Recommended
Recommended
More Related Content
Viewers also liked
Viewers also liked (11)
Similar to PM course - Nectt (1)
Similar to PM course - Nectt (1) (20)
PM course - Nectt (1)
- 1. NECTT event networking made easy
- 2. Why Nectt? AGENDA Research Personas MVP & Metrics Wireframes RoadMap User Stories Deployment
- 4. WHY NECTT?
- 5. PROBLEM ◦ Little or no information about each other ◦ People end up networking with those around them ◦ Introverted people have a hard time connecting ◦ Sense of pressure to exchange business cards or Linkedin profiles at the end of their interaction ◦ Irrelevant conversations and unwanted Linkedin connections
- 6. HYPOTHESIS If people had access to actionable information (LinkedIn) about other attendees at an event they could: - Better target who they network with - Interact without the pressure to connect - Leave with relevant information to later get in touch
- 7. SWOT ◦ Two developers with PM experience ◦ No additional $$$ for dev work ◦ Two brothers = better team = more efficiency ◦ UX and UI experience ◦ Requires Internet ◦ Requires Linkedin account ◦ No iOS app provides LinkedIn on event attendees ◦ San Francisco is the perfect testing ground ◦ Need to download app ◦ Partners enable LinkedIn integration ◦ LinkedIn with similar feature STRENGTHS WEAKNESSES OPPORTUNITIES THREATS
- 8. RESEARCH
- 9. QUESTIONS THEMES - How often do you go to meetups, conferences, etc? - How do define who to connect at a certain meeting? - What’s your main goal when going to events or meetups? - What do you use to connect with people? - Do you use Linkedin? And If so, what do you use if for? - How do you keep track of interesting people that you want to remember but didn’t talk to? - Do you use business cards when you meet people? “I want to target people at events” “See who is at the event by company” “Sharing information at the end of a conversation is awkward” “I no longer carry business cards” “I don’t want to connect in Linkedin with people I just met” “I would like to connect but I am very shy” “I have a hard time remembering people’s names, I do remember the context when I met them” USER INTERVIEWS 6 interviews User profile: • 25 - 40 years old • Attend events @ least once a month • Own a smartphone
- 10. PERSONAS
- 11. 26, Female, Single San Francisco Freelance designer, 75k a year 2 roommates (own room, shared bathroom) Bachelor in Arts Very outgoing and pro-active Strong tech user Forgets people’s names GOALS ◦ GROW professionally ◦ Find a full-time JOB (short-term) ◦ Start her OWN company (long-term) ◦ Eventually get MARRIED (not a priority right now) JENNIFER
- 12. “ “I don’t like wasting my time chit chatting with people at events. I want to be able to target people and get the most out of my time there”
- 13. 32, Male, Single Sr Full Stack Developer, 130k a year Own place (one bedroom) San Francisco Bachelor in Computer Science Shy: difficult to break the ice Playing video games, Tech, comic conferences Nervous when talking to someone new GOALS ◦ Wants to NETWORK more ◦ LEARN new technologies and innovations ◦ New opportunities in a LEADING role (long term) BEN
- 14. “ “I have a hard time talking to people I don’t know, and once I talk with someone, I’m to shy to ask them for their contact information”
- 15. MVP & METRICS
- 16. Objective Become the primary platform for people to discover and track people at events Key Results ◦ 100 users nectting per month ◦ 500 nectts per month ◦ 40% of users open the app during event ◦ 10% of events per week with one nectt
- 17. WIREFRAMES
- 18. ◦ You arrive to the event and receive a push notification welcoming you to the event. ◦ You want to find out more information about the people who will be attending and the people who are already there. TASK SCENARIO 1 Search by name
- 19. ◦ You arrive to the event and receive a push notification welcoming you to the event. ◦ You want to find out more information about the people who will be attending and the people who are already there. TASK SCENARIO 2 Search by company
- 20. ◦ You arrive to the event and receive a push notification welcoming you to the event. ◦ You want to find out more information about the people who will be attending and the people who are already there. TASK SCENARIO 3 Checkout user profile
- 21. ◦ You arrive to the event and receive a push notification welcoming you to the event. ◦ You want to find out more information about the people who will be attending and the people who are already there. TASK SCENARIO 4 Checkout event profile
- 22. ROADMAP
- 23. PRODUCT ROADMAP 2016 2017 Q1 Q2 Aug Sep Oct Nov Dec Jan THEME VIEW FEATURE Week1 Week2 Week3 Week4 Week5 Week6 Week7 Week8 Week9 Week10 Week11 Week12 Week13 Week14 Week15 Week16 Week17 Week18 Week19 Week20 Week21 Week22 Week23 Week24 Week25 Week26 User HomePage LinkedIn connect Enable location services Events form for API connections Eventbrite API connect Meetup API connect Landingpage Menu with contacts, events, profile and settings Q1 Show contacts by name Show contacts by company (with number of connections @ company) Show contacts by timeline Filter by LinkedIn / Nectt contacts Usersprofile Show user profile View full LinkedIn profile button Nectt button Events Location Cron to match event location with user location for notifications Notification upon arrival to event Uponarrival Show by name Show by company User profile (same view) Button to add context after nectting (testing feature) Marketing Location Services Landing page Testing experience / interviews at events (post event) Private beta testing with specific event(s) promoting the use of the app ICE BOX Recommended nectts based on role and/or company Company information Sugerencias subjects of conversation (AI) Live Now Event
- 24. USER STORIES
- 25. EPIC “As a user, I want to find out who is at X event and what they do so I can target who I should speak to based on my needs”
- 27. USER STORIES ◦ User is notified when arriving to an event ◦ User can choose if he/she wants to see who is at the event by company or by role ◦ User can select a company or role and view the name and role of the people from that company or role ◦ User can select a person and view their LinkedIn profile info ◦ User can connect to that person via LinkedIn through a button ◦ User can Nectt to that person and save his/her profile in your list
- 28. KPIs ◦ Cron Job to match event location with user location - 90% match algorithm accuracy vs data ◦ Notification upon arrival to event - 70% of users open app after notification ◦ Company filter - 30% of users using filter ◦ LinkedIn connect button in user profile - 10% of event attendees connected ◦ Button to nectt - 3 clicks per event
- 30. ACCEPTANCE CRITERIA ◦ Given the user can open the notification, when notified that he/she arrived at the event then he/she can select how to view the people at the event ◦ Given the user selects view by company, when selecting a company then he/she can view all the people at the event that work at that company ◦ Given that the user is interested in connecting via LinkedIn with that person, when clicking on the connect via LinkedIn button then user gets redirected to that person’s LinkedIn profile ◦ Given that the user wants to Nectt that person (save in the app), when clicking in the Nectt button user sees a notification message informing him/her that that user was added to his Nectt contacts
- 31. DEPLOYMENT
- 32. CADENCE ◦ iOS app 2 weeks ◦ backend 1 week RELEASE NOTES DRAFT Release Notes – July 30, 2016 ◦ New and improved features 1. Description of feature x (link to trello card) 2. Description of feature y (link to trello card) ◦ Bug fixes 1. Description of bugx (link to trello card)