Analysis for the 2013 Concert and Event schedule conducted via sampling global and regional channel performance using a custom built analytics platform. Intelligence was delivered on various levels; including, KPI performance insights into Geography, Digital Channel, Music Genre and Artist.

1. Digital Media YTD Review
September 2013

2. Methodology
Data & Calculations
Measuring & Analyzing Digital Performance
• KPIs (CTR, CPC, CPM, ETS, ROAS, RPC) - sampled averages from data
containing all four required calculable metrics (clicks, impressions,
spend, revenue)
• Format Use Ratios - physical count percentages of all data supplied
• Format Spend Ratios - physical count percentages of all data supplied
• Format Performance Ratios - physical counts of coded data based on
Format information supplied and calculated with KPI methodologies
to extract sampled averages
• Region Performance Ratios - physical counts of coded data based on
Metro information supplied and calculated with KPI methodologies to
extract sampled averages
• Genre Performance Ratios - physical counts of coded data based on
Artist information supplied and calculated with KPI methodologies to
extract sampled averages
Base Data Sample
• 3,909 total data entries
• 1,180 entries with both spend and
revenue key metrics reported
• (30% of all data reported)
• (21% YTD spend reported)
• (xx% YTD revenue reported)
• Representation of all Regional
geographies and Canada from 40+
multiple sources
• Regional attribution data sets
incomplete and without continuity for
analyzing common metrics and KPIs
• Heavy sampling was required to
maintain validity to compare data sets
with common data points to
extrapolate analytical views
• Small sample sizes may increase
margin for error for represented final
results and conclusions
Disclaimer: Observations & Insights are collected from a small inconsistent sampling of available 2013 YTD reported data and may not fully reflect actual digital buy performance.

3. Sampled YTD data through August 2013

4. Format Spend Ratios
Macro View (Overall)
• Spend ratios measured against overall industry averages reveal
LiveNation places a greater emphasis on Display advertising impacting
percentage spends across all Ad formats. A more balanced spend
model aligned to Fan information dissemination preferences may
produce greater enhanced results.
Media Buys
Source Industry Averages: Forrester Research

5. Ideal Allocation
Simulation Spend Model
• This simulation model, optimized for where Fans seek concert and
event information, reveals a need to place greater emphasis on video,
social and music streaming services with lesser emphasis placed on
display, traditional search and media websites.

6. Format
Baseline
Spend
Clicks Impressions
CTR
Average
Industry
CTR Avg.
CPC
Average
Industry
CPC Avg.
CPM
Average
Industry
CPM Avg.
Revenue
(Gross)
ETS ROAS
Revenue
Per Click
Display (All) $1,242,337 4,002,571 738,580,486 0.54% 0.10% $0.31 not avail. $1.68 $2.00 $17,236,266 7% 1387% $4.31
Display
Banner
$320,207 150,549 113,194,487 0.13% 0.10% $2.13 not avail. $2.83 $3.00 $4,080,133 8% 1274% $27.10
Display
Retargeting
$400,901 78,749 120,572,557 0.07% not avail. $5.09 not avail. $3.32 $3.00 $4,666,734 9% 1164% $59.26
Display
Social
$922,300 5,704,685 667,300,584 0.85% 0.11% $0.16 not avail. $1.38 $1.00 $8,246,966 11% 894% $1.45
Mobile $41,467 304,323 6,507,858 4.68% 1.04% $0.14 not avail. $6.37 $1.00 $222,047 19% 535% $0.73
Search $337,234 518,672 72,459,433 0.72% 2.00% $0.65 not avail. $4.65 $4.00 $3,611,810 9% 1071% $6.96
Video
Audio
$41,194 23,324 5,983,343 0.39% 0.60% $1.77 not avail. $6.88 $7.00 $102,768 40% 249% $4.41
Totals $1,662,232 4,848,890 823,531,120 0.59% not avail. $0.34 not avail. $2.02 not avail. $21,172,891 8% 1274% $4.37
Format Performance
Macro View (Overall)
• Display has outperformed all other Ad formats in overall revenue on
spend with Retargeting offering the highest Revenue per Click value.
Display has been the predominant format of choice; however, based
on industry performance averages - other Ad formats may offer equal
or greater benefit with higher spend allocations such as Mobile.

7. • Extrapolating clicks base on sampled averages for CPC and RPC values
provides a simulation into projected 2013 revenues with a total digital
spend of $16.5MM. Analysis reveals the Rock Alternative and Pop
categories account for 75% of all current digital revenue.
Digital Spend
Simulation Model
LN CPC Avg. LN RPC Avg.
Clicks per
$1MM Spend
Revenue per
$1mm Spend
LN Current
Spend Mix
2013 75MM
Projected
Spend
Extrapolated
Clicks
2013 Projected
Digital Revenue
Digital
Revenue Mix
Rock/Alternative $0.34 $4.35 2,941,176 $12,794,118 41% $6,765,000 19,897,059 $86,552,206 38.2%
Pop $0.38 $7.00 2,631,579 $18,421,053 27% $4,455,000 11,723,684 $82,065,789 36.3%
Kids/Varied $0.49 $7.61 2,040,816 $15,530,612 7% $1,155,000 2,357,143 $17,937,857 7.9%
Classic Rock $0.59 $7.65 1,694,915 $12,966,102 8% $1,320,000 2,237,288 $17,115,254 7.6%
Urban $0.23 $1.67 4,347,826 $7,260,870 12% $1,980,000 8,608,696 $14,376,522 6.4%
Comedy $0.25 $7.99 4,000,000 $31,960,000 1% $165,000 660,000 $5,273,400 2.3%
Country $0.55 $2.28 1,818,182 $4,145,455 3% $495,000 900,000 $2,052,000 0.9%
Events $0.82 $4.53 1,219,512 $5,524,390 1% $165,000 201,220 $911,524 0.4%
Totals $0.34 $4.36 2,941,176 $108,602,599 100% $16,500,000 46,585,089 $226,284,553 100%
Genre Performance
Revenue Simulation Model

8. Genre
Baseline
Spend
Clicks Impressions
CTR
Average
CPC
Average
CPM
Average
Revenue
(Gross)
ETS ROAS
Revenue
Per Click
Comedy $7,551 29,629 9,183,864 0.32% $0.25 $0.82 $236,808 3% 3136% $7.99
Classic Rock $122,407 206,328 105,892,320 0.19% $0.59 $1.16 $1,579,237 8% 1290% $7.65
Pop $431,263 1,138,732 190,937,768 0.60% $0.38 $2.26 $7,972,508 5% 1849% $7.00
Events $15,584 19,083 55,960,205 0.03% $0.82 $0.28 $86,387 18% 554% $4.53
Rock/Alt $681,891 2,003,746 292,548,500 0.68% $0.34 $2.33 $8,708,626 8% 1277% $4.35
Country $14,735 26,620 18,286,472 0.15% $0.55 $0.81 $60,688 24% 412% $2.28
Varied $123,457 252,328 71,266,080 0.35% $0.49 $1.73 $566,742 22% 459% $2.25
Urban $265,345 1,172,424 79,455,911 1.48% $0.23 $3.34 $1,961,895 14% 739% $1.67
Kids $3,211 5,534 1,082,557 0.51% $0.58 $2.97 not avail. not avail. not avail. not avail.
Totals $1,662,232 4,848,890 823,531,120 0.59% $0.34 $2.02 $21,172,891 8% $4.37 $4.37
• Comedy shows great potential in bottom line ROI: ROAS (revenue on
accrued spending) and RPC (revenue per click) with Classic Rock and
Pop consistently ranked as top performers.
• From limited data available, current spend ratios are heavily slanted
towards Display. Amore balanced approach may offer greater benefit.
Genre Performance
Macro View (Overall)
C U R R E N T I N D U S T R Y I D E A L
† Spend Allocation Pie Charts represent LiveNation's current spend mix compared against Industry averages and the ideal spend simulation based on where Fans gather concert and event information.

9. Genre Performance
Micro View (Classic Rock)
• Classic Rock offers a high return and ROI for digital media buys with
solid overall performance ratios with high earnings and revenue
opportunities.
• Spend mix ratios are well balanced and approaches the Ideal Spend
simulation model ratios.
Artist CTR Avg. CPC Avg. CPM Avg. ETS ROAS Revenue Per Click
Paul McCartney 0.18% $1.38 $2.43 4% 2854% $39.33
Chicago 0.04% $8.41 $3.50 26% 381% $32.04
Eagles 0.09% $0.92 $0.86 4% 2455% $22.55
Daryl Hall & John Oates 0.23% $1.56 $3.61 7% 1431% $22.34
Black Sabbath 0.11% $3.76 $3.99 24% 411% $15.43
Rush 0.07% $2.08 $1.49 16% 615% $12.81
Nazareth 0.72% $1.20 $8.68 13% 771% $9.23
Bob Seger 0.07% $0.75 $0.56 9% 1114% $8.39
Jethro Tull 0.04% $1.17 $0.52 14% 695% $8.11
Steely Dan 1.80% $0.17 $3.03 2% 4678% $7.86
Kiss 0.10% $0.99 $1.01 13% 744% $7.35
Randy Bachman 0.04% $0.88 $0.37 17% 601% $5.28
Sammy Hagar 1.95% $0.12 $2.33 3% 2891% $3.45
El Monstero 1.82% $0.22 $3.95 11% 944% $2.05
Heart 0.42% $0.27 $1.15 14% 740% $2.03
Fleetwood Mac 0.77% $0.22 $1.71 12% 802% $1.77
REO/Styx/Nugent 1.97% $0.12 $2.36 9% 1112% $1.33
Totals 0.19% $0.59 $1.16 8% 1290% $7.65
I N D U S T R Y I D E A L
C U R R E N T
† Spend Allocation Pie Charts represent LiveNation's current spend mix compared against Industry averages and the ideal spend simulation based on where Fans gather concert and event information.

10. Genre Performance
Micro View (Comedy)
I N D U S T R Y I D E A L
C U R R E N T
• Insufficient Data samples for the Comedy category do not provide a
valid analysis; however, from the limited data points available -
Comedy may have the potential to perform extremely well for digital
media buys.
• Current spend mix closely resembles Ideal Spend simulation model;
however, Mobile is missing in the reported data.
Artist CTR Avg. CPC Avg. CPM Avg. ETS ROAS Revenue Per Click
Bill Maher 0.05% $0.57 $0.31 7% 1527% $8.77
Odd Ball Comedy 2.97% $0.15 $4.48 2% 5343% $8.06
Brian Regan 0.03% $0.77 $0.22 12% 811% $6.23
Lewis Black 0.23% $1.33 $3.04 26% 383% $5.10
Totals 0.32% $0.25 $0.82 3% $7.99 $7.99
† Spend Allocation Pie Charts represent LiveNation's current spend mix compared against Industry averages and the ideal spend simulation based on where Fans gather concert and event information.

11. Genre Performance
Micro View (Country)
I N D U S T R Y I D E A L
C U R R E N T
• The Country category complements all other categories with attractive
positive returns with the potential to generate extremely high RPC
ratios based on Artist and Event.
• Country Genre category closely mirrors the Ideal Spend model with
minor nuances.
Artist CTR Avg. CPC Avg. CPM Avg. ETS ROAS Revenue Per Click
Country Tour Mosaic 0.00% $125.00 $2.70 97% 103% $129.00
Farm Bureau 0.05% $7.01 $3.50 11% 944% $66.14
Patty Griffin 0.46% $5.77 $26.30 25% 394% $22.75
Mumford and Sons 0.07% $6.05 $4.53 52% 194% $11.70
Little Big Town 0.02% $1.13 $0.27 19% 530% $5.99
Miranda Lambert 0.51% $0.89 $4.48 15% 663% $5.86
Keith Urban 0.15% $0.91 $1.37 21% 486% $4.42
Tim McGraw 0.57% $0.41 $2.34 11% 889% $3.65
Eric Church 0.03% $1.04 $0.29 29% 349% $3.63
Faster Horses Festival 0.19% $2.09 $3.92 122% 82% $1.72
Zac Brown Band 1.23% $0.20 $2.49 17% 582% $1.17
Luke Bryan 7.80% $0.11 $8.60 10% 1036% $1.14
Brad Paisley 1.98% $0.34 $6.80 32% 313% $1.08
Blake Shelton 1.21% $0.20 $2.39 19% 524% $1.03
Rascal Flatts 4.06% $0.11 $4.49 11% 908% $1.00
Jason Aldean 1.51% $0.36 $5.51 43% 233% $0.85
Kenny Chesney 1.23% $0.11 $1.40 18% 550% $0.62
Totals 0.14% $0.67 $0.95 20% $3.32 $3.32
† Spend Allocation Pie Charts represent LiveNation's current spend mix compared against Industry averages and the ideal spend simulation based on where Fans gather concert and event information.

12. Genre Performance
Micro View (Pop)
I N D U S T R Y I D E A L
C U R R E N T
• Pop leads all categories based on overall performance. Averages for
ROAS and RPC demonstrate the category has high potential for
increased earnings and revenues. Overall spend mix is working, but
minor adjustments may produce even greater results.
Artist CTR Avg. CPC Avg. CPM Avg. ETS ROAS Revenue Per Click
Swedish House Mafia 0.06% $5.98 $3.50 3% 3409% $203.81
Justin Timberlake 0.13% $2.12 $2.74 2% 5166% $109.53
Jonas Brothers 0.16% $1.71 $2.72 7% 1451% $24.87
Serena Ryder 0.06% $0.94 $0.56 4% 2591% $24.41
Bjork 0.04% $9.86 $3.50 46% 217% $21.39
Bruno Mars 0.08% $1.03 $0.83 6% 1626% $16.71
Backstreet Boys 0.25% $1.13 $2.84 7% 1389% $15.64
Macklemore 0.03% $9.80 $2.98 63% 159% $15.59
Big Time Rush 0.19% $2.24 $4.21 15% 681% $15.28
Beyonce 0.74% $0.53 $3.93 3% 2868% $15.19
Tom Odell 0.27% $1.10 $3.01 9% 1114% $12.22
Harry Connick Jr. 0.10% $2.46 $2.38 22% 456% $11.24
Jay Z & Justin Timberlake 2.44% $0.18 $4.49 2% 6085% $11.22
OMD 0.05% $0.69 $0.32 6% 1544% $10.64
NKOTB 0.06% $3.14 $1.88 34% 295% $9.27
Booka Shade 0.02% $1.29 $0.25 17% 591% $7.60
Barney Bentall 0.16% $1.35 $2.23 18% 541% $7.29
Josh Groban 0.83% $0.40 $3.28 6% 1728% $6.86
Mariana and the Diamonds 0.02% $1.08 $0.21 18% 544% $5.90
Alicia Keys 0.05% $0.81 $0.44 15% 685% $5.53
Jessie Ware 0.02% $0.83 $0.21 15% 657% $5.48
Lights 0.04% $0.55 $0.22 11% 938% $5.14
Rhianna 0.05% $0.74 $0.39 17% 604% $4.46
Holly Cole 0.05% $1.41 $0.72 37% 273% $3.83
Totals 0.60% $0.38 $2.26 5% 1852% $7.00
† Spend Allocation Pie Charts represent LiveNation's current spend mix compared against Industry averages and the ideal spend simulation based on where Fans gather concert and event information.

13. Genre Performance
Micro View (Rock / Alt)
I N D U S T R Y I D E A L
C U R R E N T
• The Rock / Alternative category has substantial opportunities to
leverage revenue on spend. Although RPC is slightly below Pop and
Classic Rock, the large ROAS ratio demonstrates a healthy ROI. Greater
results may be possible by adjusting Spend ratios.
Artist CTR Avg. CPC Avg. CPM Avg. ETS ROAS Revenue Per Click
Current Swell 0.02% $31.17 $4.95 11% 902% $281.22
Nine Inch Nails 0.09% $3.85 $3.49 3% 3205% $123.47
DePeche Mode 0.16% $2.85 $4.45 4% 2251% $64.05
DC101 0.05% $7.21 $3.50 13% 763% $54.95
Muse 0.08% $3.78 $3.00 8% 1280% $48.42
Portugal. The Man 0.06% $5.93 $3.50 18% 570% $33.78
MGMT 0.11% $2.60 $2.91 10% 1000% $26.03
Loreena McKenitt 0.22% $1.37 $3.04 10% 1028% $14.04
Iron Maiden 0.47% $0.52 $2.46 4% 2455% $12.72
Dave Matthews 0.04% $7.74 $3.36 68% 146% $11.31
Devendra Banhart 0.02% $0.99 $0.18 9% 1119% $11.06
Spirit Of The West 0.03% $1.21 $0.37 11% 912% $11.00
Band of Horses 0.05% $6.91 $3.50 68% 148% $10.20
Matt Mays 0.03% $0.94 $0.26 10% 1046% $9.81
Gipsy Kings 0.08% $2.39 $1.79 25% 402% $9.61
Alice in Chains 0.04% $1.62 $0.65 21% 483% $7.85
Face to Face 0.03% $1.48 $0.51 21% 487% $7.21
Sigur Ros 0.03% $1.02 $0.27 15% 654% $6.66
Daniel Wesley 0.33% $4.46 $14.79 67% 149% $6.64
Great Big Sea 0.04% $1.39 $0.57 21% 477% $6.64
Motley Crue 0.04% $1.12 $0.47 18% 569% $6.34
Phoenix 0.03% $1.05 $0.32 17% 582% $6.14
P!nk 1.03% $0.31 $3.25 5% 1825% $5.74
Pet Shop Boys 0.02% $1.94 $0.30 34% 292% $5.66
Totals 0.68% $0.34 $2.33 8% 1276% $4.35
† Spend Allocation Pie Charts represent LiveNation's current spend mix compared against Industry averages and the ideal spend simulation based on where Fans gather concert and event information.

14. Genre Performance
Micro View (Urban)
I N D U S T R Y I D E A L
C U R R E N T
• The Urban category leads all categories in CTR and CPC averages and
demonstrates a huge upside to potential earnings and revenue.
• Spend mix may be limiting overall revenue performance by not aligning
to the genre demographic profile with overuse of Display and the
absence or low use of Mobile.
Artist CTR Avg. CPC Avg. CPM Avg. ETS ROAS Revenue Per Click
Mixtape Festival 0.30% $1.78 $5.39 12% 818% $14.56
K-OS 0.01% $0.89 $0.10 13% 795% $7.10
Hoodie Allen 0.06% $1.50 $0.88 34% 295% $4.44
Uproar Festival 0.21% $1.89 $3.90 43% 231% $4.37
Swollen Members 0.01% $1.31 $0.20 32% 310% $4.05
Beats Antique 0.03% $1.00 $0.26 26% 386% $3.87
UTIOM 0.39% $0.86 $3.34 25% 399% $3.45
Diamond Rings 0.03% $1.00 $0.26 39% 257% $2.57
Lil Wayne 1.62% $0.24 $3.85 10% 1033% $2.45
Wiz Khalifa 3.42% $0.48 $16.36 43% 232% $1.11
Drake 2.24% $0.17 $3.82 29% 342% $0.58
Totals 1.48% $0.23 $3.38 14% 731% $1.68
† Spend Allocation Pie Charts represent LiveNation's current spend mix compared against Industry averages and the ideal spend simulation based on where Fans gather concert and event information.

16. Revenue Performance
Macro View (Region)
• From limited data points available, the New York City region has the
highest ratios for generating a positive return and revenue - both in
ROAS and RPC - for digital media buys.
Region Performance
Calcuable
Spend
Clicks Impressions CTR Avg. CPC Avg. CPM Avg. ETS ROAS
Revenue Per
Click
NYC $759 136 216,882 0.06% $5.58 $3.50 6% 1547% $86.36
Co / Rocky Mtn $442 103 126,359 0.08% $4.29 $3.50 11% 949% $40.73
Ga / Al / Tn $1,149 326 328,274 0.10% $3.52 $3.50 10% 968% $34.13
Chi / St. Louis $1,392 343 397,836 0.09% $4.06 $3.50 12% 837% $33.97
Houston / Dallas $1,920 458 548,630 0.08% $4.19 $3.50 13% 775% $32.48
CT / NY $1,579 329 451,051 0.07% $4.80 $3.50 15% 665% $31.91
Seattle $495 111 141,308 0.08% $4.46 $3.50 15% 688% $30.66
SoCal / LV $885 223 252,967 0.09% $3.97 $3.50 14% 705% $27.99
Phoenix $546 123 156,063 0.08% $4.44 $3.50 16% 612% $27.17
Florida $820 212 234,363 0.09% $3.87 $3.50 15% 684% $26.46
Cleve / Det $3,458 772 987,860 0.08% $4.48 $3.50 18% 571% $25.56
Philadelphia $1,755 400 501,329 0.08% $4.39 $3.50 19% 516% $22.64
Boston $598 160 170,965 0.09% $3.74 $3.50 17% 593% $22.19
Carolinas / DC $2,057 496 587,781 0.08% $4.15 $3.50 21% 476% $19.73
San Francisco $623 144 177,859 0.08% $4.32 $3.50 31% 327% $14.13
Totals $18,478 4,336 5,279,527 0.08% $4.26 $3.50 15% 686% $29.25

17. Boston
Regional Performance
Micro View (Boston)
• Search: Best Overall Performing Ad
Format
• Display most preferred Ad format
followed by (2) Video / Audio and (3)
Search
• Performance ratios lag behind LiveNation
and Industry Average ratios
• Premiums being paid for Display and
Video / Audio buys
Format
CTR
Average
LN
CTR Avg.
Industry
CTR Avg.
CPC
Average
LN
CPC Avg.
Industry
CPC Avg.
CPM
Average
LN
CPM Avg.
Industry
CPM Avg.
Display 0.09% 0.13% 0.10% $16.60 $2.13 not avail. $14.73 $2.83 $3
Retargeting not avail. 0.07% not avail. not avail. $5.09 not avail. not avail. $3.32 not avail.
Social not avail. 0.85% 0.11% not avail. $0.16 not avail. not avail. $1.38 $1
Mobile 0.69% 4.68% 1.04% $1.00 $0.14 not avail. $6.94 $6.37 $1
Search 0.10% 0.72% 2.00% $0.75 $0.65 not avail. $0.78 $4.65 $4
Video / Audio 1.60% 0.39% 0.60% $9.71 $1.77 not avail. $155.78 $6.88 $7
Totals 0.12% 0.59% not avail. $1.29 $0.34 not avail. $1.50 $2.02 not avail.
Averages Display Retarget Social Mobile Search Video
Industry 21% not avail. 10% 9% 46% 6%
LiveNation 28% 11% 26% 3% 21% 10%
Performance Metrics
Spend Ratios
S P E N D A L L O C A T I O N
53 Sampled Data References

18. Regional Performance
Micro View (Carolinas / DC)
• Video / Audio: Best Performing Ad Format
- performing extremely well
• Display and Video most preferred Ad
formats
• Paying a slight premium for Search with
ratios not performing as well as Industry
or LiveNation averages
• Display is performing well above industry
and LiveNation averages
Format
CTR
Average
LN
CTR Avg.
Industry
CTR Avg.
CPC
Average
LN
CPC Avg.
Industry
CPC Avg.
CPM
Average
LN
CPM Avg.
Industry
CPM Avg.
Display 0.50% 0.13% 0.10% $0.55 $2.13 not avail. $2.76 $2.83 $3
Retargeting not avail. 0.07% not avail. not avail. $5.09 not avail. not avail. $3.32 not avail.
Social 0.02% 0.85% 0.11% $0.99 $0.16 not avail. $0.18 $1.38 $1
Mobile 0.38% 4.68% 1.04% $0.06 $0.14 not avail. $0.25 $6.37 $1
Search 0.52% 0.72% 2.00% $1.07 $0.65 not avail. $5.62 $4.65 $4
Video / Audio 1.36% 0.39% 0.60% $0.12 $1.77 not avail. $1.63 $6.88 $7
Totals 0.44% 0.59% not avail. $0.43 $0.34 not avail. $1.89 $2.02 not avail.
Carolinas / DC
Averages Display Retarget Social Mobile Search Video
Industry 21% not avail. 10% 9% 46% 6%
LiveNation 28% 11% 26% 3% 21% 10%
Spend Ratios
Performance Metrics
S P E N D A L L O C A T I O N
124 Sampled Data References

19. Regional Performance
Micro View (Chicago / St. Louis)
• Social: Best Performing Ad Format
• Display and Social most preferred Ad
formats purchased
• Currently paying a high premium for
Search
Format
CTR
Average
LN
CTR Avg.
Industry
CTR Avg.
CPC
Average
LN
CPC Avg.
Industry
CPC Avg.
CPM
Average
LN
CPM Avg.
Industry
CPM Avg.
Display 0.09% 0.13% 0.10% $3.92 $2.13 not avail. $3.50 $2.83 $3
Retargeting 0.03% 0.07% not avail. $10.19 $5.09 not avail. $3.50 $3.32 not avail.
Social 1.15% 0.85% 0.11% $0.15 $0.16 not avail. $1.77 $1.38 $1
Mobile not avail. 4.68% 1.04% not avail. $0.14 not avail. not avail. $6.37 $1
Search 2.72% 0.72% 2.00% $0.75 $0.65 not avail. $20.43 $4.65 $4
Video / Audio not avail. 0.39% 0.60% not avail. $1.77 not avail. not avail. $6.88 $7
Totals 0.95% 0.59% not avail. $0.25 $0.34 not avail. $2.41 $2.02 not avail.
Chi / St. Louis
Averages Display Retarget Social Mobile Search Video
Industry 21% not avail. 10% 9% 46% 6%
LiveNation 28% 11% 26% 3% 21% 10%
Spend Ratios
Performance Metrics
S P E N D A L L O C A T I O N
237 Sampled Data References