Facebook, Instagram, Messenger, WhatsApp, among others, have been collecting data from users to target people through campaigns accurately. Southern has wondered what they know about us and has been using their data to learn more about its client's audiences. In this job, the challenge was to find out what the Irish population is interested in based on the Top Facebook Pages in Galway.
2. 31% 30%
29%
24%
22% 21% 21% 21% 20% 20%
*This data represents the proportion of the people in the nominated place that follow each brand on Facebook.
LIDL IRELAND
THE GALWAY
ADVERTISER
CONNACHT
TRIBUNE
GARDA
CHECKPOINTS
GALWAY
BAY FM
AN PUCAN THIS IS GALWAY INDEPENDENT.IE JOE.IE GALWAY DAILY
THE 10 MOST POPULAR PAGES ON FACEBOOK IN GALWAY
4. GALWAY LONDON
DUBLIN
1ST
2ND
3RD
1ST
2ND
3RD
food blog
social networking
FACEBOOK APP
LADBIBLE
news
TASTY
CONNACHT
TRIBUNE
GARDA
CHECKPOINTS
news
news
community
GALWAY
ADVERTISER
radio
news
LADBIBLE
LIDL IRELAND
supermarket
4FM104
THE 3 MOST POPULAR PAGES ON FACEBOOK
5. THE 3 MOST POPULAR PAGES ON FACEBOOK BY AGE GROUP
25-34
YEARS OLD
35-44
YEARS OLD
45-54
YEARS OLD
55-64
YEARS OLD
65+
YEARS OLD
18-24
YEARS OLD
6. DUBLIN
GALWAY LONDON
1ST
2ND
3RD
EMINEM
YOUTUBE
social networking
social networking
musician
FACEBOOK APP
SPIN 1038
MR CIAN TWOMEY
news
comedian
radio
LADBIBLE
18-24
YEARS OLD
25-34
YEARS OLD
35-44
YEARS OLD
45-54
YEARS OLD
55-64
YEARS OLD
65+
YEARS OLD
BY AGE
GROUP
MR CIAN TWOMEY
musician
LADBIBLE
UNILAD
UNILAD
EMINEM
news
news
LADBIBLE
7. DUBLIN
GALWAY LONDON
1ST
2ND
3RD
18-24
YEARS OLD
25-34
YEARS OLD
35-44
YEARS OLD
45-54
YEARS OLD
55-64
YEARS OLD
65+
YEARS OLD
BY AGE
GROUP
news
1st
TASTY
2nd
LADBIBLE
3rd
SECRET LONDON
news
food blog
1st
LADBIBLE
2nd
FM 104
3rd
SPIN 1038
news
radio
radio
1st
THE GALWAY
ADVERTISER
2nd
GARDA
CHECKPOINTS
3rd
AN PUCAN
news
community page
pub
8. DUBLIN
GALWAY LONDON
1ST
2ND
3RD
18-24
YEARS OLD
25-34
YEARS OLD
35-44
YEARS OLD
45-54
YEARS OLD
55-64
YEARS OLD
65+
YEARS OLD
BY AGE
GROUP
SECRET LONDON
BBC NEWS
food blog
news
news
TASTY
FM 104
PENNEYS
supermarket
retail
radio
LIDL IRELAND
CONNACHT
TRIBUNE
GARDA
CHECKPOINTS
news
community page
news
THE GALWAY
ADVERTISER
9. DUBLIN
GALWAY LONDON
1ST
2ND
3RD
18-24
YEARS OLD
25-34
YEARS OLD
35-44
YEARS OLD
45-54
YEARS OLD
55-64
YEARS OLD
65+
YEARS OLD
BY AGE
GROUP
ALDI IRELAND
RTÉ ONE
supermarket
tv channel
supermarket
LIDL IRELAND
AMAZON.CO.UK
FACEBOOK APP
news
social networking
retail
BBC NEWS
THE GALWAY
ADVERTISER
GARDA
CHECKPOINTS
news
community page
news
CONNACHT
TRIBUNE
10. DUBLIN
GALWAY LONDON
1ST
2ND
3RD
18-24
YEARS OLD
25-34
YEARS OLD
35-44
YEARS OLD
45-54
YEARS OLD
55-64
YEARS OLD
65+
YEARS OLD
BY AGE
GROUP
RTÉ ONE
ALDI IRELAND
supermarket
supermarket
tv channel
LIDL IRELAND
BBC NEWS
FACEBOOK APP
retail
social networking
news
AMAZON.CO.UK
THE GALWAY
ADVERTISER
GALWAY BAY FM
news
radio
news
CONNACHT
TRIBUNE
11. DUBLIN
GALWAY LONDON
1ST
2ND
3RD
18-24
YEARS OLD
25-34
YEARS OLD
35-44
YEARS OLD
45-54
YEARS OLD
55-64
YEARS OLD
65+
YEARS OLD
BY AGE
GROUP
THE JOURNAL
RTÉ ONE
supermarket
tv channel
news
LIDL IRELAND
AMAZON.CO.UK
FACEBOOK APP
news
social networking
retail
BBC NEWS
THE GALWAY
ADVERTISER
GALWAY BAY FM
news
radio
news
CONNACT TRIBUNE