This document discusses using social media in training. It suggests that people want social media and it is good for learning and professional development. Specifically, it notes that (1) social media can stimulate interest and show people what is possible; (2) incorporating social features like commenting and user profiles into learning makes it more engaging; and (3) learning is becoming more collaborative and social media can help people develop new competencies through networking and visibility.

1. @dan_steer
PEOPLE
WANT IT SoMe
+ for
ITS GOOD Trainers
FOR YOU

2. Presentation Q+A
Workshops Drinks
2

3. STIMULATE INTEREST
KNOW WHAT IS POSSIBLE
PRACTICAL IDEAS
3

4. TRAINER
4

5. LEARNING
MANAGER

6. HUMAN

7. SOCIAL MEDIA
IN TRAINING
PEOPLE WANT IT AND ITS
GOOD FOR YOU
@dan_steer
Déployez
votre potentiel
Kluwer Formations
www.kluwerformations.be

8. 3 reasons
to care

9. Je suis different
Y
• Authorité
• Screenager
• Connecté
« Depuis quelques temps, j’ai dans mes trainings des
participants qui appartiennent à la « Génération Y »
et je me rends compte que les contenus classiques ne
répondent pas à leurs attentes. »

10. Learning Market
has evolved
Have you? “Are we aware of the fact that
learning is shifting from content to
connection?”

11. NOT
CONNECTED
=
NOT FOUND
11

12. SOCIAL MEDIA
IN TRAINING
PEOPLE WANT IT AND ITS
GOOD FOR YOU
@dan_steer
Déployez
votre potentiel
Kluwer Formations
www.kluwerformations.be

13. De mensen
willen SoMe..

15. MESURER LE SUCCES, CA VAUT LA PEINE
Traffic
Contenu
Continuation
Using Web 2.0 technologies (ASTD press)

16. Learning must incorporate features that make
hanging out on social sites compelling:
commenting, rating, tagging,
updates, rich-media, user-profiles

17. Its good for
learning
3 CORE ASSUMPTIONS

18. 1 LEARNING ≠ TRAINING ≠ LEARNING
The 2 best technologies for learning are:
beer and conversation

19. 2 COLLABORATION EST A LA MODE

20. 3 SoMe CAN CREATE COMPETENCE ?
Not sure
definately 35
K maybe 15
definately 17
S
maybe 25
no
A definately 13
maybe 28
no 4
see www.wallwisher.com/wall/KluSome for full results

21. Its good for
you

22. NO MAN IS
AN ISLAND
22

23. VISIBILITY

24. …et qui dit « visibility » dit branding?

25. SOCIAL MEDIA
PEOPLE WANT IT AND ITS
GOOD FOR YOU
@dan_steer
Déployez
votre potentiel
Kluwer Formations
www.kluwerformations.be