2. Codes
Number Name Brief Description
1 Compliance The ASA say all marketing communications must be legal,
decent, honest and truthful.
All of the marketing should be legal and honest and truthful
2 Recognition of
marketing
communications
Make sure material is clearly identifiable as marketing
communications
The material should be clearly and have communication
marketing
3 Misleading Adverts You must not lie about the product, abilities/functions or
price
4 Harm and Offence The ASA says;
You not cause harm or serious or widespread offence.
Includes rules relating to shock tactics, unsafe
practices and photosensitive epilepsy.
They don’t cause harm or epilepsy
5 Children Rules must be followed – rules about unsafe practise unfair
pressure , pester power and sales promotion. Adverts must
not be dangerous.
The rules should be followed because I could be unsafe and
practise unfair and pressure and pester power
6 Privacy If you want to use somebody's photograph you must ask
permission.
13 Food, food supplements Have to tell the truth must not promote unhealthy products
5. Mind Map
Coca
cola
Coca Cola
taste Images of
a red bottes
good
The background
is going to be
black
It makes people
happy
Images of a red
bottles
Am going Calibri
body for the
title and am
going to make it
32
The tiles page
will be red
The tiles page
will be red
The title page
will be red and
bold
Am going to use
slogan
Is going to be
Christmas
theme
Makes people
smile
6. Mind Map
• Strengths of using this method
• You can see all of your ideas. It helps you plan your work.
• and you can make the mind map colourful.
•
• Weaknesses of using this method
• It can be a bit boring and should have more colours
• It can be a bit to much information and your brain can gets crowded
• Did you like using this method? Why?
• I Like the mind map because the text is easy to read.
• You can brainstorm your ideas and this will help you plan your work.
9. Mood Board
• Strengths of using this method
• A Moodboard is good because you can think of your ideas. It is very colourful and
uses images
• you can put a lot of ideas together
• Weaknesses of using this method
Is no writing on the Moodboard to tell you about the products.
The mood board is not very neat
• Did you like using this method? Why? I like the Moodboard because you can put
different images and get some ideas of what I want my poster to be
• It is eye catching so it makes you want to look at it.
10. Style SheetAm doing a
Christmas coca
cola poster
Advert
Am going to have a red
background and the
title page will be dark
green.
Am going to use an
image of Christmas coca
cola.
Am going to use
Eras bold itc and
the text it going to
be 32
Going to put a slogan like
have cola and smile
Am going to have a
image of a red
Christmas coca cola
bottle
I have chosen this font
because it stands out
and it will be bold so
it will be good for the
title because the title
has to be bold
11. Style Sheet
• Strengths of using this method
• Styles sheet can help you plan what you want on your poster.
• it will help you to organise your ideas.
• Weaknesses of using this method
• It can be a bit boring and need more colours
• Did you like using this method? Why?
• I don’t like this method because I like a lot of colours with my
work and it is very boring.
•
13. Layout Plan
• Strengths of using this method
• Layout plan is good because you get to see where you are going to lay the
images on your page. It was easy to make.
• Weaknesses of using this method
• It can get a bit boring and sometime not very colourful for the layout
• Layout can be a bit limited this means not that many ideas
• Did you like using this method? Why?
• I like doing the layout plan because you get to plan where you’re going to
put your images and text.
14.
15. Independent Brainstorm
Cola cola makes you smile
Cola cola makes you happy
Share the drink with your family
The setting the scene Christmas with a fire
burning
Sound can open bubbles pop
Santa laugh
get together and drink cola cola
16. Independent Brainstorm
• Strengths of using this method
• It is a good plan because if you don’t plan you won’t know what to
do it makes you think of ideas.
• Weaknesses of using this method
• It is not very colourful and it bit boring to look at
• The brainstorm relies on you for the ideas
• Did you like using this method? Why?
• I like brainstorm because it is a good way of planning your ideas
before you do the final products.
19. Group Idea Generation
• Strengths of using this method
• You get 3 peoples ideas.
• you can talk it through.
• we combine and mix ideas
• Weaknesses of using this method
• One person might take the lead.
• I could have talked more but I am nervous around new people
• Did you like using this method? Why?
• I did like this method because I like doing team work and you get to
work with new people who you might not work with them before
20. Informal Pitch
• Strengths of using this method
• I got some good feedback the feedback was simplify and shorten
• Research background and music and who will voice the kid Aaron
• Who will voice the mum Ellie Schreurs
• Weaknesses of using this method
• We only got one person opinion
• Did you like using this method? Why?
• L like this method because you get to share your ideas with the
tutor it was easy and relaxed
•
21. Formal Proposal
• Strengths of using this method
• We made a good formal proposal with the group
• Weaknesses of using this method
• It was a bit boring to look at and it wasn’t very colourful.
• Did you like using this method? Why?
• I found it hard to give input because I am quite a quiet person. The
form could have been a bit bigger.
•
22.
23. Initial Reaction
• I know how to use Photoshop
• Worried that it might be hard
• Don’t have ideas yet
• Ideas for Sound
•
•
•
24. Initial Reaction
• Strengths of using this method
• It helps you to plan your work out.
• help you think of ideas.
• helps you to know what to do
• Weaknesses of using this method
• It is not very colourful and it is a bit boring to look out
• Did you like using this method? Why?
• I like this method because it is useful because you get to come
with ideas before you create the game.
26. Sketches
• Strengths of using this method
• It helps you with where you are going to put your ideas on the
paper
• Helps you count the numbers out
• Helps you plan the colour that you want to use
• Weaknesses of using this method
• Can’t think of anything
• Did you like using this method? Why?
• I like using this method because you get sketches on paper before
you do the game on the computer
27. Formal Proposal
• Strengths of using this method
• It makes you not miss anything out
• It makes you think about the audience
• Weaknesses of using this method
• It is not very colourful and a bit boring to look at
• Did you like using this method? Why? l like this as a
method because it helps you to remember what you
need to include