SlideShare utilise les cookies pour améliorer les fonctionnalités et les performances, et également pour vous montrer des publicités pertinentes. Si vous continuez à naviguer sur ce site, vous acceptez l’utilisation de cookies. Consultez nos Conditions d’utilisation et notre Politique de confidentialité.
SlideShare utilise les cookies pour améliorer les fonctionnalités et les performances, et également pour vous montrer des publicités pertinentes. Si vous continuez à naviguer sur ce site, vous acceptez l’utilisation de cookies. Consultez notre Politique de confidentialité et nos Conditions d’utilisation pour en savoir plus.
Mediakit website of the year 2013 international b2b
UK, The Netherlands, Germany, France, Spain, ItalyIn 2012 1.700.000 votesThe Website of the Year election is the biggest websitecompetition in Europe.It’s the public vote of Europe!Introduction
Facts• Local competitions in 6 European countries - UK, France, Germany,the Netherlands, Spain, and Italy - and India and Brazil.• The election is carried out independently and objectively byMetrixLab, internet market research firm with offices in 10 Europeancountries.• The first Website of the Year election was held in 2001.The European people’s choice awardsfor the website of the year.
Figures• In total more than 2,100 websites are nominated in 20 categories.• Per country the 240 biggest websites participate in the election.• In total throughout Europe more than 1,000,000 consumers voted.• Voting period over six weeks, from September to the beginning ofNovember.• The 2012 election resulted in more than 1,700,000 votes• That represents a growth of almost 30% a year in votes!
Ambition1.325.8031.716.7842.000.000+2011 2012 2013Number of votes
Endorsement“In order to prosper as an industry we must create amore respectful environment for consumers wherewe offer them choice, transparency and control.The Website of the Year election tells us how sitesperform in those areas according to the public.”Alain HeureuxPresident & CEO IAB Europe
Process• The competition contains 20 categories. In each of the 20 categories 12websites are nominated.Per category the nominees are selected by the following procedure:• The winner(s) of the previous edition (depending on the previous edition,this will be either 1 or 2 websites)• A maximum of 5 websites out of the list of Top 100 largest websites percountry.• The 5 most frequently mentioned websites by consumer panel research.• Supplemented with a maximum of 6 wildcards (websites with at least 2,500unique visitors per month), judged by a panel of consumers.
ProcessThe voting process:• The voting period lasts six weeks.• There can only be one vote per person in each of the 20 categories.• The respondents are asked to judge the websites based on the followingcriteria; content, navigation, design and recommendation.The winners:Two prices can be won in each category:• The most popular website: the website with the largest numberof votes.• The best website: the website with the highest score on the four criteria.• It’s possible for a website to win both prices.
Participating websitesAn impressive number of large websites and brands participate and endorseWebsite of the Year!
Website of theYear ceremonies• Annual festive award ceremonies inLondon, Berlin, Paris and Amsterdam:• Exclusive celebratory cocktails andnetworking receptions in November andDecember 2013.• 600+ delegates invited from leadingbrands and organizations (nominatedwebsites), press and industryrepresentatives.
ImpressionsFrom UK, The Netherlands, Germany and France.
ImpressionsFrom UK, The Netherlands, Germany and France.
Meet the managers and the teams ofthe largest websites in EuropeThe opportunity to meet more than 600website owners, directors and teamsthroughout Europe with decision makingpower about the leading and bestwebsites in their countries.
Dates & locations 2013November 14thThe Harbour Club in AmsterdamNovember 21thThe Brewery in LondonNovember 28thAward Show in HamburgDecember 5thAward Show in ParisThe dates are to be confirmed
Why participate• Reach decision makers fromEurope’s largest websites• Leverage European visibility withlocal presence• Your company top of mind with decisionmakers throughout Europe• Visibility and traffic• Link with a unique high qualityEuropean award platform• Liaise with top brands with thebest and largest websites in Europe
Sponsor optionsInternational Bronze Sponsor (per country*)• Company logo as a bronze sponsor on the award websites of the countriesof your choice• Company logo as a bronze sponsor on screenshot during award shows• 5 tickets to the award night & cocktail receptions in the countries of yourchoicePrice: € 5.500,- per country* The Netherlands excluded.
Sponsor optionsInternational Silver Sponsor• Company logo as a silver sponsor on the award websites of Germany,UK, France and the Netherlands• Company logo as a silver sponsor in all communications between MetrixLab& nominees• Company logo as a silver sponsor on screenshot during award shows• 10 tickets for the awards dinner in the Netherlands• 5 tickets to the award night & cocktail receptions in Germany, UK andFrance• Clickable logo on award websites (for 3 months after the event)Price: € 19.500,-
Sponsor optionsInternational Gold Sponsor• Company logo as Gold sponsor on the award websites of Germany,UK,France and the Netherlands• Company logo as Gold sponsor in all communications between MetrixLab &nominees of all countries participating• Company logo as gold sponsor in screenshot during awards shows• Logo in marcom activities prior to the event (email, advertisements)• 10 tickets to the awards dinner in the Netherlands• 10 tickets to the awards & cocktail receptions in Germany, UK and France• Possibility for sponsoring a category and presenting the award to winner• Clickable logo on award websites (until 3 months after the event)Price: € 49.500,-