Survey of 28 participants for The Oscars which was used to improve navigation, information hierarchy and labeling, and test cases. Visualizations all generated by Optimal Workshop then placed into an OmniGraffle deck for exporting to PDF.

1. Oscars.org
1This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
Site Map
Last modified on Fri May 10 2013
Post-Survey
Oscars.org

2. Oscars.org
2This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
All Participants
20/28 participant sorts
were similar to this IA
Academy Awards Events Content Museum Science and Technology
Education Databases About Nicholl Fellowships Store

3. Oscars.org
3This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
All Participants - Dendrogram
Science And Technology
News and Events
About the Academy
Museum
Academy Awards
Research & Preservation
Student Academy Awards
Nicholl Fellowships
Education & Outreach
Databases
Grants
Governor Awards

4. Oscars.org
4This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
All Participants - Similarity Matrix
News & Events
Academy Awards
Library & Archive
Educational
Nicholl Fellowships
Student Academy Awards
Science and Technology
Museum
About
Gallery
Oral History + Library?
Oscars + Nicholls + SAA
+ Sci-Tech Awards?

5. Oscars.org
5This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
No Employees
8/9 participant sorts
were similar to this IA
Academy Awards History Events Science and Technology Education Opportunities
Databases Academy Members Nicholl Fellowships
Museum

6. Oscars.org
6This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
No Employees - Dendrogram
Science And Technology
News and Events
About the Academy
Museum
Academy Awards
Research & Preservation
Student Academy Awards
Nicholl Fellowships
Education & Outreach
Databases
Grants
Governor Awards

7. Oscars.org
7This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
No Employess - Similarity Matrix
News & Events
Academy Awards
Library & Archive
Educational
Nicholl Fellowships
Science and Technology
About
Oscars +
Acceptance Speech DB?

8. Oscars.org
8This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
Sitemap - A
Footer Elements
4.0
Academy
Museum
4.1
About the Museum
4.2
Museum Store
0.0
Home
3.0
Explore the
Academy
3.1
Virtual Exhibit
3.4
Science of Movies
3.2
Member Voices
3.3
Oral History
3.5
Gallery
6.0
Education &
Outreach
6.2
Student Academy
Awards
6.1
Nicholl Fellowships
in Screenwriting
6.3
Educational
Programs
6.4
Grants
6.5
Global Outreach
5.1
Sci-Tech Awards
5.0
Science &
Technology
5.2
Sci-Tech Council
5.3
Sci-Tech Programs
5.4
Sci-Tech Projects
8.1
History of the
Academy
8.0
About
8.6
Memoriam
8.2
Academy Branches
8.3
Becoming A New
Member
8.4
Board of Governors
8.5
Foundation Trustees
F.3
Press
- Log In
- Press Releases
- Photos
- Press Kits
- Transcripts
- Press Credentials
F.6
Sitemap
- Sitemap of main pages and
sub pages
F.5
Legal
- Anti-Piracy Statement
- Oscars.org Terms of Use
- Regulations
F.2
Buildings & Facility Rentals
- Buildings: Academy HQ,
Fairbanks Center, & Pickford
Center
- Facility Rentals
- Technical Information
F.4
Contact
- General Questions &
Comments
- Events & Exhibitions
Inquiries
- Press & Media Inquiries
- Website Inquiries
F.7
Careers
- Overview of employment in
the organization
- Job Openings
F.1
Info
- Administration
- Annual Report
1.0
Academy Awards
1.2
Governors Awards
1.1
Oscars
2.0
News & Events
2.2
Events Calendar
2.1
News
7.2
Academy Film
Archive
7.1
Margaret Herrick
Library Collections
7.0
Research &
Preservation
7.3
Databases
7.4
Books & Publications
Oscars Winners
Oscars History
Past Oscar Ceremonies
Academy Awards DB
Acceptance Speech DB
1
Nicholl Fellowships Committee
Nicholl Fellowships Winners
How to Apply
Nicholl Fellowships History
2
1
2
3
Educational Programs
Teaching Guide Series
3

9. Oscars.org
9This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
Sitemap - B
Footer Elements
0.0
Home
3.0
Academy
Museum
3.2
About the Museum
3.3
Museum Store
3.1
Virtual Exhibit
5.0
Education &
Outreach
5.2
Student Academy
Awards
5.1
Nicholl Fellowships
in Screenwriting
5.3
Educational
Programs
5.4
Grants
5.5
Global Outreach
4.2
Sci-Tech Awards
4.0
Science &
Technology
4.1
Science of Movies
4.3
Sci-Tech Council
4.4
Sci-Tech Programs
4.5
Sci-Tech Projects
F.3
Press
- Log In
- Press Releases
- Photos
- Press Kits
- Transcripts
- Press Credentials
F.6
Sitemap
- Sitemap of main pages and
sub pages
F.5
Legal
- Anti-Piracy Statement
- Oscars.org Terms of Use
- Regulations
F.2
Buildings & Facility Rentals
- Buildings: Academy HQ,
Fairbanks Center, & Pickford
Center
- Facility Rentals
- Technical Information
F.4
Contact
- General Questions &
Comments
- Events & Exhibitions
Inquiries
- Press & Media Inquiries
- Website Inquiries
F.7
Careers
- Overview of employment in
the organization
- Job Openings
F.1
Info
- Administration
- Annual Report
1.0
Academy Awards
1.2
Governors Awards
1.1
Oscars
2.0
News & Events
2.4
Member Voices
2.3
Gallery
2.2
Events Calendar
2.1
News
7.1
History of the
Academy
7.0
About
7.2
Academy Branches
7.3
Becoming A New
Member
7.4
Board of Governors
7.5
Foundation Trustees
7.6
Memoriam
6.2
Academy Film
Archive
6.1
Margaret Herrick
Library Collections
6.0
Research &
Preservation
6.4
Oral History
6.3
Databases and
Resources
6.5
Books & Publications

10. Oscars.org
10This document is a conceptual overview of the project. It is not an indicator of animation, copy, final elements, or design. © 2013 Trailer Park. All rights reserved.
Revised Sitemaps
Sitemap - C
Footer Elements
4.0
Academy
Museum
4.1
About the Museum
4.2
Museum Store
0.0
Home
8.0
About the
Academy
3.0
Academy History
3.1
History of the
Academy
3.2
Virtual Exhibit
3.4
Oral History
3.3
Oscars Memoriam
8.1
Academy Branches
8.2
Becoming A New
Member
8.3
Board of Governors
8.4
Foundation Trustees
F.3
Press
- Log In
- Press Releases
- Photos
- Press Kits
- Transcripts
- Press Credentials
F.6
Sitemap
- Sitemap of main pages and
sub pages
F.5
Legal
- Anti-Piracy Statement
- Oscars.org Terms of Use
- Regulations
F.2
Buildings & Facility Rentals
- Buildings: Academy HQ,
Fairbanks Center, & Pickford
Center
- Facility Rentals
- Technical Information
F.4
Contact
- General Questions &
Comments
- Events & Exhibitions
Inquiries
- Press & Media Inquiries
- Website Inquiries
F.7
Careers
- Overview of employment in
the organization
- Job Openings
F.1
Info
- Administration
- Annual Report
1.0
Academy Awards
1.2
Governors Awards
1.1
Oscars
2.0
Academy Now
2.4
Science of Movies
2.3
Member Voices
2.5
Gallery
2.2
Events Calendar
2.1
News
6.0
Education &
Outreach
6.2
Student Academy
Awards
6.1
Nicholl Fellowships
in Screenwriting
6.3
Educational
Programs
6.4
Grants
6.5
Global Outreach
5.0
Science &
Technology
5.1
Sci-Tech Awards
5.2
Sci-Tech Council
5.3
Sci-Tech Programs
5.4
Sci-Tech Projects
7.2
Academy Film
Archive
7.1
Margaret Herrick
Library Collections
7.0
Research &
Preservation
7.3
Databases and
Resources
7.4
Books & Publications
'Academy Now' and 'Academy History'
to accommodate 'Explore'