This Study Analyzes Usage of Google+ Brand Pages Among the Interbrand 100. All Data and Analysis Comes from Simply Measured Social Analytics & Reporting
7. BRAND POSTS BY TYPE OVER TIME
Photo Post Article Video
600
500
400
300
200
100
0
8. BRAND POSTS BY TYPE
Nov-Dec Dec-Jan Jan-Feb
70%
62%
60%
60% 57%
50%
40%
30% 28%
23% 24%
20%
9% 9% 10% 9%
10% 7%
4%
0%
Video Photo Article Post
9. TOP GOOGLE+ BRANDS BY TOTAL POSTS
Ferrari 319
H&M 318
Google 269
Samsung USA 223
Yahoo! News 209
Volkswagen USA 203
Dell 145
Burberry 119
Intel 119
MTV FanPage 102
Allianz 100
BMW 91
General Electric 85
Nissan 82
UPS 82
# of Brand Posts
14. TOP INDUSTRIES BY CIRCLERS
Electronics 1,085,895
Beverages 673,151
Internet Services 553,546
Apparel 456,588
Restaurants 336,964
Luxury 334,145
Automotive 224,526
Business Services 8,170
Media 7,755
Computer Software 7,343
Sporting Goods 2,724
Diversified 1,915
Financial Services 1,082
Transportation 485
Home Furnishings 431
15. TOP 10 "SHARE" OF CIRCLERS
H&M Samsung USA
12%
16%
Pepsi Starbucks Coffee
10%
5%
Burberry Coca-Cola
7%
9%
Sony Intel
7%
9%
7%
eBay Ford Motor Company
9% 9%
Other