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Managing Your Online
        Source:
                     Rep…Your Digital
     http://www.
     bitrebels.co
     m/social/fac    Footprint Matters!
      ebook-has-
       a-huge-
      impact-on-
       college-
     admissions-
     infographic/

   Presented by Elizabeth Ngonzi
Technology Instructor / Social Media
               Expert
New York University Heyman Center
  for Philanthropy & Fundraising
        On October 29, 2011
                                     Footprint Source:
                           http://www.hotfrog.com/Companies/Yo
                                    ur-Digital-Footprints
Managing Your Online Reputation -- For US High School Seniors
What’s a Digital Footprint?

• Google search results
• Facebook profile
• LinkedIn profile
• YouTube videos
• Online photos
• Comments on articles / blogs / website
  content
• Online purchases
• Emails
• Text messages
Why Your Digital Footprint Matters

• Permanently available
• One of the first places people / institutions
  go to check you out
• Fairly easy to access
• Can hurt / improve your reputation
Something To
   "One example that I give is
  having an appropriate e-mail
  address," he says. "Create a
                                             Think About
college admissions and financial
 aid e-mail account, so that the
      colleges can use it to
  communicate with you, then
 when you get in, close it out."
                                        How Social Media ‘Mistakes’ Can Adversely
   Communicating appropriately                 Affect College Admission
matters, too. "Texting language is
     not appropriate in e-mail               “…One quarter of the admissions offices
correspondence with admissions                surveyed admitted to using both social
 professionals or professors," he             networking sites and search engines to
       says. "I tell them to be           investigate prospective students who were up
 professional. Show us that you         for scholarships or candidates for “high-demand”
  can write. Information can get          programs. The reason? Apparently, the close
  lost in translation, or gives the        scrutiny was done to protect the school from
   impression that you are in a                     “potential embarrassment.”
hurry and don't really care about
getting in to college. I tell them to
use good judgment with pictures
    and their Facebook page."
Important Facts
  To Consider



 More college officials learn about
    applicants from Facebook
Managing Your Online Reputation -- For US High School Seniors
Your Digital Footprint
10 Ways to Manage Your Digital Footprint

1.  Search for your name / aliases on Google to see what’s out there
2.  Setup a Google alert to inform you when your name shows up in a
    new search
3. Remove anything that can hurt you on Facebook and check the
    privacy settings on your Facebook account
4. Think before you comment on or “like” anything online
5. Avoid posting anything online that you wouldn’t want your mama or
    grandma to see
6. Don’t text anything you would be embarrassed about tomorrow
7. Be careful about the people with whom you associate online
8. Post positive information about yourself
9. Setup an email address that’s your first and last name only and
    create a signature that people can use easily to contact you
10. Make sure that your outgoing voicemail message is clear and
    doesn’t confuse callers
Setting Up a Google Alert
                        Source:
               http://www.google.com/su
               pport/alerts/bin/static.py?p
               age=guide.cs&guide=2841
                     3&topic=28416
Checking Privacy Settings on Facebook




                                     Source:
                            http://www.facebook.com
                              /settings/?tab=privacy
Posting Positive Information About Yourself




                                          Source:
                                    http://www.slidesh
                                          are.net/
Posting Positive Information About Yourself




                                      Source:
                                 https://about.me/
Setting Up Your Gmail Account and Signature
                                   Gmail Account Setup:
                                  https://accounts.google.c
                                  om/NewAccount?service
                                  =mail&continue=http://m
                                   ail.google.com/mail/e-
                                             11-
                                  11ce9a38850b098eb671
                                         fac9572599-
                                  5f0495b231ec5e2ed270
                                  d58d64bad701dc94ab51
                                           &type=2




                                  Gmail Signature Setup:
                                  https://mail.google.com/s
                                  upport/bin/answer.py?an
                                          swer=8395

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Managing Your Online Reputation -- For US High School Seniors

  • 1. Managing Your Online Source: Rep…Your Digital http://www. bitrebels.co m/social/fac Footprint Matters! ebook-has- a-huge- impact-on- college- admissions- infographic/ Presented by Elizabeth Ngonzi Technology Instructor / Social Media Expert New York University Heyman Center for Philanthropy & Fundraising On October 29, 2011 Footprint Source: http://www.hotfrog.com/Companies/Yo ur-Digital-Footprints
  • 3. What’s a Digital Footprint? • Google search results • Facebook profile • LinkedIn profile • YouTube videos • Online photos • Comments on articles / blogs / website content • Online purchases • Emails • Text messages
  • 4. Why Your Digital Footprint Matters • Permanently available • One of the first places people / institutions go to check you out • Fairly easy to access • Can hurt / improve your reputation
  • 5. Something To "One example that I give is having an appropriate e-mail address," he says. "Create a Think About college admissions and financial aid e-mail account, so that the colleges can use it to communicate with you, then when you get in, close it out." How Social Media ‘Mistakes’ Can Adversely Communicating appropriately Affect College Admission matters, too. "Texting language is not appropriate in e-mail “…One quarter of the admissions offices correspondence with admissions surveyed admitted to using both social professionals or professors," he networking sites and search engines to says. "I tell them to be investigate prospective students who were up professional. Show us that you for scholarships or candidates for “high-demand” can write. Information can get programs. The reason? Apparently, the close lost in translation, or gives the scrutiny was done to protect the school from impression that you are in a “potential embarrassment.” hurry and don't really care about getting in to college. I tell them to use good judgment with pictures and their Facebook page."
  • 6. Important Facts To Consider More college officials learn about applicants from Facebook
  • 9. 10 Ways to Manage Your Digital Footprint 1. Search for your name / aliases on Google to see what’s out there 2. Setup a Google alert to inform you when your name shows up in a new search 3. Remove anything that can hurt you on Facebook and check the privacy settings on your Facebook account 4. Think before you comment on or “like” anything online 5. Avoid posting anything online that you wouldn’t want your mama or grandma to see 6. Don’t text anything you would be embarrassed about tomorrow 7. Be careful about the people with whom you associate online 8. Post positive information about yourself 9. Setup an email address that’s your first and last name only and create a signature that people can use easily to contact you 10. Make sure that your outgoing voicemail message is clear and doesn’t confuse callers
  • 10. Setting Up a Google Alert Source: http://www.google.com/su pport/alerts/bin/static.py?p age=guide.cs&guide=2841 3&topic=28416
  • 11. Checking Privacy Settings on Facebook Source: http://www.facebook.com /settings/?tab=privacy
  • 12. Posting Positive Information About Yourself Source: http://www.slidesh are.net/
  • 13. Posting Positive Information About Yourself Source: https://about.me/
  • 14. Setting Up Your Gmail Account and Signature Gmail Account Setup: https://accounts.google.c om/NewAccount?service =mail&continue=http://m ail.google.com/mail/e- 11- 11ce9a38850b098eb671 fac9572599- 5f0495b231ec5e2ed270 d58d64bad701dc94ab51 &type=2 Gmail Signature Setup: https://mail.google.com/s upport/bin/answer.py?an swer=8395