16. What is an Affiliate campaign? 1. An advertising model for the manufacturer/merchant that is rewarding its agents on the basis of measureable outcome. 2. It is risk free because the risk is being transferred to the agents. 3. Its unlimited, the only limitation is the stock.
21. How does it work? 1. The surfer is being referred to the merchant’s landing page.
22. How does it work? 1. The surfer is being referred to the merchant’s landing page. 2. A cookie is installed on the surfer’s computer.
23. How does it work? 1. The surfer is being referred to the merchant’s landing page. 2. A cookie is installed on the surfer’s computer. 3. Upon an outcome the merchant is being debited and the affiliate is being rewarded.
24. Advantages for the merchant Advertising with no risk Unlimited advertising Measureable and accurate advertising No limit on advertising budget Good expense control Unlimited and fast growing
31. Referral resources Thousands of internet websites Relevant blogs Social media network Video sites Mailing lists, Newsletter Text ads Landing pages Focused article writing, Talkbacks Recommendations on forums Cell phone network, mms, sms And many many more…
32. How are customers being referred? Direct referral Goes directly to the merchant's website Indirect referral Goes to a landing page on our server
38. Indexes: A merchant is buying advertise in model 1 An affiliate is buying media in model 2 After checking the conversion rate An index will be calculated to perform as a comparison basis
40. How are indexes helpful? Merchant is paying 6$ per lead Index is 30 clicks per 1 lead Max. click cost is 6:30=0.2$(affiliate must pay less) Merchant is paying 25$ per sale Index is 75 clicks per 1 sale Max. click cost is 25:75=0.33 The affiliate is in charge on how much he wants to earn!
42. Cpl example Merchant is paying 6$ per lead Index is 30 clicks per 1 lead, 50% improper Max. click cost is 6:60=0.1$(affiliate must pay less) The affiliate is still in charge on how much he wants to earn! But he has to take this into consideration!
48. Affiliate’s advantages No customer service Working as an affiliate is based on referring customers, its not about selling to customers, delivering the goods or servicing it.
50. Affiliate’s advantages International business No boundaries your business can be exposed to millions of potential customers all over the world! (But its safer if you got experience)
54. What is an affiliate network? It’s a connection between businesses looking for Customers And media owners looking for Advertisement
55. What is an affiliate network? Affiliate Merchant We The affiliate network
56. Affiliate network advantages A lot of businesses to choose from Creative ready for download & usage On line reports available 24/7/365 Personal customer service High commissions Payments on time