1. TRAINING SESSION 1:
THE BASICS OF TWITTER
Presented to the faculty/staff of The Kent School of Social Work
2. Objectives
◦ Create your own Twitter account for professional use
◦ Learn the difference between different types of social
media
◦ Discuss the advantages of social media for Kent
◦ Grasp the basics of Twitter and its uses
11. Twitter and Kent
◦ Allows us to get information out to a
larger audience fast
◦ More accessible to students
◦ Allows Kent more exposure as a school
of social work
◦ Also allows for exposure to other
schools of social work
◦ Students have a chance to learn in a
more hands on fashion
◦ Immediate feedback
(negative/positive)
◦ *Numerous departments on campus
use Twitter*
12. UofL Departments with Twitter
Accounts
◦ Men’s Soccer
◦ Admissions
◦ SGA
◦ Business
◦ Delphi Center
◦ Pep Band
◦ Women’s Center
◦ IT
◦ MBA
◦ SAB
◦ Transfer
◦ Parking
◦ Recruitment
◦ Housing
◦ Student Affairs
◦ Study Abroad
◦ Speed School
◦ Dining Services
◦ National
Association of Black
Journalists
◦ Justice Department
◦ RSOs
◦ Writing Center
◦ Baptist Church
Ministries
◦ Advising
◦ Bonner Leaders
◦ School of
Interdisciplinary and
Graduate Studies
◦ Resident Student
Association
◦ The Louisville
Cardinal
Newspaper
◦ Pediatrics
◦ Career Center
◦ A&S
◦ Political Science
◦ Greek Life
◦ Sustainability
◦ A&S Advising
◦ Porter Scholars
13. A Lesson in Lingo
◦ Tweeting: To post something onto Twitter, not to be confused with “twittering”!
◦ Tweet: The act of posting a message on Twitter. A message posted via Twitter containing 140
characters or less.
◦ Retweet: The act of forwarding another users’ Tweets to all of your followers. Often seen on Twitter
as “RT”.
◦ Timeline: A real-time list of Twitter activity.
◦ Trends: A subject determined to be one of the most popular on Twitter at the moment. Usually seen
with “#” before a word or phrase.
◦ Hashtag: The # symbol used to mark keywords or topics in a tweet. It was created originally by
Twitter users as a way to categorize messages.
◦ Favorite: A memorable tweet that can be seen from your personal Twitter page, the act of placing
another user’s tweets into your “favorites” section.
For more information on Twitter lingo go to:
https://support.twitter.com/articles/166337-the-twitter-glossary#
14. Common Lingo in the Twitter-verse
◦ SMH- Shaking My Head
◦ TFTF- Thanks For The Follow
◦ BRB- Be Right Back
◦ BTW- By The Way
◦ FF- Follow Friday: a way to recognize your
favorite followers to everyone following you
◦ EM/EML- Email
◦ HT- Heard Through: can be substituted for RT
◦ LOL- Laugh Out Loud
◦ IMO- In My Opinion
◦ JK- Just Kidding
◦ NSFW- Not Safe For Work
◦ ROFL- Rolling on the Floor Laughing
◦ MT- Modified Tweet
◦ F2F- Face to Face
◦ G2G- Got to Go
◦ S/O- Shout Out
◦ RE- Reply
◦ IDC- I Don’t Care
◦ IDK- I Don’t Know
◦ TMB- Tweet Me Back
15. Twitter Symbology
Hashtag
Used to express emotion
Example: #AwesomeTrainingSession
The Wrong Way: #! or #11
The @ Symbol
Used to reference other Twitter users
Example: “I never thought I would
be passionate about social work,
but @KentSSW changed my mind.”
The Direct Message
(DM)
Not a symbol, but it’s handy to
know.
It’s e-mail for Twitter.
23. The
Hashtag
(#) Symbol
The UofL Basketball
Season is underway.
The team is having a
preview session for
faculty and staff. You
want to tweet about
it. Remember that you
have up to 140
characters to express
your thoughts. What
would you say? Use a
hashtag somewhere in
your tweet.
Example Answer: Men’s Basketball Preview Monday 11/18
@ the Yum Center! Doors open @ 6:30 #L1C4 (66
characters)
24. The @
Symbol
Kent School is having
a Christmas party! You
want an out-of-town
faculty member to
attend. Tweet her
directly to invite her to
the Christmas Party.
Example Answer: @KaseyKent
Come to the Christmas party on
Dec. 14 @ Oppenheimer @ 7 PM!
25. Tweeting
Pictures
Look at the pictures to
the left and think
about a possible
tweet for them. Picture
links take up
characters in the
tweet. You’ll only have
about 110 characters
left depending on the
length of the link.
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