Part of a series of 7 ebooks explaining varrious aspect of LTE deployment and marketing in plain English for marketeers, business planners, network planners and mobile Operator management teams etc

1. “How will I get to
where I want to
be? State-of-the-
art all the way…
No tradeoffs for me.”
destination
LTE express
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2. LTE express
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Itinerary
CUTTING-
EDGE
NETWORK
Take a
huge step
ahead
Published February 2014
Build a state-of-the-art
ultra-broadband network
Use wideband radios and LTE-A
to set your network apart
Move ahead with virtualized RAN
Venture beyond voice:
Deploy VoLTE and IMS
Transform your subscribers’
experience in crowded places
Go for ultimate operations
Why Alcatel-Lucent LTE express

3. LTE express
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Up to
123%UL CAPACITY
GAIN
SU-MIMO 1x8
56%GAIN IN UL
CELL EDGE
RATE
40 Mbps
20 Mbps
20 Mbps
F1
F2
DYNAMIC SWITCHING
Improves overall
capacity, coverage
and user QoE at
cell edge
Optimizes
coverage for
different
technologies
BEAM FORMING UL/DL DIFFERENTIATED TILT
Optimizes
cell edge
and improves
mobile device
battery life
Base Coverage
Inner Beam Outer Beam
30%GAIN IN UL
CELL EDGE
RATE
BEAM FORMING TILT BY STANDARD/BAND
100%GAIN IN UL
CAPACITY
DL/UL
BEAM FORMING TILT BY CARRIER (vertical sectorization)
Improves
capacity by
adding sectors
without adding
antennas
Build a state-of-the-art
ultra-broadband network
You want to differentiate yourself from your competitors and
future-proof your network investment. And to keep subscribers
happy, you need to provide better coverage, capacity and
performance to deliver a high quality of experience (QoE)
everywhere, even as network traffic increases exponentially.
How can you do all this?
With a state-of-the-art ultra-broadband network.
By deploying advanced radios today with Alcatel-Lucent
LTE express, you can be among the first to benefit from
technology advances tomorrow. Alcatel-Lucent LTE express
radios and baseband units provide the flexibility to enhance
capacity, coverage and subscriber QoE through a wide range of
technologies, including variations of beam forming and higher
order multiple-input and multiple-output (MIMO).
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4. LTE express
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Optimize Your
Network with
Carrier Aggregation
With LTE-A CA, a carrier of up to
100 MHz can be created, with the
data rate scaling with the bandwidth:
40 MHz (2X2 MIMO) = 300 mbps
100 MHz (2X2 MIMO) = 750 mbps
100 MHz (4X4 MIMO) = 1 Gbps
Use wideband radios
and LTE-A to set your
network apart
To build a cutting-edge network, you’ll
have to get the most out of your LTE
spectrum. With Alcatel-Lucent LTE
express you can use LTE Advanced Carrier
Aggregation (LTE-A CA) techniques to
leverage all of your spectrum assets to
create a higher quality experience for
your subscribers.
Combined with Alcatel-Lucent wideband
radios, carrier aggregation enables you
to stitch together multiple carriers to
create one large carrier for broadband
traffic. With a bigger, fatter pipe you
can deliver higher user data rates and
more than double the capacity of bursty
applications, such as web browsing.
Carrier Aggregation also opens the door
to more flexible and powerful service
delivery. It allows you to deliver multiple
services simultaneously over multiple
carriers to a single subscriber.
For example, during a large convention
or sports event, your subscribers could
access a high data rate broadcast program
at 10 Mb/s, while still reading e-mails and
browsing the web with their usual level
of experience. By configuring multiple
services for users over multiple carriers, the
throttling of services can be avoided. This
ensures your subscribers get the service
they expect, wherever they may be.
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5. LTE express
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Virtualized RAN architecture Advanced
features
enablers
Advanced
features
REDUCED
TCO
HIGHER
CAPACITY
& SCALING
IMPROVED
UTILIZATION &
PERFORMANCE
SMALL CELLS
MACRO CELLS
CENTRALIZED/
VIRTUALIZED
BASEBAND
RAN DELIVERY
OPTIMIZATION
FRONTHAUL
OPTIMIZATION
Availability of
low latency
high
bandwidth cell
metrics and
inter-cell
information
High
bandwidth,
low latency
backhaul
eICIC
COMP
ADVANCED SON
LOAD BALANCING
RAN
PERFORMANCE
AND CONTROL
OPTIMIZATION
Move ahead with virtualized RAN
A virtualized RAN architecture enabled by Alcatel-Lucent LTE
express delivers high performance and establishes an excellent
foundation for the implementation of advanced features, both
characteristics of a cutting-edge network.
With a virtualized RAN architecture, centralized basebands
bring Baseband Units (BBUs) into a pooled, coordinated and
virtualized cloud that can be shared by hundreds of Remote
Radio Heads (RRHs). This provides higher capacity and
scalability, increases BBU utilization and performance and
lowers the cost of new sites.
The virtualized RAN architecture also makes it easier and
faster to redistribute a heavy call load in a cell to its neighbors,
decreasing the number of blocked calls. And advanced features,
such as Self-Optimizing Network (SON), Enhanced Inter-Cell
Interference Coordination (eICIC), and Coordinated Multi-Point
(COMP) are easier to implement because of the availability of
low latency, high bandwidth inter-cell information.
Take your mobile network to the cloud with Network Functions
Virtualization (NFV). Alcatel-Lucent offers solutions across all
key elements of the NFV ecosystem. We can help you evolve to
a virtualized mobile network that leverages a more agile, more
efficient cloud-based infrastructure so you can
get the most out of your LTE network.
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6. LTE express
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The ultimate video
calling experience
• Quality mobile video calling
for the first time ever
• Single number for voice and
video calling
• Same call handling capabilities
of voice
• Transfer of live call
between devices
Venture beyond voice:
Deploy VoLTE and IMS
Deploy VoLTE (Voice over LTE) with
Alcatel-Lucent LTE express and take
your subscribers to crisp, clear, natural
sounding voice.
Deploy VoLTE and you can offer simple,
high quality video calling that is just like
voice calling. There is no downloading,
installation or logging-on. Subscribers
get a single number for voice and video
calling and the call handling capabilities
are the same as with voice calls. It’s
the ultimate video calling experience,
far superior to all over-the-top video
calling services.
Enrich your VoLTE offering with Joyn,
a GSMA licensed Rich Communication
Services (RCS) brand, which provides real-
time chat and group chat that interworks
with legacy short message service (SMS).
Joyn also provides in-call content sharing
of videos (live or pre-recorded), files,
location, pictures and more.
Make enriched messaging simple by
enabling subscribers to search their
contacts and see which capabilities they
have for chat, live video sharing and
content sharing — all with just one click
from a subscriber’s address book. And by
using Joyn, you also ensure your services
interoperate with other networks. This
creates a larger social community and
enhances your subscribers’ QoE when
they roam.
Subscribers also have a better data
communication experience with VoLTE.
With Circuit-Switched Fall-Back (CSFB),
voice and data communications fall
back to the 3G network where data is
noticeably slower. If they fall back to
2G, then subscribers lose data altogether.
But VoLTE data always stays in the
LTE network — before, during, and
after a voice call.
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7. LTE express
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REGULAR
NETWORK
I get to choose, but which
ones are worthwhile?
CUTTING-EDGE
NETWORK
I get to choose,
but they are all great!
Content delivery optimization
• Metro cell covergae and capacity
• Access selection – cellular or Wi-Fi
• LTE mobile broadcast
• Video optimization
Sporting events
• On-demand video replays
• Audio commentary
• Food and drink ordering from your seat
• Crowd voting
Concerts
• Seat upgrade offers
• Watch concert on iPad
• Put cell phone photo on big screen
• Trivia games
• Discounts/coupons
Airports
• Flight and gate info
• Terminal navigation
• Movies and music on-demand
• Food and drink ordering from your seat
Operator as a curator of content
• Tailored to venue/event
• Tailored to time
• Personalized for the subscriber
• Promotions
Transform your subscribers’
experience in crowded places
Once deployed, a cutting-edge network
built with Alcatel-Lucent LTE express
will deliver a high QoE even in the most
densely crowded places. And it will
create a compelling experience for your
subscribers with innovative venue and
event-based applications and content.
Just as there is a market for personalized
applications for smartphones, there is
also a market for unique applications
for crowded locations. These venue- and
event-specific applications are designed
to be available only in designated
locations and for a limited time.
Applications such as on-demand video
replay, audio commentary and crowd
voting are a must have for venue
owners and event promoters that
must now compete with the big-screen
in-home experience.
But venue-specific applications and
content are not enough. To truly deliver
a high QoE to your subscribers, content
delivery must also be optimized. This can
be achieved by deploying metro cells at
the venue or event center to maximize
coverage and capacity, and selecting the
best network access method, either LTE or
Wi-Fi, for the service being delivered.
You can also optimize content delivery
with eMBMS to broadcast video and other
bandwidth intensive content to multiple
subscribers simultaneously. And you can
leverage video optimization techniques to
guarantee the best possible quality, even
when the network is congested.
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8. LTE express
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Manage your
network proactively
Improve customer experience
85%
64%
37%
Improve OPEX efficiency
7K
75%
48%
decrease in fault
rate per subscriber
reduction in meantime
between failures
reduction in service
impacting incidents
hours of effort saved
through soft alarm reaction
time saved through
network health reports
decrease in meantime
to restore
Go for ultimate operations
In today’s market, your competitive
advantage is not only gained from
the services you offered, but also from
the experience you provide to your
customers. So, waiting until a network
issue becomes a major problem can have
costly consequences for your operations.
Outages can lead to revenue loss and,
more importantly, unhappy customers.
Alcatel-Lucent LTE express proactive care
services provide early insight into trouble
that may be brewing in your LTE network
and make recommendations for you
to address issues before they escalate
to affect services, revenue and the
customer experience.
You already have the network data you
need to predict and prevent network
problems. But you often have limited
resources to filter and analyze the
vast volumes of alarm, performance
monitoring and event information your
network generates.
Alcatel-Lucent LTE express proactive
care services bring you the expertise and
real-world experience needed to predict
which network issues could lead to a poor
user experience and recommend actions
to resolve these issues, long before they
spiral into major problems.
This makes it easier to ensure that your
LTE network is always ready to meet the
service expectations of your subscribers
and deliver the highest QoE at all times.
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9. LTE express
MOVE FAST AND OUTCOMPETE
Why Alcatel-Lucent LTE express
Your destination is LTE, and we’ll get you there on an LTE overlay route that is faster, simpler and future proof. We have the
products, the experience and the services to help you rapidly deliver the outstanding LTE experience your consumer and enterprise
customers are demanding.
Faster
Available now: We deliver the fastest and
furthest-reaching high capacity network.
Faster time to market: We have the right
wireless and IP experience, expertise
and services gained from deploying
the world’s largest LTE networks. Our
complete LTE overlay solution can be
deployed in record time, beating all
market estimates.
Simpler
Turnkey solution: Market and network
planning, site selection, network design,
integration, backhaul, power, maintenance,
SON and more.
Expertise of the world’s specialist in
IP Networking and Ultra-Broadband
Access with a leading portfolio spanning
macro, small cells, backhaul, packet core
and applications. We have built — and
continue to build — the largest, highest
capacity LTE networks in the world.
One throat to choke: We worry about
project dependencies so you don’t
have to.
Future-Proof
Scalable architecture: LTE overlay
architecture designed for huge signaling
and data plane scale.
Scalable networks: Near invisible and
low power small cells increase network
capacity up to 10x.
Scalable operations: Build, Operate,
Transfer (BOT) delivers massive near
term turn-up of resources when and
where needed.
Ongoing Innovation: Backed by our
innovation powerhouse Bell Labs,
Alcatel-Lucent continues to bring advanced
lightRadio™ technologies and products to
market. Our LTE investment is shaped by
the world’s largest and most aggressive
FDD and TDD operators deploying Carrier
Aggregation, VoLTE, eMBMS, Virtualized
RAN and small cell HetNets.
To learn more about how Alcatel-Lucent LTE
express takes you to LTE sooner, contact your
local Alcatel-Lucent sales representative.
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