The document discusses a project done on QMobile company. It acknowledges Allah and the teacher for giving the opportunity to work on the project. It then provides details on the company such as its founding, products, vision, values and features. QMobile is a Pakistani mobile company founded in 2009 that aims to provide innovative, high-quality and affordable mobile phones along with excellent customer service. It is now a top brand in Pakistan's mobile market.
4. ACKNOWLEDGEMENT
* All praises and Thanks to Almighty Allah. He is the
most Merciful who best owed us the potential, ability
and opportunity to work on this project.
* We are thankful to our respected teacher Mrs.Amna
Haleem who gave us Opportunity to work on the project
* Our project is on Q mobiles company.
* We learn many things from this project and had better
experience.
5. AdeelAhmed
Abdullah Zaman
Muhammad Umar
RehanTariq
Basit Ali
Syed Khuram Rizvi
Awais Janjua
6. Introduction
Short Company Profile
History
Company value
Features
Vision and Mission
Organization chart
SWOT Analysis
Marketing Mix
Market Product Focus
PSET Analysis
Competitors
Customer Care
Recommendation
Conclusion
7.
8. Zeeshan Akhktar is the founder
and CEO of QMobile. Educated
from US, he started his career in
brand marketing, and worked with
LG and Microsoft in Pakistan.
Focusing on Pakistani
communications industry,
Zeeshan founded QMobile in
2008. He dreams about seeing
QMobile Pakistan’s most used and
appreciated handset brand in
every major consumer segment.
9. No. 1 Mobile Phone Selling Brand In Pakistan
Type: PrivateCompany
Industry: Telecommunications,Audio,
Consumer Electronics
Founded: 2009; 6 years ago
Founder: MianZeeshanAkhtar
Headquarters: Karachi, Pakistan
Area served: Pakistan
Products: Mobile Phones, Smartphone,Tablet
Computers
Revenue: ₨ 981 million (2014)
10. QMobile is a new introduction in mobile phone
industry. It was introduced by a Pakistani company in
2009 in Karachi. So, we can say it is a pure brand. The
introduces had fixed their prices very cheap initially so
as to make popular their cell phones as compared to
other cell phones and got a very good response from
the public. After a positive response from the public,
they started introducing all kind of cell phones like
QWERTY, Touch Screen, Android and Noir series
which are very costly. So, it becomes available in all
ranges i.e. from low prices from high prices. This
company has taken a step forward and it is learned
that they are going to introduceTablets.
11. QMobile was launched with the ambitious aim of providing
innovative, high-quality mobile phones with excellent
customer care services.The company’s first big challenge
was to ensure that it was identified as trustworthy and
reliable by Pakistani mobile users.Today, it is one of the
most instantly recognized mobile phone brands in the
country.
The quality and affordability of QMobile is the main reason
behind its tremendous success.The company has a large
array of affordable touch screen, QWERTY andWi-Fi enabled
mobile phones, making it a complete, preferred mobile
brand. In addition to its regular product lines, QMobile also
carries a series ofAndroid OS smart phones, which cater to
the demands of customers who want reasonably priced yet
advanced Smartphone's.
15. To build brand loyalty and generate consistently
high revenue by providing innovative, reliable
and high quality mobile phones with excellent
customer care services.
Become No1
Keep it simple
Do what you say
Take the leap of the faith
Keep on checking
Stay true to you values
44. This company produces Mobile phones, Smartphone’s and
Tablets computer. Innovation is Q Mobile. It is Pakistan’s
quality brand that offers its users affordability and reliability all
at once. Excellent customer care with features that spell
customer convenience make QMobile at 1st and top position in
the mobile phone markets here in Pakistan. QMobile have a
range of stylish yet innovatively advance mobile products
provide affordable touch screen, QWERTY, Wi-Fi and Android
OS smart phones, catering to customer who are looking out for
advance quality and features at prices that are extremely
suitable and affordable
Editor's Notes
Candor: the quality of being open and honest;frankness