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1
Ipsos MORI Social Research Institute
A world divided?
BBC Global Survey
© 2017 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary
information and may not be disclosed or reproduced without the prior written consent
of Ipsos.
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Three in four
people globally
think that their
country is
divided -
Serbia seen as
most divided,
Saudi Arabia
least divided
% Very/Fairly divided
76%
93%
92%
90%
90%
89%
86%
85%
84%
84%
84%
84%
82%
81%
81%
81%
79%
78%
77%
75%
70%
66%
65%
62%
59%
52%
48%
34%
Total
Serbia
Argentina
Chile
Peru
Italy
Hungary
Great Britain
Poland
United States
Spain
Brazil
South Africa
Russia
Germany
Belgium
Sweden
Mexico
South Korea
France
Australia
India
Turkey
Canada
Malaysia
Japan
China
Saudi Arabia
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
Q. Overall, how
divided do you think
your country is these
days?
3Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
59%
77%
73%
73%
73%
73%
69%
68%
67%
64%
64%
64%
62%
61%
59%
57%
56%
55%
53%
52%
51%
51%
49%
48%
46%
44%
43%
30%
16%
8%
11%
6%
7%
8%
10%
10%
10%
14%
11%
14%
16%
7%
20%
15%
15%
15%
22%
22%
30%
16%
26%
13%
33%
34%
8%
28%
Total
Spain
Sweden
Italy
Germany
Great Britain
Hungary
Belgium
United States
Mexico
Poland
Argentina
Brazil
France
Turkey
Australia
Russia
South Korea
Peru
Malaysia
South Africa
Canada
Chile
Serbia
India
China
Japan
Saudi Arabia
More divided Less divided
43%
69%
62%
67%
66%
65%
59%
58%
57%
50%
53%
50%
46%
54%
39%
42%
41%
40%
31%
30%
35%
35%
23%
35%
13%
10%
35%
2%
Net more divided
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
And six in ten say
their country is
more divided now
than it was ten
years ago,
compared with
one in six who
think it is less
divided
Q. And do you think
[COUNTRY] society is
more or less divided
than it was ten years
ago, or is it about
the same?
4Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
46%
74%
65%
65%
63%
60%
60%
58%
55%
55%
55%
54%
52%
47%
47%
44%
42%
40%
39%
37%
37%
36%
36%
34%
30%
29%
20%
16%
Total
Canada
China
Malaysia
India
Saudi Arabia
Australia
Sweden
Mexico
Russia
Peru
Great Britain
Serbia
United States
Germany
South Africa
Argentina
Turkey
Belgium
Japan
Spain
France
Chile
Italy
Poland
Brazil
South Korea
Hungary
Very/Fairly Tolerant
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
Overall, approaching
half of people think
that people in their
country are tolerant
of those with
different
backgrounds, cultures
or views. Canadians
most tolerant
whereas Hungarians
least tolerant
Q. And overall, how
tolerant do you think
people in [COUNTRY] are of
each other when it comes to
people with different
backgrounds, cultures or
points of view?
5Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
30%
59%
44%
42%
42%
40%
39%
35%
33%
33%
32%
31%
29%
29%
28%
27%
27%
25%
25%
25%
24%
24%
24%
23%
19%
17%
16%
9%
39%
16%
34%
26%
28%
34%
31%
41%
41%
36%
33%
29%
45%
35%
44%
19%
49%
52%
45%
46%
47%
28%
48%
33%
47%
57%
57%
62%
Total
China
Chile
Canada
Peru
India
Mexico
South Africa
Spain
Australia
Malaysia
Saudi Arabia
Brazil
South Korea
United States
Japan
Great Britain
Turkey
Argentina
Sweden
Poland
Serbia
Germany
Russia
France
Italy
Belgium
Hungary
More tolerant Less tolerant
-9%
+43%
+10%
+16%
+14%
+6%
+8%
-6%
-8%
-3%
-1%
+2%
-16%
-6%
-16%
+8%
-22%
-27%
-20%
-21%
-23%
-4%
-24%
-10%
-28%
-40%
-42%
-53%
Net more
tolerant
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
And on balance, more
think that people in
their country have
become less tolerant of
those with different
backgrounds, cultures
and views than 10 years
ago. In China people say
there is more tolerance
whereas in Hungary
there is much less
Q. And do you think
people in [COUNTRY] are
more or less tolerant of
each other when it comes
to people with people
with different
backgrounds, cultures or
points of view than ten
years ago, or is it about
the same?
6Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
43%
16%
14%
10%
8%
8%
6%
2%
-10%
-1%
-2%
-4%
-6%
-7%
-8%
-10%
-16%
-16%
-20%
-21%
-22%
-23%
-25%
-27%
-28%
-41%
-41%
-53%
Total
China
Canada
Peru
Chile
Japan
Mexico
India
Saudi Arabia
Malaysia
Australia
Serbia
South Africa
South Korea
Spain
Russia
Brazil
United States
Argentina
Sweden
Great Britain
Poland
Germany
Turkey
France
Italy
Belgium
Hungary
Net more tolerant
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
People in China,
Canada and Peru most
likely to say there is
more tolerance whereas
in Hungary, Belgium
and Italy people say
there is much less
tolerance
Q. And do you think
people in [COUNTRY] are
more or less tolerant of
each other when it comes
to people with people with
different backgrounds,
cultures or points of view
than ten years ago, or is it
about the same?
7Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
65%
81%
81%
77%
77%
76%
76%
76%
73%
71%
70%
70%
70%
68%
66%
66%
64%
61%
61%
61%
57%
57%
57%
55%
54%
49%
48%
35%
Total
Russia
Serbia
South Africa
Chile
Mexico
Peru
India
Canada
United States
Argentina
Great Britain
Spain
China
Sweden
Australia
Malaysia
Brazil
Germany
France
Turkey
Saudi Arabia
Belgium
Italy
Poland
South Korea
Hungary
Japan
Strongly/Tend to agree
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
Despite less tolerance
and more division,
two-thirds think that
people across the
world have more in
things in common than
things that make them
different – but this
falls to less than half
in Japan, Hungary and
South Korea
Q. To what extent do you
agree or disagree that
people across the world
have more things in
common that things that
make them different?
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44%
36%
30%
27%
25%
11%
11%
10%
2%
6%
Between people with different political views
Between rich and poor
Between immigrants and people born in [COUNTRY]
Between different religions
Between different ethnicities
Between men and women
Between old and young
Between those in cities and those in rural areas
None of these
Don't know
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
Differences in
political views are
seen as the greatest
cause of tension
between people –
followed by
differences in wealth
and between
immigrants and
those born in the
country
Q. Between which of
the following groups, if
any, do you think there
is most tension in
[COUNTRY] today?
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Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
In Malaysia, Argentina, Turkey, Serbia & Poland differences in political views seen as biggest cause of tension
TOT ARG AUS BEL BRA CAN CHL CHN FRA GB GER HUN IND ITA JAP KOR KSA MAL MEX PER POL RSA RUS SER ESP SWE TUR USA
Between immigrants and
people born in [COUNTRY]
30% 13% 41% 30% 6% 40% 39% 7% 45% 50% 46% 31% 14% 61% 8% 9% 27% 26% 12% 28% 36% 30% 35% 18% 34% 49% 22% 40%
Between rich and poor
36% 41% 24% 30% 40% 31% 41% 65% 31% 36% 32% 44% 37% 29% 39% 44% 19% 33% 45% 31% 29% 32% 65% 50% 32% 19% 24% 28%
Between different ethnicities
25% 5% 41% 38% 25% 31% 17% 11% 35% 41% 35% 34% 17% 38% 11% 6% 23% 23% 6% 11% 16% 48% 17% 20% 14% 37% 26% 40%
Between old and young
11% 4% 9% 5% 8% 10% 5% 25% 10% 15% 8% 11% 18% 8% 29% 25% 9% 10% 6% 7% 13% 8% 13% 13% 7% 6% 6% 10%
Between different religions
27% 8% 47% 50% 38% 36% 15% 17% 45% 47% 37% 7% 48% 27% 10% 14% 14% 30% 23% 15% 27% 15% 21% 25% 23% 32% 22% 28%
Between people with different
political views
44% 70% 29% 21% 54% 29% 51% 28% 23% 40% 33% 50% 49% 26% 21% 61% 20% 74% 56% 50% 63% 47% 27% 63% 57% 26% 63% 53%
Between men and women
11% 13% 10% 4% 18% 14% 11% 10% 10% 10% 4% 3% 21% 8% 10% 24% 14% 11% 14% 14% 5% 10% 5% 9% 15% 12% 14% 16%
Between those in cities and
those in rural areas
10% 11% 7% 3% 6% 6% 6% 25% 7% 7% 5% 6% 16% 5% 16% 6% 12% 16% 13% 21% 7% 7% 9% 13% 5% 11% 7% 12%
Top three issues:
#1 tension per country
#2 tension per country
#3 tension per country
People in Italy, Sweden, Britain, Germany & France cite differences between immigrants and those born in
the country. In China and Russia biggest cause of tension is difference between rich and poor.
10Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
24%
61%
60%
41%
37%
36%
35%
35%
33%
31%
30%
29%
29%
21%
20%
19%
18%
17%
14%
14%
14%
13%
12%
10%
9%
7%
7%
7%
76%
39%
40%
60%
63%
64%
65%
65%
67%
69%
70%
71%
71%
79%
80%
82%
83%
84%
86%
86%
86%
87%
88%
90%
91%
93%
93%
93%
Total
China
Sweden
Australia
Great Britain
Canada
United States
Russia
Germany
Japan
Saudi Arabia
India
Belgium
Poland
Spain
Mexico
France
Hungary
South Africa
Argentina
Italy
Chile
South Korea
Brazil
Turkey
Peru
Malaysia
Serbia
Most people can be trusted Need to be careful when dealing with people
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
Globally,one in four
people say that most
people can be trusted vs
three-quarters who say
you need to be careful
when dealing with
people. Levels of trust
are highest in China and
Sweden and lowest in
Serbia, Malaysia and
Peru
Q. Generally
speaking, would you
say that most people
can be trusted, or
that you need to be
very careful in
dealing with people?
11Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
20%
18%
16%
13%
10%
9%
6%
5%
5%
4%
4%
3%
3%
3%
12%
I trust all groups the same
People who have different political views than you
Immigrants who have come to live or work in…
People who are wealthier than you
People who are a different religion than you
People who are a different ethnicity than you
Men
People who live in other countries
People who are younger than you
People who are poorer than you
People who live in cities
Women
People who are older than you
People who live in rural areas
None of these
While 1 in 5 say they
trust all groups equally,
there is least trust for
people with different
political views,
immigrants and those
who are wealthier
Q. When thinking about
people from the following
groups, which, if any, would
you say that you trust the
least?
TOT ARG AUS BEL BRA CAN CHL CHN FRA GB GER HUN IND ITA JAP KOR KSA MAL MEX PER POL RSA RUS SER ESP SWE TUR USA
I trust all groups the same
20% 21% 29% 17% 16% 27% 16% 23% 18% 32% 22% 9% 26% 12% 6% 17% 15% 17% 20% 11% 18% 24% 23% 24% 20% 19% 19% 27%
Immigrants who have come
to live or work in [COUNTRY]
16% 10% 13% 18% 5% 14% 14% 7% 17% 15% 22% 28% 15% 24% 11% 9% 9% 31% 8% 18% 18% 17% 34% 13% 15% 10% 24% 11%
People who are wealthier
than you
13% 17% 9% 11% 11% 12% 19% 14% 10% 12% 10% 20% 14% 13% 12% 16% 7% 14% 12% 13% 13% 10% 22% 13% 16% 8% 11% 14%
People who are poorer than
you
4% 8% 3% 4% 5% 3% 4% 8% 3% 3% 4% 2% 8% 4% 3% 3% 6% 2% 6% 5% 5% 5% 3% 1% 2% 6% 2% 3%
People who are older than
you
3% 4% 2% 3% 4% 3% 2% 4% 2% 2% 3% 1% 10% 2% 3% 7% 5% 5% 2% 4% 4% 3% 1% 1% 2% 3% 2% 3%
People who are younger than
you
5% 5% 4% 3% 6% 6% 5% 4% 5% 4% 2% 4% 9% 4% 3% 4% 5% 3% 6% 7% 7% 4% 3% 2% 4% 7% 3% 7%
People who are a different
ethnicity than you
9% 3% 11% 16% 4% 8% 4% 8% 14% 7% 13% 22% 12% 18% 11% 5% 10% 9% 5% 4% 4% 10% 10% 3% 10% 14% 10% 8%
People who are a different
religion than you
10% 4% 9% 19% 6% 9% 6% 14% 11% 7% 14% 8% 12% 15% 12% 6% 11% 10% 9% 9% 9% 6% 10% 3% 11% 20% 8% 8%
People who have different
political views than you
18% 25% 10% 11% 23% 8% 20% 17% 7% 12% 15% 16% 23% 16% 19% 35% 15% 28% 24% 24% 24% 16% 12% 11% 19% 14% 28% 18%
People who live in other
countries
5% 3% 5% 4% 5% 7% 3% 6% 4% 3% 5% 5% 8% 4% 4% 5% 5% 11% 6% 8% 7% 5% 5% 3% 4% 7% 10% 7%
Men
6% 5% 5% 5% 11% 7% 7% 3% 5% 5% 4% 3% 9% 2% 3% 5% 6% 7% 11% 11% 11% 8% 3% 1% 4% 6% 7% 6%
Women
3% 4% 2% 4% 5% 3% 4% 2% 3% 2% 3% 2% 7% 2% 3% 3% 5% 4% 2% 4% 4% 3% 4% 1% 2% 4% 6% 3%
People who live in cities
4% 4% 4% 3% 4% 4% 4% 4% 3% 2% 2% 2% 10% 1% 4% 3% 7% 4% 6% 8% 8% 2% 2% 1% 2% 3% 4% 5%
People who live in rural areas
3% 1% 1% 3% 3% 1% 1% 6% 2% 2% 2% 1% 10% 3% 2% 2% 6% 5% 2% 6% 6% 4% 2% 1% 2% 3% 2% 2%
Immigrantsleast trusted in Russia, Malaysia & Hungary. Peoplewith different political views least trusted in South Korea
Least trusted groups:
#1 group per country
#2 group per country
#3 group per country
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
Turkey, Malaysia& Argentina
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Overall, 1 in 7 think that
mixing with people from
other backgrounds, cultures
or points of view causes
conflict whereas a third
think it can lead to
misunderstandings that
can be overcome. Four
in 10 thinks it leads to
mutual understanding
and respect
Q. Which of these comes
closest to your belief?
Mixing with people
from other backgrounds,
cultures or points of view…
14%
34%
33%
29%
27%
23%
21%
19%
17%
17%
15%
13%
12%
12%
12%
11%
10%
10%
9%
8%
8%
8%
8%
8%
7%
7%
5%
4%
34%
40%
41%
38%
36%
47%
44%
39%
26%
34%
23%
34%
35%
43%
45%
29%
21%
34%
34%
28%
25%
30%
28%
22%
43%
22%
48%
22%
12%
15%
5%
12%
12%
10%
8%
20%
19%
32%
9%
12%
15%
18%
6%
21%
11%
6%
13%
12%
7%
17%
9%
6%
13%
8%
9%
7%
40%
12%
21%
20%
25%
21%
27%
22%
39%
16%
53%
41%
38%
27%
38%
39%
58%
51%
44%
52%
60%
46%
55%
64%
37%
63%
38%
68%
Total
Hungary
Sweden
Germany
Belgium
Italy
South Korea
Poland
France
Japan
India
United States
Canada
Brazil
China
Saudi Arabia
Argentina
South Africa
Spain
Great Britain
Turkey
Australia
Peru
Chile
Russia
Mexico
Serbia
Malaysia
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
…causes conflict ...can sometimes lead to misunderstandings but these can usually be overcome
...leads to mutual understanding and respect
14Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)
Similarly,1 in 6 think
mixing with people
from different religions
causes conflict; a third
think it can lead to
Misunderstandings that
can be overcome and a
similar proportionthin
it leads to mutual
understanding and
respect
Q. Which of these comes
closest to your belief?
Mixing with people from
other religions…
Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018
…causes conflict ...can sometimes lead to misunderstandings but these can usually be overcome
...leads to mutual understanding and respect
16%
31%
30%
29%
29%
28%
27%
23%
21%
18%
16%
14%
14%
13%
13%
12%
12%
11%
11%
11%
10%
10%
9%
8%
7%
7%
7%
2%
34%
32%
42%
38%
28%
45%
41%
40%
45%
27%
35%
25%
36%
31%
41%
32%
35%
26%
21%
30%
32%
44%
27%
19%
44%
35%
45%
19%
14%
14%
6%
14%
34%
10%
18%
13%
16%
19%
16%
9%
14%
15%
15%
20%
12%
12%
15%
14%
9%
9%
23%
7%
10%
9%
14%
8%
37%
23%
23%
19%
10%
18%
14%
24%
17%
36%
33%
52%
36%
41%
31%
36%
42%
50%
53%
46%
49%
37%
42%
66%
39%
50%
34%
71%
Total
Belgium
Sweden
Germany
Japan
Italy
Hungary
South Korea
Poland
France
Canada
India
United States
Spain
Brazil
Australia
Peru
Chile
Argentina
Great Britain
South Africa
China
Saudi Arabia
Turkey
Serbia
Mexico
Russia
Malaysia
www.ipsos-mori.com/
Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 15
• In total 19,428 interviews were conducted between
26 January – 9 February, 2018.
• The survey was conducted in 27 countries around
the world, via the Ipsos Online Panel system in
Argentina, Australia, Belgium, Brazil, Canada, Chile,
China, France, Germany, Hungary, India, Italy, Japan,
Malaysia, Mexico, Peru, Poland, Russia, Saudi Arabia,
Serbia, South Africa, South Korea, Spain, Sweden,
Turkey, Great Britain, and the USA.
• Approximately 1000 individuals aged 16-64 or 18-64
were surveyed in Australia, Brazil, Canada, China,
France, Italy, Japan, Russia, Spain, Great Britain, and
the USA. Approximately 500 individuals aged 16-64
were surveyed in Argentina, Belgium, Chile, Hungary,
India, Malaysia, Mexico, Peru, Poland, Saudi Arabia,
Serbia, South Africa, South Korea, Sweden, Turkey.
• The “actual”data for each question is taken from a
variety of verified sources. A full list of sources/links
to the actual data can be found on the Ipsos website.
• Where results do not sum to 100 or the ‘difference’
appears to be+-1 more/less than the actual, this may
be due to rounding, multiple responses or the
exclusion of don't knows or not stated responses.
• Data are weighted to match the profile of the
population. 16 of the 27 countries surveyed generate
nationally representative samples in their countries
(Argentina, Australia, Belgium, Canada, France,
Germany, Great Britain, Hungary, Italy, Japan, Poland,
Serbia, South Korea, Spain, Sweden, and United
States). Brazil, Chile, China, India, Malaysia, Mexico,
Peru, Russia, Saudi Arabia, South Africa and Turkey
produce a national sample that is considered to
represent a more affluent, connected population.
These are still a vital social group to understand in
these countries, representing an important and
emerging middle class.
www.ipsos-mori.com/
Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 16
Bobby Duffy
bobby.duffy@ipsos.com
@BobbyIpsosMORI
Glenn Gottfried
glenn.gottfried@ipsos.com
For more information, please contact:

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Bbc global survey the world divided April 18

  • 1. Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 1 Ipsos MORI Social Research Institute A world divided? BBC Global Survey © 2017 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos.
  • 2. 2Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) Three in four people globally think that their country is divided - Serbia seen as most divided, Saudi Arabia least divided % Very/Fairly divided 76% 93% 92% 90% 90% 89% 86% 85% 84% 84% 84% 84% 82% 81% 81% 81% 79% 78% 77% 75% 70% 66% 65% 62% 59% 52% 48% 34% Total Serbia Argentina Chile Peru Italy Hungary Great Britain Poland United States Spain Brazil South Africa Russia Germany Belgium Sweden Mexico South Korea France Australia India Turkey Canada Malaysia Japan China Saudi Arabia Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 Q. Overall, how divided do you think your country is these days?
  • 3. 3Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 59% 77% 73% 73% 73% 73% 69% 68% 67% 64% 64% 64% 62% 61% 59% 57% 56% 55% 53% 52% 51% 51% 49% 48% 46% 44% 43% 30% 16% 8% 11% 6% 7% 8% 10% 10% 10% 14% 11% 14% 16% 7% 20% 15% 15% 15% 22% 22% 30% 16% 26% 13% 33% 34% 8% 28% Total Spain Sweden Italy Germany Great Britain Hungary Belgium United States Mexico Poland Argentina Brazil France Turkey Australia Russia South Korea Peru Malaysia South Africa Canada Chile Serbia India China Japan Saudi Arabia More divided Less divided 43% 69% 62% 67% 66% 65% 59% 58% 57% 50% 53% 50% 46% 54% 39% 42% 41% 40% 31% 30% 35% 35% 23% 35% 13% 10% 35% 2% Net more divided Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 And six in ten say their country is more divided now than it was ten years ago, compared with one in six who think it is less divided Q. And do you think [COUNTRY] society is more or less divided than it was ten years ago, or is it about the same?
  • 4. 4Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 46% 74% 65% 65% 63% 60% 60% 58% 55% 55% 55% 54% 52% 47% 47% 44% 42% 40% 39% 37% 37% 36% 36% 34% 30% 29% 20% 16% Total Canada China Malaysia India Saudi Arabia Australia Sweden Mexico Russia Peru Great Britain Serbia United States Germany South Africa Argentina Turkey Belgium Japan Spain France Chile Italy Poland Brazil South Korea Hungary Very/Fairly Tolerant Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 Overall, approaching half of people think that people in their country are tolerant of those with different backgrounds, cultures or views. Canadians most tolerant whereas Hungarians least tolerant Q. And overall, how tolerant do you think people in [COUNTRY] are of each other when it comes to people with different backgrounds, cultures or points of view?
  • 5. 5Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 30% 59% 44% 42% 42% 40% 39% 35% 33% 33% 32% 31% 29% 29% 28% 27% 27% 25% 25% 25% 24% 24% 24% 23% 19% 17% 16% 9% 39% 16% 34% 26% 28% 34% 31% 41% 41% 36% 33% 29% 45% 35% 44% 19% 49% 52% 45% 46% 47% 28% 48% 33% 47% 57% 57% 62% Total China Chile Canada Peru India Mexico South Africa Spain Australia Malaysia Saudi Arabia Brazil South Korea United States Japan Great Britain Turkey Argentina Sweden Poland Serbia Germany Russia France Italy Belgium Hungary More tolerant Less tolerant -9% +43% +10% +16% +14% +6% +8% -6% -8% -3% -1% +2% -16% -6% -16% +8% -22% -27% -20% -21% -23% -4% -24% -10% -28% -40% -42% -53% Net more tolerant Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 And on balance, more think that people in their country have become less tolerant of those with different backgrounds, cultures and views than 10 years ago. In China people say there is more tolerance whereas in Hungary there is much less Q. And do you think people in [COUNTRY] are more or less tolerant of each other when it comes to people with people with different backgrounds, cultures or points of view than ten years ago, or is it about the same?
  • 6. 6Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 43% 16% 14% 10% 8% 8% 6% 2% -10% -1% -2% -4% -6% -7% -8% -10% -16% -16% -20% -21% -22% -23% -25% -27% -28% -41% -41% -53% Total China Canada Peru Chile Japan Mexico India Saudi Arabia Malaysia Australia Serbia South Africa South Korea Spain Russia Brazil United States Argentina Sweden Great Britain Poland Germany Turkey France Italy Belgium Hungary Net more tolerant Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 People in China, Canada and Peru most likely to say there is more tolerance whereas in Hungary, Belgium and Italy people say there is much less tolerance Q. And do you think people in [COUNTRY] are more or less tolerant of each other when it comes to people with people with different backgrounds, cultures or points of view than ten years ago, or is it about the same?
  • 7. 7Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 65% 81% 81% 77% 77% 76% 76% 76% 73% 71% 70% 70% 70% 68% 66% 66% 64% 61% 61% 61% 57% 57% 57% 55% 54% 49% 48% 35% Total Russia Serbia South Africa Chile Mexico Peru India Canada United States Argentina Great Britain Spain China Sweden Australia Malaysia Brazil Germany France Turkey Saudi Arabia Belgium Italy Poland South Korea Hungary Japan Strongly/Tend to agree Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 Despite less tolerance and more division, two-thirds think that people across the world have more in things in common than things that make them different – but this falls to less than half in Japan, Hungary and South Korea Q. To what extent do you agree or disagree that people across the world have more things in common that things that make them different?
  • 8. 8Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 44% 36% 30% 27% 25% 11% 11% 10% 2% 6% Between people with different political views Between rich and poor Between immigrants and people born in [COUNTRY] Between different religions Between different ethnicities Between men and women Between old and young Between those in cities and those in rural areas None of these Don't know Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 Differences in political views are seen as the greatest cause of tension between people – followed by differences in wealth and between immigrants and those born in the country Q. Between which of the following groups, if any, do you think there is most tension in [COUNTRY] today?
  • 9. 9Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 In Malaysia, Argentina, Turkey, Serbia & Poland differences in political views seen as biggest cause of tension TOT ARG AUS BEL BRA CAN CHL CHN FRA GB GER HUN IND ITA JAP KOR KSA MAL MEX PER POL RSA RUS SER ESP SWE TUR USA Between immigrants and people born in [COUNTRY] 30% 13% 41% 30% 6% 40% 39% 7% 45% 50% 46% 31% 14% 61% 8% 9% 27% 26% 12% 28% 36% 30% 35% 18% 34% 49% 22% 40% Between rich and poor 36% 41% 24% 30% 40% 31% 41% 65% 31% 36% 32% 44% 37% 29% 39% 44% 19% 33% 45% 31% 29% 32% 65% 50% 32% 19% 24% 28% Between different ethnicities 25% 5% 41% 38% 25% 31% 17% 11% 35% 41% 35% 34% 17% 38% 11% 6% 23% 23% 6% 11% 16% 48% 17% 20% 14% 37% 26% 40% Between old and young 11% 4% 9% 5% 8% 10% 5% 25% 10% 15% 8% 11% 18% 8% 29% 25% 9% 10% 6% 7% 13% 8% 13% 13% 7% 6% 6% 10% Between different religions 27% 8% 47% 50% 38% 36% 15% 17% 45% 47% 37% 7% 48% 27% 10% 14% 14% 30% 23% 15% 27% 15% 21% 25% 23% 32% 22% 28% Between people with different political views 44% 70% 29% 21% 54% 29% 51% 28% 23% 40% 33% 50% 49% 26% 21% 61% 20% 74% 56% 50% 63% 47% 27% 63% 57% 26% 63% 53% Between men and women 11% 13% 10% 4% 18% 14% 11% 10% 10% 10% 4% 3% 21% 8% 10% 24% 14% 11% 14% 14% 5% 10% 5% 9% 15% 12% 14% 16% Between those in cities and those in rural areas 10% 11% 7% 3% 6% 6% 6% 25% 7% 7% 5% 6% 16% 5% 16% 6% 12% 16% 13% 21% 7% 7% 9% 13% 5% 11% 7% 12% Top three issues: #1 tension per country #2 tension per country #3 tension per country People in Italy, Sweden, Britain, Germany & France cite differences between immigrants and those born in the country. In China and Russia biggest cause of tension is difference between rich and poor.
  • 10. 10Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 24% 61% 60% 41% 37% 36% 35% 35% 33% 31% 30% 29% 29% 21% 20% 19% 18% 17% 14% 14% 14% 13% 12% 10% 9% 7% 7% 7% 76% 39% 40% 60% 63% 64% 65% 65% 67% 69% 70% 71% 71% 79% 80% 82% 83% 84% 86% 86% 86% 87% 88% 90% 91% 93% 93% 93% Total China Sweden Australia Great Britain Canada United States Russia Germany Japan Saudi Arabia India Belgium Poland Spain Mexico France Hungary South Africa Argentina Italy Chile South Korea Brazil Turkey Peru Malaysia Serbia Most people can be trusted Need to be careful when dealing with people Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 Globally,one in four people say that most people can be trusted vs three-quarters who say you need to be careful when dealing with people. Levels of trust are highest in China and Sweden and lowest in Serbia, Malaysia and Peru Q. Generally speaking, would you say that most people can be trusted, or that you need to be very careful in dealing with people?
  • 11. 11Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 20% 18% 16% 13% 10% 9% 6% 5% 5% 4% 4% 3% 3% 3% 12% I trust all groups the same People who have different political views than you Immigrants who have come to live or work in… People who are wealthier than you People who are a different religion than you People who are a different ethnicity than you Men People who live in other countries People who are younger than you People who are poorer than you People who live in cities Women People who are older than you People who live in rural areas None of these While 1 in 5 say they trust all groups equally, there is least trust for people with different political views, immigrants and those who are wealthier Q. When thinking about people from the following groups, which, if any, would you say that you trust the least?
  • 12. TOT ARG AUS BEL BRA CAN CHL CHN FRA GB GER HUN IND ITA JAP KOR KSA MAL MEX PER POL RSA RUS SER ESP SWE TUR USA I trust all groups the same 20% 21% 29% 17% 16% 27% 16% 23% 18% 32% 22% 9% 26% 12% 6% 17% 15% 17% 20% 11% 18% 24% 23% 24% 20% 19% 19% 27% Immigrants who have come to live or work in [COUNTRY] 16% 10% 13% 18% 5% 14% 14% 7% 17% 15% 22% 28% 15% 24% 11% 9% 9% 31% 8% 18% 18% 17% 34% 13% 15% 10% 24% 11% People who are wealthier than you 13% 17% 9% 11% 11% 12% 19% 14% 10% 12% 10% 20% 14% 13% 12% 16% 7% 14% 12% 13% 13% 10% 22% 13% 16% 8% 11% 14% People who are poorer than you 4% 8% 3% 4% 5% 3% 4% 8% 3% 3% 4% 2% 8% 4% 3% 3% 6% 2% 6% 5% 5% 5% 3% 1% 2% 6% 2% 3% People who are older than you 3% 4% 2% 3% 4% 3% 2% 4% 2% 2% 3% 1% 10% 2% 3% 7% 5% 5% 2% 4% 4% 3% 1% 1% 2% 3% 2% 3% People who are younger than you 5% 5% 4% 3% 6% 6% 5% 4% 5% 4% 2% 4% 9% 4% 3% 4% 5% 3% 6% 7% 7% 4% 3% 2% 4% 7% 3% 7% People who are a different ethnicity than you 9% 3% 11% 16% 4% 8% 4% 8% 14% 7% 13% 22% 12% 18% 11% 5% 10% 9% 5% 4% 4% 10% 10% 3% 10% 14% 10% 8% People who are a different religion than you 10% 4% 9% 19% 6% 9% 6% 14% 11% 7% 14% 8% 12% 15% 12% 6% 11% 10% 9% 9% 9% 6% 10% 3% 11% 20% 8% 8% People who have different political views than you 18% 25% 10% 11% 23% 8% 20% 17% 7% 12% 15% 16% 23% 16% 19% 35% 15% 28% 24% 24% 24% 16% 12% 11% 19% 14% 28% 18% People who live in other countries 5% 3% 5% 4% 5% 7% 3% 6% 4% 3% 5% 5% 8% 4% 4% 5% 5% 11% 6% 8% 7% 5% 5% 3% 4% 7% 10% 7% Men 6% 5% 5% 5% 11% 7% 7% 3% 5% 5% 4% 3% 9% 2% 3% 5% 6% 7% 11% 11% 11% 8% 3% 1% 4% 6% 7% 6% Women 3% 4% 2% 4% 5% 3% 4% 2% 3% 2% 3% 2% 7% 2% 3% 3% 5% 4% 2% 4% 4% 3% 4% 1% 2% 4% 6% 3% People who live in cities 4% 4% 4% 3% 4% 4% 4% 4% 3% 2% 2% 2% 10% 1% 4% 3% 7% 4% 6% 8% 8% 2% 2% 1% 2% 3% 4% 5% People who live in rural areas 3% 1% 1% 3% 3% 1% 1% 6% 2% 2% 2% 1% 10% 3% 2% 2% 6% 5% 2% 6% 6% 4% 2% 1% 2% 3% 2% 2% Immigrantsleast trusted in Russia, Malaysia & Hungary. Peoplewith different political views least trusted in South Korea Least trusted groups: #1 group per country #2 group per country #3 group per country Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 Turkey, Malaysia& Argentina
  • 13. 13Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) Overall, 1 in 7 think that mixing with people from other backgrounds, cultures or points of view causes conflict whereas a third think it can lead to misunderstandings that can be overcome. Four in 10 thinks it leads to mutual understanding and respect Q. Which of these comes closest to your belief? Mixing with people from other backgrounds, cultures or points of view… 14% 34% 33% 29% 27% 23% 21% 19% 17% 17% 15% 13% 12% 12% 12% 11% 10% 10% 9% 8% 8% 8% 8% 8% 7% 7% 5% 4% 34% 40% 41% 38% 36% 47% 44% 39% 26% 34% 23% 34% 35% 43% 45% 29% 21% 34% 34% 28% 25% 30% 28% 22% 43% 22% 48% 22% 12% 15% 5% 12% 12% 10% 8% 20% 19% 32% 9% 12% 15% 18% 6% 21% 11% 6% 13% 12% 7% 17% 9% 6% 13% 8% 9% 7% 40% 12% 21% 20% 25% 21% 27% 22% 39% 16% 53% 41% 38% 27% 38% 39% 58% 51% 44% 52% 60% 46% 55% 64% 37% 63% 38% 68% Total Hungary Sweden Germany Belgium Italy South Korea Poland France Japan India United States Canada Brazil China Saudi Arabia Argentina South Africa Spain Great Britain Turkey Australia Peru Chile Russia Mexico Serbia Malaysia Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 …causes conflict ...can sometimes lead to misunderstandings but these can usually be overcome ...leads to mutual understanding and respect
  • 14. 14Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) Similarly,1 in 6 think mixing with people from different religions causes conflict; a third think it can lead to Misunderstandings that can be overcome and a similar proportionthin it leads to mutual understanding and respect Q. Which of these comes closest to your belief? Mixing with people from other religions… Base: 19,428 online adults aged 16-64 across 27 countries, 26 Jan-9th Feb 2018 …causes conflict ...can sometimes lead to misunderstandings but these can usually be overcome ...leads to mutual understanding and respect 16% 31% 30% 29% 29% 28% 27% 23% 21% 18% 16% 14% 14% 13% 13% 12% 12% 11% 11% 11% 10% 10% 9% 8% 7% 7% 7% 2% 34% 32% 42% 38% 28% 45% 41% 40% 45% 27% 35% 25% 36% 31% 41% 32% 35% 26% 21% 30% 32% 44% 27% 19% 44% 35% 45% 19% 14% 14% 6% 14% 34% 10% 18% 13% 16% 19% 16% 9% 14% 15% 15% 20% 12% 12% 15% 14% 9% 9% 23% 7% 10% 9% 14% 8% 37% 23% 23% 19% 10% 18% 14% 24% 17% 36% 33% 52% 36% 41% 31% 36% 42% 50% 53% 46% 49% 37% 42% 66% 39% 50% 34% 71% Total Belgium Sweden Germany Japan Italy Hungary South Korea Poland France Canada India United States Spain Brazil Australia Peru Chile Argentina Great Britain South Africa China Saudi Arabia Turkey Serbia Mexico Russia Malaysia
  • 15. www.ipsos-mori.com/ Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 15 • In total 19,428 interviews were conducted between 26 January – 9 February, 2018. • The survey was conducted in 27 countries around the world, via the Ipsos Online Panel system in Argentina, Australia, Belgium, Brazil, Canada, Chile, China, France, Germany, Hungary, India, Italy, Japan, Malaysia, Mexico, Peru, Poland, Russia, Saudi Arabia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey, Great Britain, and the USA. • Approximately 1000 individuals aged 16-64 or 18-64 were surveyed in Australia, Brazil, Canada, China, France, Italy, Japan, Russia, Spain, Great Britain, and the USA. Approximately 500 individuals aged 16-64 were surveyed in Argentina, Belgium, Chile, Hungary, India, Malaysia, Mexico, Peru, Poland, Saudi Arabia, Serbia, South Africa, South Korea, Sweden, Turkey. • The “actual”data for each question is taken from a variety of verified sources. A full list of sources/links to the actual data can be found on the Ipsos website. • Where results do not sum to 100 or the ‘difference’ appears to be+-1 more/less than the actual, this may be due to rounding, multiple responses or the exclusion of don't knows or not stated responses. • Data are weighted to match the profile of the population. 16 of the 27 countries surveyed generate nationally representative samples in their countries (Argentina, Australia, Belgium, Canada, France, Germany, Great Britain, Hungary, Italy, Japan, Poland, Serbia, South Korea, Spain, Sweden, and United States). Brazil, Chile, China, India, Malaysia, Mexico, Peru, Russia, Saudi Arabia, South Africa and Turkey produce a national sample that is considered to represent a more affluent, connected population. These are still a vital social group to understand in these countries, representing an important and emerging middle class.
  • 16. www.ipsos-mori.com/ Doc Name | Month Year | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 16 Bobby Duffy bobby.duffy@ipsos.com @BobbyIpsosMORI Glenn Gottfried glenn.gottfried@ipsos.com For more information, please contact: