Marbella University offers academic programs focused on global issues. It provides knowledge and skills for professional success in a global world through degrees like Bachelor of Business Administration and Communication & Public Relations. The university aims to establish values like multiculturalism and ethics. It promotes holistic understanding of humanity through seminars, company visits, internships and social/extracurricular activities while students study in Marbella, Spain near cultural cities.
3. WElCOME
ACADEMIC EDUCATION
• Knowledge and professional skills of global relevance.
• Focus on global problems of humanity and the world.
• Future oriented multiple network analysis.
• Holistic understanding of humans and societies.
• Multi-cultural and balanced ethical orientation.
PhIlOsOPhy
1. Knowledge: Acting based on significant knowledge.
2. Professionalism: Working with relevant skills for efficiency.
3. Global: Analyzing and decision making in global perspectives.
4. Vanguard: Holistic analysis, thinking, decision making, and acting.
5. Ethical: Responsibility in human, environmental, and global matters.
6. Multi-cultural: Integrative understanding of cultural characteristics.
7. Future-oriented: Thinking and acting in perspectives of 50 years.
8. Human: Caring for the genuine human values and human life.
9. Personality qualities: Strong focus on rock-solid integrity and strength.
MIssION sTATEMENT
• To provide students with professional knowledge and skills to excel in a global world.
• To establish an academic institution with vanguard educational values.
• To promote a new perception with a multi-cultural and ethical orientation.
• To foster a holistic understanding of humans, societies, and environment.
MARBELLA UNIVERSITY • 3
4. EXTrA-CUrrICUlAr ACTIvITIEs
sEMINArs
Marbella University regularly invites international experts to discuss current issues of today’s world with MU students.
Topics can include issues of an economic, political, environmental, technological or social nature. Seminars allow a
student to receive up to date information about a specific issue of global relevance.
COMPANy vIsITs
MU students have the chance to visit important and key companies of both national and international companies
allowing them to gain an invaluable insight into the world of business.
INTErNshIPs
Marbella University has an extensive local connection in Marbella as well as on the whole Costa del Sol, allowing
students the opportunity to gain initial work experience at selected companies in a variety of industries providing
invaluable real life work experience.
sOCIAl ACTIvITIEs
Marbella University student council
organizes regular social events and activities
which enable students to strengthen social
ties and balance work and life. Social
activities include:
Welcome night
Cultural evenings
Excursion
Winter sports weekends
sport competitions
4 • MARBELLA UNIVERSITY www.marbellauniversity.com
5. sTUDyING IN MArBEllA
MArBEllA sPOrTs
There was good reason for the coveted
Sports City of Europe award being granted
to Marbella. Golf and tennis, when set
against the many other sports available,
are minority pursuits: There really is an
abundant choice. Whatever your sporting
interests, including water sports, presume to
be more than adequately provided for.
Imagine; water sports with a choice of sun-
drenched beaches stretching 100km along a
languorous coastline in the morning; lunch,
and then skiing in the Sierra Nevada ski
resorts in the afternoon.
MArBEllA NATUrE
The Marbella region’s nature reserves
and natural parks are unique to southern
Europe. Doñana on the west coast is also a
protected habitat; home to flamingoes and
WhErE Is MArBEllA? other fabulous wildlife creatures and plants.
Marbella is both a town and a municipality. This lovely Mediterranean city It has been claimed that the area has the
belongs to Málaga; the most southern of the Spanish peninsula’s provinces. highest concentration of protected parks and
There is easy access to the international airport of Málaga. nature reserves in the world.
MArBEllA – ThE ChOsEN DEsTINATION! MArBEllA NIGhTlIFE
Marbella provides an entrepreneurial hub for the international business The satellite resort of Puerto Banus and
community for whom it is first choice when mixing business with pleasure. This similar attracts both the fabulously wealthy
provides a wonderful cosmopolitan atmosphere in which you feel welcome. and celebrity spotters; not to mention those
who love to gaze at yachts that surpass their
Marbella is renowned for the social standing of its residents and visitors. These wildest dreams. Here you will discover both
include international royalty and celebrities of worldwide reputation (King Fahd night and day lifestyle experiences essential
of Saudi Arabia, Tom Cruise, Antonio Banderas, Britney Spears, David Beckham, to broadening the imagination of students
even Osama bin Laden was here once). It is an exciting kaleidoscope of colour fortunate enough to be a part of this vibrant
and language. community.
WhErE TO lIvE IN MArBEllA? Here the term chill-out means you do it in
Marbella life is best described as smart-casual. It enjoys a relaxed, almost Europe’s perfect climate where even in mid-
hedonistic lifestyle drawing on the wealth and experience of residents who winter shorts and light tops are de rigueur.
predominate in the nearby affluent urbanizations. These embrace Golf Valley
in Nueva Andalucia; exclusive residential estates in La Zagaleta and Sierra sTUDyING IN MArBEllA
Blanca, each with their panoramic views of distant Africa and Gibraltar with its To study in Marbella is to absorb a truly
incomparable sunsets. international environment, free from
pollution where it is safe and secure. Equally
Compared to elsewhere in Europe Marbella is relatively free of crime, unsociable important there is easy and cheap access to
behavior, and as you might expect is environmentally friendly. the culturally rich cities of Granada, Seville
and Cadiz.
WhAT DOEs MArBEllA OFFEr?
The list of ongoing events; business, social, sport and leisure opportunities could To Marbella’s quality of life can be added
never be adequately set out on a website. To these can be added shopping a unique lifestyle experience considered by
experiences that attract the most self-indulgent. Car enthusiasts too will be many to be Elysian. It is doubtful if anywhere
spoiled for choice and limited only by their imagination and of course their bank else on earth is so complementary to the
balance. perfect education and graduation.
MArBEllA GAsTrONOMy Studying in Marbella means living in an
Here the world’s foodies discover the gourmet delights served up in this most international environment with residents
gourmet eclectic of cities. Be prepared for many more than the traditional dishes from all over the world, free from
of Andalusia’s countryside and its sea fare. Here you will find international pollution and only a stone’s throw away
cuisine at its best as you explore a myriad of watering holes; bistros, bars, from amazing world renowned cultural
restaurants and clubs. opportunities.
www.marbellauniversity.com MARBELLA UNIVERSITY • 5
6. sTUDENT sErvICEs
lIFE AND CArEEr COUNsElING
Marbella University offers students the service of a life and career counselor
giving the student a focused guidance in their personal life and career choices.
IT INFrAsTrUCTUrE
Marbella University campus has Wi-Fi high-speed broadband internet access as
well as multimedia equipment and laser printers available, encouraging students
to actively make use of the internet and technology.
Every student receives a personal access account to the MU Intranet as well as
the student email system.
lIBrAry
Students are encouraged to make use of the educational resources offered
including a variety of databases, journals, magazines, trade publications
and books.
ACCOMMODATION
The Marbella University administration is at every student’s disposal to assist
them in finding suitable accommodation through the various local ties to
property developers and real estate owners.
vIsAs
Marbella University administration assists students in their applications for
student visas as well as student permits.
MU AlUMNI AssOCIATION
The MU Alumni Association offers students a myriad of networking opportunities
with former classmates and faculty members as well as a series of regular
reunions with old classmates and friends.
6 • MARBELLA UNIVERSITY www.marbellauniversity.com
7. EDUCATIONAL
PROGRAM
Marbella University offers three program options:
Diploma, Bachelorand Master.
1. Diploma Program: Management of Knowledge (1yr)
2. Overview Bachelor Programs (3yrs):
• B1: Bachelor of Business Administration & Management
• B2: Bachelor of Arts in Communication & Public Relations
• B3: Bachelor of Arts in Tourism, Hospitality & Leisure
• B4: Bachelor of Arts in Journalism & Media
• B5: Bachelor of Psychology
3. Master Program: Master of Arts (1yr)
• MA1 – Sustainable Education
• MA2 – Renewal of Religions
4. Master Program: Master of Business Administration (1yr):
• MBA1 – International Business
• MBA2 – Communication & Public Relations
• MBA3 – International Marketing
• MBA4 – Management of Humanity
• MBA5 – Leisure & Tourism Management
• MBA6 – Entrepreneurship
• MBA7 – Leadership
• MBA8 – Online Business
• MBA9 – Human Resources Management
• MBA10 – Sustainability (Green MBA)
www.marbellauniversity.com MARBELLA UNIVERSITY • 7
8. DIPlOMA PrOGrAM:
MANAGEMENT OF KNOWlEDGE
The Diploma Program “Management of Knowledge” is for people of all ages ThE CUrrICUlUM OF ThE
with outstanding aims in life and business who aspire for success and happiness DIPlOMA PrOGrAM
in an ever more challenging world! 1sT TrIMEsTEr
No high school diploma required for admission. • Life Philosophy And Human Values
• You have a zest to understand yourself, humans, and the world! • Renewal And Transformations
• You want to become an authentic personality with a rock-solid integrity! • Social Orientations
• You want to develop, improve, and strengthen your personality! • Personality Development
• You want success in life & business and personal fulfillment!
• Legal Aspects Of Life & Business
• You are engaged (or want to be engaged) in a social service, in human • Mental Training & Meditation
education, in any kind of psychological or spiritual counseling and life • Languages (Spanish, French, Russian, Italian,
coaching, in politics, in religion, or in an NGO-institution for resolving local, German, English)*
regional, national, or global problems.
Success, efficiency, happiness, fulfillment, self-confidence, hope, strength, 2ND TrIMEsTEr
safety and qualitative developments in your life and personal state are only • Become A Strong Personality
possible with the right knowledge, tools, skills, methods and techniques! • Practical Self-Management
• Rules For Efficiency In Life
ThE 1 yEAr COUrsE PrOvIDEs yOU WITh: • Ways Of Living
• Key-knowledge and essential skills for life, study, business and work. • IT Skills
• The perfect personal preparation for all kind of academic (higher) studies. • Problems Of Humanity
• A top foundation for building up or renewing your relationship. • Languages (Spanish, French, Russian, Italian,
• An all-sided balanced orientation for an authentic way of living. German, English)*
• Vanguard and indispensable knowledge for understanding humans.
• A strong concept of a positive life philosophy rooted in human’s inner life. 3rD TrIMEsTEr
• The most secure path to personal psychical-spiritual fulfillment.
• Resolving Problems & Conflicts
• Everything necessary to understand the state of humanity and the earth. • Love, Relationship & Sex
• The indispensable IT and business knowledge and skills for success. • Marriage, Family & Education
• A new strategic understanding and approach to efficient solutions.
• Dreams & Dream Interpretation
• Entrepreneurship
The learning processes provide a general understanding of humans, human life, • Managing Destructive
business, and society through a challenging and mind-opening curriculum. The Human Factors
curriculum focuses on a wide spectrum of fields of study including economical, • Languages (Spanish,
psychological, social, and work related. The multitude of topics covered provides French, Russian,
the student with a foundation for a holistic quality of life and business efficiency. Italian, German,
The didactics allow participants to contribute with their experiences, concerns English)*
and questions. All subjects are elaborated with 50% lectures and 50% practical
work (role plays, checklists, flow charts, developing strategic plans, etc.).
www.ManagementOfKnowledge.com
8 • MARBELLA UNIVERSITY www.marbellauniversity.com
9. B1 BAChElOr OF BUsINEss
ADMINIsTrATION (BBA)
B1
FIrsT yEAr sECOND yEAr ThIrD yEAr
1st Trimester 1st Trimester 1st Trimester
• Business communication skills • Building & Leading effective Teams • Corporate Finance II
• Interrelation of Business & Society • Business Policy & Strategic Management • Sales and Purchasing Management
• Basics and methods of Sociology • Business Information Systems • Strategies of Negotiation
• Mathematics for Business • Basic Management Skills • Human Resource Management
2nd Trimester 2nd Trimester 2nd Trimester
• Microeconomics • Investment Analysis & Strategy • Investment Analysis & Strategy
• Marketing, Advertising and Media • Consumer Behavior • Financial Strategy
• Business Law • Corporate Finance I • Budgeting & Control
• Basics of Accounting • Online Marketing Management • Production Management
3rd Trimester 3rd Trimester 3rd Trimester
• Macroeconomics • Law, ethics and International Business • Globalization
• Foundation of Business Management • Cross Cultural Business Management • Small Business Management
• Statistics in theory and practice • Strategic & Research Marketing • Project Management
• IT skills for Business • Management Information Systems • Entrepreneurship & New Venture Creation
www.marbellauniversity.com MARBELLA UNIVERSITY • 9
10. B2 BAChElOr OF ArTs IN
COMMUNICATION & PUBlIC rElATIONs
B2
FIrsT yEAr sECOND yEAr ThIrD yEAr
1st Trimester 1st Trimester 1st Trimester
• Business communication skills • International Relations • Practical Politics, Cultures, Ideologies &
• Interrelation of Business & Society • Government and Politics Religions
• Basics and methods of Sociology • International Organizations, NGO and • International Law, Human Rights &
• Mathematics for Business their functions political systems
• Modern Diplomacy & Foreign Policy • Causes of threats, conflicts, riots, civil
wars, wars
• Strategies of international Peace & Security
2nd Trimester 2nd Trimester 2nd Trimester
• Microeconomics • Theories of International Relations • Bi- & multilateral Diplomacy & Foreign
• Marketing, Advertising and Media • Global Economics Policy
• Business Law • Skills of Mediation and Negotiation • Globalization, Geopolitics & non-state
• Basics of Accounting • Conflict Analysis & Resolution Strategies actors
• Prospects for global Politics
• Environmental Diplomacy
3rd Trimester 3rd Trimester 3rd Trimester
• Macroeconomics • Organizational Communication & • Cultural, ethical, and religious values
• Foundation of Business Management Message analysis • Corporate, political & religious interests
• Statistics in theory and practice • Modern Diplomacy, structure and tasks • Developed and developing countries
• IT skills for Business • Global development and strategies of • Governance, Democratization and State
politics
• Societies & international development
10 • MARBELLA UNIVERSITY www.marbellauniversity.com
11. B3 BAChElOr OF ArTs IN
TOUrIsM, hOsPITAlITy & lEIsUrE
B3
FIrsT yEAr sECOND yEAr ThIrD yEAr
1st Trimester 1st Trimester 1st Trimester
• Business communication skills • The Business types of Tourism • Strategic Marketing in Tourist Business
• Interrelation of Business & Society • Trends in Tourism today and future • Business Policy & Strategic Management
• Basics and methods of Sociology perspectives • Conference & Event Management
• Mathematics for Business • Sustainable Tourism & Public Policies • Hospitality Management
• Tourist Consumer Behavior
2nd Trimester 2nd Trimester 2nd Trimester
• Microeconomics • Human needs in Tourism & Leisure • Human Resources Management
• Marketing, Advertising and Media • Passive, active & creative Leisure • Hostelry Product Management
• Business Law • Leisure & Recreational Management • Sales & Purchasing Management &
• Basics of Accounting • Cultural Heritage for Tourism Negotiations
• Finance, Budgeting & Control
3rd Trimester 3rd Trimester 3rd Trimester
• Macroeconomics • Travel today and tomorrow • Organizational Communication
• Foundation of Business Management • Marketing Management & Global • Management Information Systems
• Statistics in theory and practice Business • Global Economics & Corporate Finance
• IT skills for Business • Management in Service Industries • Entrepreneurship & New Venture Creation
• International Tourism Management
www.marbellauniversity.com MARBELLA UNIVERSITY • 11
12. B4 BAChElOr OF ArTs IN
JOUrNAlIsM & MEDIA
B4
FIrsT yEAr sECOND yEAr ThIrD yEAr
1st Trimester 1st Trimester 1st Trimester
• Business communication skills • Theoretical and critical Introduction to • Newspaper, Magazines, Radio, Television,
• Interrelation of Business & Society Journalism Internet, Digital
• Basics and methods of Sociology • Media Industries and Audiences in global • Political, economic and social
• Mathematics for Business Comparison circumstances of reporting
• Historical roles, social and political • Foundation of Film, Sound and Image
purposes of different Media Production
• Investigating, Collecting, analyzing, • Techniques of interviewing, selecting and
documenting, reporting answering
2nd Trimester 2nd Trimester 2nd Trimester
• Microeconomics • Documentary, Reports, News, Online • Dealing with technical, statistical, &
• Marketing, Advertising and Media journalism, Feature Writing controversial information
• Business Law • Public Affairs, Health, Sport, Business, • Global Media Systems, Mass media &
• Basics of Accounting Finance, Crime, IT news agencies
• Fundamentals of Making Connections • Publishing and public information services
(Information sources) • Issues of local, international, and global
• Ethics, Media Law and Telecommunication Journalism
Regulations
3rd Trimester 3rd Trimester 3rd Trimester
• Macroeconomics • Diversity, Objectivity, Influences, Belief and • Strategic Speech & Presentation
• Foundation of Business Management Arguments Communication
• Statistics in theory and practice • Journalism in Broadcast, Television, • Conscious & unconscious Influences on
• IT skills for Business printed Media, Online Media consumers
• Techniques of writing, revising and copy- • The power and influences of Media in
editing Politics and Society
• Techniques of design, layout and • Responsibility and imperatives of revenue
pagination, photography generation
12 • MARBELLA UNIVERSITY www.marbellauniversity.com
13. B5 BAChElOr OF ArTs IN PsyChOlOGy,
PsyChOANAlysIs & INDIvIDUATION
B5
FIrsT yEAr sECOND yEAr ThIrD yEAr
1st Trimester 1st Trimester 1st Trimester
• Professional social communication skills • Interdependency of environment, society, • Self-love and love for life as human value
and self-management human behavior, & life risks and strength for living
• Theory and methods of Psychology • Psycho-energetic dynamic of life energy & • Emotional causes of tensions, stress, &
(concepts of psyche & mind) methods of controlling psycho-somatic reactions
• Principles of learning processes, • The “I” (ego), its psychical control • Consciousness, self-experience, will, and
development and socialization functions and defense mechanisms adaptation of realities
• Hermeneutics and Symbolism: Analysis of • Intelligence, mental learning, its • Phases of the psychical and spiritual
texts and symbols components and auxiliary functions development (Individuation)
2nd Trimester 2nd Trimester 2nd Trimester
• Psychological and social analysis of • Spectrum, characteristics, and usefulness • The mental process from perception to
human behavior of feelings and emotions words, thinking, judging, & talking
• Aims and methods of human (personality) • Basic and artificial psychical needs, its • The complex functioning of feelings, its
education individual and collective forming interrelations and multiple effects
• Mind, love and sexuality and its gender • Psychoanalytical concepts of the • Genuine psychical needs, its authentic
characteristics unconscious mind and its influences satisfaction and compensations
• Concepts of philosophical, dogmatic, and • Concepts of love and lust as psychical • Determining characteristics of the
ethical thinking functions in relation to its polarities unconscious and its transformation
3rd Trimester 3rd Trimester 3rd Trimester
• Human images of Philosophical • Theory, methods, and educational benefit • Images, symbols, actions, and sceneries in
Anthropology and Psychology of dream interpretation dreams and real life
• Reflecting sociological theories in the • Theory and methods of imagination & • The intelligent, spiritual, and educational
context of health and stress meditation as a tool for living composition of dreams
• Theory of life course (biography) and • Concepts of philosophical, psychical, • Efficient analysis and methods to deal with
environmental conditions social, and spiritual evolution challenging life themes
• Basics of social statistics and its relevant • The archetypes about human being, • Techniques of analyzing, counseling,
mathematical models holistic development, and life coaching, & transforming
www.marbellauniversity.com MARBELLA UNIVERSITY • 13
14. MASTER OF ARTS
The Master of Arts Programs of Marbella University aim to form a new generation of professionals with vanguard visions, the right
knowledge and the efficient skills to educate, guide, provide advice, support and teach people for hope, for a better life, for love, for the
truth, for satisfaction of their genuine inner needs, for efficient spirituality, for happiness, for abilities to achieve fulfillment with the “Spiritual
Intelligence” and the Archetypes of the Soul.
• 1. MA – Sustainable Education • 2. MA – Renewal of Religions
MASTER OF BUSINESS ADMINISTRATION
Marbella University Business School graduate programs are unique
tailor-made with a diverse set of specializations that cover the most
relevant sectors of international business in today’s world. The MBA
programs at Marbella University entail a vanguard approach to
international business with a strong focus on “human factors” and the
complexity of today’s global business world.
The “human factor” is both cause and solution of all problems business
people will have to face today, tomorrow and throughout their entire
professional career. Most politicians and business people have no
comprehensive knowledge of the situation of the people; they still have FULL-TIME MBA PROGRAMS
an idea of mankind from the middle Ages. Most politicians and business
people are unable to think in complex networks, oriented in the past and • 1. MBA – International Business
the future. The majority of the business world has been poisoned by • 2. MBA – Communication & Public Relations
exaggeration, understating, sweet talking, lies, deceit, cheat, fraud,
• 3. MBA – International Marketing
seduction, manipulation, and distortion. There are hundreds of thousands
of leaders that act with megalomania, paternalism, extreme greed, • 4. MBA – Management of Humanity
stubbornness, sick narcissism, arrogance, falseness and scrupulousness, • 5. MBA – Leisure & Tourism Management
perversion, amorality or political lunacy. The MBA programs at Marbella
University provide a deeper understanding of the “human factor”, its • 6. MBA – Entrepreneurship
critical components and constructive potentials. • 7. MBA – Leadership
• 8. MBA – Online Business
The first two trimesters provide students with the core elements and skills
required to understand master’s level business concepts. The final • 9. MBA – Human Resources Management
trimester allows for every student to select their area of specialization. • 10. MBA – Sustainability (Green MBA)
14 • MARBELLA UNIVERSITY www.marbellauniversity.com
15. ACADEMIC INFORMATION
DIPLOMA PROGRAM: MANAGEMENT OF KNOWLEDGE
Credits: In total 12 subjects. Each subject receives 4 credits. Total credits for the
diploma course: 48 credits. Special educational event per trimester: 2
credits (total: 6 credits). Additional credits from the final project: 6 credits.
Total: 60 credits.
Admission requirements:Minimum age 18, no high school diploma required.
Teaching language: English
BACHELOR OF BUSINESS/BACHELOR OF ARTS
Credits: In total 12 subjects. Each subject gets 5 credits. Total credits per year
course: 60 credits. Special educational event: 1 credit; in total: 3 credits
per year and 9 credits per 3 years. Additional credits from the written final
essay: 6 credits. Sum of the Bachelor program: 195 credits.
Admission requirements: Minimum 18 years old, IB, A-level, or equivalent diploma
(MU-Diploma program “Management of Knowledge”).
Teaching language: English
MASTER PROGRAMS: (MA) / (MBA)
Credits: 51 credits (all subjects) + 6 for research paper = 57 total credits.
Admission requirements: Minimum BA or similar academic diploma.
Teaching language: English
www.marbellauniversity.com MARBELLA UNIVERSITY • 15
16. MARBELLA UNIVERsiTY
MARBELLA UNIVERsiTY
Centro Comercial Vasari-Alzambra
Urbanizacion Vasari-Alzambra
29660 Nueva Andalucia, Marbella
Malaga, Spain
Telephone: (0034) 952 907 892, Fax: (0034) 952 907 918
Website: www.marbellauniversity.com Email: info@marbellauniversity.com