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MT40 2016 The Year of All Flash and Beyond

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2016: The Year of Flash for Primary Storage.

But what makes 2016 so special? Flash is everywhere. Flash has fundamentally changed the way we design storage systems; it’s no longer an option. While Flash provides unprecedented performance, harnessing the true power of Flash requires re-thinking data center and storage strategy. Flash is impacting every offering from Dell EMC and enabling every business unit to provide unique benefits and value to your IT organization.

MT40 2016 The Year of All Flash and Beyond

  1. 1. DELL EMC THE SOURCE PODCAST Director, Global Portfolio Strategy @SamMarraccini MT40 2016: The year of all Flash and beyond
  2. 2. FLASH STORAGE is electronic non-volatile computer storage that can be electrically erased and reprogrammed
  3. 3. FLASH IS DISRUPTIVE
  4. 4. FLASH IS AN ENABLER
  5. 5. 5 Flash has transformed industries
  6. 6. 6 HOW I TRAVEL…
  7. 7. 7 HOW I MANGE MY HOME…
  8. 8. 8 HOW I FIND A TABLE…
  9. 9. 9 THE WORLD AT MY FINDERTIPS…
  10. 10. FLASH STORAGE THE POWER TO TRANSFORM YOUR BUSINESS AN OVERNGIHT SUCCESS 40 YEARS IN THE MAKING
  11. 11. 11 “10% OF COMPANIES ARE ALL FLASH TODAY (THEY’RE NOT TELLING ANYONE) – 80% HAVE A PLAN TO GET THERE” —ERIC BURGENER, IDC PERFORMANCE SCALE AFFORDABLE DURABILITY Why are customer choosing flash?
  12. 12. 12
  13. 13. 13 NAND FLASH INTRODUCED BY TOSHIBA THE EVOLUTION OF EEPROM
  14. 14. 14 1984 1984 FLASH IS FAST ARRIVES IN EMC LABS FLASH IS DURABLE FIRST HYBRID STORAGE ARRAY
  15. 15. 16 FLASH IS AFFORDABLE
  16. 16. 2011 2011 FLASH IS EVERYWHERE THE TIPPING POINT
  17. 17. 18 © Copyright 2016 Dell Inc.18 Flash 15K HDD CAPACITYCOST 2000 2005 2010 2015 2020 Cross-over Point Driven by economics Source: DELL EMC Market Research 2016 *Capacity Cost Factors In Data Reduction Technologies On Flash
  18. 18. 19 FOR PRIMARY STORAGE
  19. 19. 20 Meet the Largest 2.5” Disk Drive in the World! 48 Layer 3D V-NAND 16TB Samsung PM1633a 16TB Now Shipping *Samsung 32TB expected Q4 2016 * Seagate 60TB 3.5” expected ”2017” The largest hard drive in the world, is FLASH! 32TB* 64 Why will 2016 be any different?
  20. 20. 21 More NAND Chips More Capacity SLC, MLC, TLC… etch is limiting Enter Moore's Law • Build Up • 3D NAND • 24L, 32L… Flash continues to evolve
  21. 21. 22 but… FLASH ALONE DOESN’T MATTER
  22. 22. SERVERS END USER DEVICES STORAGE What enables flash media? SOFTWARE and ARCHITECTURE
  23. 23. 24 NAND FLASH DRAM End to End CRC Controller SAS or SATA ports DESIGNED FOR RELIABILITY, DATA INTEGRITY AND PERFORMANCE Anatomy of an enterprise flash drive
  24. 24. 25 TYPE 1 Clustered Scale Up & Down • Dual Controller • Shared Meta-Data • Transactional Commits • General Purpose Storage TYPE 3 Loosely Coupled Scale Out • Independent Controllers • Distributed Meta-Data • Transactional Commits • Large Content Repositories TYPE 2 Tightly Coupled Scale Out • Multi-Controller Grid • Shared Meta-Data • Transactional Commits • Mission Critical Workloads TYPE 4 Distributed Share Nothing • Independent Controllers • Distributed Meta-Data • Non-Transactional Commits • 3rd Platform Applications Four fundamental storage architectures
  25. 25. 26 TYPE 1 Clustered Scale Up & Down • Dual Controller • Shared Meta-Data • Transactional Commits • General Purpose Storage TYPE 3 Loosely Coupled Scale Out • Independent Controllers • Distributed Meta-Data • Transactional Commits • Large Content Repositories TYPE 2 Tightly Coupled Scale Out • Multi-Controller Grid • Shared Meta-Data • Transactional Commits • Mission Critical Workloads TYPE 4 Distributed Share Nothing • Independent Controllers • Distributed Meta-Data • Non-Transactional Commits • 3rd Platform Applications So, how does flash fit?
  26. 26. 27 Capacity demanding Performance demanding Understanding application workloads is vital Systems of record Systems of engagement Cloud-nativeTraditional
  27. 27. 28 Shared storage Compute + storage nodes Client-server scale-up apps Distributed scale-out apps Infrastructure resiliency Application resiliency Two distinct architectural paradigms Cloud-nativeTraditional
  28. 28. 29 Cloud-nativeTraditional Requiring a diverse storage portfolio Capacity optimized Performance optimized Powered by Intel® Xeon® Processors
  29. 29. 30 SCv2000 SC4020 SC7020 SC9000 SC Series All-flash or hybrid solutions Unity Unity 300F Unity 600F Unity 500F Unity 400F All-flash Unity 400 Unity 500 Unity 600 Hybrid Unity 300Unity 300 Optimized for Economics Optimized for Simplicity Dell EMC Midrange Portfolio Value Lowest $/GB for AFA, PowerEdge affinity Dedupe/Comp, Auto-tiering, Federation Affordable | Efficient All-inclusive SW, virtual/physical/CI, Xpect More Simple | Flexible 100% unified, ease of setup/use, CloudIQ, CTA
  30. 30. TYPE 2 Tightly Coupled Scale Out • Multi-Controller Grid • Shared Meta-Data • Transactional Commits • Mission Critical Workloads SHARED MEMORY IN-MEMORY METADATA GLOBAL CACHE SOFTWARE IS THE KEY Tightly coupled scale out
  31. 31. INDUSTRY LEADING ALL-FLASH ARRAYS MIXED WORKLOAD CONSOLIDATION CONSISTENT LOW LATENCY PETABYTE SCALE OPERATIONAL SIMPLICITY DEDUPE & COMPRESSION MULTI-DIMENSIONAL SCALE WORLD CLASS BC / DR MAINFRAME, iSERIES, FILE
  32. 32. ½ MILLISECOND RESPONSE TIME 4 MILLION IOs PER SECOND 150 GB/s THROUGHPUT
  33. 33. 35 VMAX 250F/FX VMAX 450F/FX New Member of VMAX All Flash Family VMAX 850F/FX Same HYPERMAX code for all VMAX All Flash systems VMAX All Flash family expands with the 250F First in EMC with Intel Broadwell CPUs First in EMC with 15TB flash drives Expand to 4 Controllers 100 SSDs 1PB Effective Capacity in 10U
  34. 34. Purpose Built All-Flash Array
  35. 35. Inline Deduplication Inline Compression XVC Virtual Copies XtremIO Data Protection D@RE Purpose built All-Flash functionality
  36. 36. 38 Start Small (5TB) – Grow Big (1 PB) NO TUNINGSCALE-OUT RICH DATA SERVICES<1ms LATENCY XtremIO family portrait 1.2M mixed IOPS 2M read IOPS <1ms Latency 150K mixed IOPS 250K read IOPS <1ms Latency
  37. 37. 39 *See EMC.com/XpectMore for details, terms and conditions. Xpect more from your investment 3-year Money-back warranty Lifetime* Maintenance price protection Lifetime* Flash endurance protection © Copyright 2016 Dell Inc.39
  38. 38. 40 Dell - internal use - confidential40 Cloud-nativeTraditional Requiring a diverse storage portfolio Capacity optimized Performance optimized
  39. 39. TYPE 1 Clustered Scale Up & Down • Dual Controller • Shared Meta-Data • Transactional Commits • General Purpose Storage Loosely Coupled Scale Out • Independent Controllers • Distributed Meta- Data • Transactional Commits • Large Content Repositories ` TYPE 2 Tightly Coupled Scale Out • Multi-Controller Grid • Shared Meta-Data • Transactional Commits • Mission Critical Workloads TYPE 4 TYPE 3 Memory Centric (Rack Scale Flash) • Memory Centric • Out of Band Controllers • PCIe Speed • Memory Extension • IO Stack Distributed Share Nothing • Independent Controllers • Distributed Meta- Data • Non-Transactional • Commits • 3rd Platform Apps TYPE 5 Is there another way, a 5th Storage Architecture?
  40. 40. NETWORKED STORAGE ARRAY TRADITIONALAPPLICATIONS NO SINGLE POINT OF FAILURE SHAREABLE
  41. 41. DIRECT ATTACHED STORAGE EXTEMELY HIGH PERFORMANCE SINGLE POINT OF FAILURE
  42. 42. ? EXTREMELYHIGH PERFORMANCE NO SINGLEPOINT OF FAILURE SHAREABLE
  43. 43. RACK-SCALE FLASH ENTERPRISE GRADE NATIVE & FLEXIBLE PERFORMANCE CENTRIC DENSE & SHARED
  44. 44. 1M IOPS @ 1,000µS D5 100X GREATER 10M IOPS @ 100µS 1/RESPONSE TIME TYPICAL ALL FLASH ARRAY IO’s PER SECOND Rack scale performance
  45. 45. 47 Flash is the foundation for the future © Copyright 2016 Dell Inc.47
  46. 46. WHAT’S NEXT FOR FLASH?
  47. 47. 2018 2018MEMORY IS PERSISTENT

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