
customer
interaction
to
coincide
with
sales
goals.
• Solely
responsible
for
creation
of
all
content
across
marketing
channels,
including
imagery,
HTML
coding,
and
video
production
of
multiple
websites,
regular
social
media
updates,
direct
mailers,
email
campaigns,
and
tradeshow
materials.
• Manage
global
customer
experience
through
the
website,
product
pricing,
online
sales/promotions,
social
media,
and
inside
sales,
resulting
in
customer
satisfaction
and
timely
order
fulfillment.
2. linkedin.com/in/dancarver
THE
RMH
GROUP,
Lakewood,
CO
2006
-‐
2008
Marketing
Assistant
Position
Functions
Included:
Company
Growth/Business
Development,
Sale
Presentations,
Graphic
Design/Copy
Writing,
Vendor
Management
• Responsible
for
research
to
identify
and
qualify
leads.
Wrote,
edited,
laid
out
and
submitted
qualification
and
proposal
documents
to
seek
out
new
company
projects
valued
up
to
$20M.
• Supported
sales
team
by
developing
PowerPoint
presentations
and
collateral
material
that
detailed
our
company’s
strengths
and
highlighted
past
projects
to
support
sales
pursuits.
• Created
and
produced
print
advertisements
for
a
variety
of
published
press
releases,
project
submittals,
and
website
content,
which
included
page
layout,
image
creation,
and
writing
copy.
• Maintained
relationships
with
external
vendors
and
teaming
partner
companies
to
maintain
good
industry
standing.
IPOINT-‐TECH,
Fort
Collins,
CO
2005
-‐
2006
Sales
&
Marketing
Intern
Position
Functions
Included:
Market
Research,
Sales
Presentations,
E-‐marketing
Campaign
• Performed
market
research
to
identify
and
qualify
sales
leads
and
business
opportunities,
then
prepared
and
executed
sales
presentations.
• Developed/wrote
and
edited
all
content
for
quarterly
e-‐newsletter
campaign.
EDUCATION
COLORADO
STATE
UNIVERSITY,
Fort
Collins,
CO
2002
-‐
2006
• Bachelor
of
Science,
Business
Administration,
Marketing
Concentration