Putting the Social in your Video for Customer Engagement http://www.socialsellingtv.com Social Selling TV, http://douglehman.com/socialsellingseason2 Understand the Need for Social Selling in today's Sales Process. Social Selling TV is an interactive video training series on Social Selling with an emphasis on video for customer engagement. Introduction Video highlighting the topics of Social Sales Process with today's buyer using social media. Video training with Brand Ambassador Doug Lehman, Atlanta Business Video. http://www.douglehman.com More information on Brand Ambassador, Sales Trainer Doug Lehman and his Business Services Check Out http://douglehman.com/ Visual CV Resume http://www.visualcv.com/douglaslehman Check Out My Blog http://douglehman.com/blog Social Selling Sales Training Videos and Social Media Sales Training Videos http://socialsellingtv.com CONNECT WITH ME Facebook Page http://www.facebook.com/douglehmanterms Twitter http://twitter.com/douglehman Pinterest http://pinterest.com/douglehman/ YouTube Channel http://www.youtube.com/dugvideo

1. Let’s Put The Social in Your Video
SOCIAL
MEDIA VIDEO SOCIAL
VIDEO
INTERACTIVE ENGAGEMENT PROCESS
Recognize that the customer’s buying and engagement process has changed today.
Your Customers must be able to participate and contribute. The shift to social
selling. Buyers have more control now, they have access to instant information by
doing their research on the web and consulting with others and they are watching
more video content today than ever.
www.douglehman.com

2. Let’s Put the Social in Video
SOCIAL PROOF ARE YOU VISIBLE ONLINE?
If a picture is worth a thousand words what is video worth ?
 A quality video can establish advanced credibility.
 Video is more engaging, compelling and convincing that plain text
 Video is more effective for storytelling
 Video provides a better connection with customers & audience
 Video is a 24 Hour Brand Ambassador
 Video Improves your brand awareness, drives more sales,
 Video can assist with online visibility and improves SEO dramatically
WE are visual learners it’s a natural training method

3. Benefits Social Video Marketing
SOCIAL VIDEO = Engaging the Conversation
Your Customer’s Buying Process has changed Today due to the
internet and Social Media.
Buyers have more control now, they have access to instant information by doing
their research on the web and consulting with others. Buyers want and desire
SOCIAL PROOF. We have to adapt our sales and marketing Process.

4. 5 Principles for Effective Social Video Selling

5. 4 Steps for Effective Social Video
Get SOCIAL with your VIDEO Engagement
1
• WATCHABLE – Call to Action, Video/Audio Quality
Image Background
2
• FINDABLE – Video SEO, Metadata, Sales Proposal
Video Distribution Leverage Social Networks
3
• SHARABLE - Embed links, allow comments, sharing, rating
Cross-Promotion Video Collaboration
www.douglehman.com
4
Customer Follow Up. Be Accountable
Be Reactive to your Community Messages
Be Responsive to your Customers Comments
ACCOUNTABLE
ACTIONABLE

6. You Want More than Connect with Doug
Let’s Put It In Lehman’s Terms Passionate about Video Engagement
www.douglehman.com
doug @douglehman.com
@douglehman
Doug Lehman
(404) 654-0304
Brand Ambassador of Video Engagement
.