ExCeL’s strategic vision is to be the ‘Home of World Leading Events’.
In order to realise this vision, the company has developed a comprehensive Commercial Partnerships programme, with the aim of providing world class services in a world class venue to attract world class events.
In 2016 we will be hosting more than 330 exhibitions, conferences, company meetings and other varied events. Most of these (but not all) will be B2B, and will attract over 3 million visitors, including 40,000 exhibitors (both SMEs and large enterprises).
There are a variety of opportunities available for corporate brands: from a tactical media campaign and setting up a demo space in our Boulevard to a strategic partnership level agreement that would give you access to our diverse ecosystem, including client organisers and our existing partners.
Compass Group (Official Hospitality Partner); Europcar (Official Mobility Partner);
Agility Fairs & Events (Official Logistics Partner); Blitz GES (AV); and CityJet (Official Airline Partner).
We are now looking to work with commercial partners in the following sectors:
Finance (Payments, Insurance, Banking, and Crowdfunding);
Retail (Automotive and Time keeping);
Accommodation (Hotel Chains, Serviced Apt);
Technology (Media and Social platforms); and
Transport (Rail and Cycle).
www.excel.london
2. Bringing
People Together
is a proven way of doing business. There is no real alternative to face
to face meetings for sharing ideas and making things happen.
The UK events industry is worth £39.1bn*
employing over 1/2 million people
Everyone needs to meet in order to build a meaningful business relationship. Whether small business
owners and executives or the biggest brands in the world, medical professionals and world leaders,
when it comes to significant, strategic partnerships, personal relationships are everything.
*Events are GREAT Britain Report 2014
3. 100,000m2
venue
equivalent to
14 football pitches 3mvisitors per year
More than the
total population of Greater
Manchester (2.5million)
would comfortably fit
2 Westfield Londons100acre campus
Supporting over
30,000 jobs£2.9bnof economic impact
4. 3on site
DLR stations
700,000
WiFi
log-ins
38,000
exhibitors meet
with over
3 million
visitors
3,000m2
of advertising
space
Always
connected
LONDON CITY AIRPORT
350 flights
daily to
40international
destinations
1.5 million
DIGITAL &
SOCIAL MEDIA
interactions
5. New connections in 2018
10 minutes to central London
43 minutes to Heathrow
7. Business leaders
at ExCeL
71.6%with purchasing
responsibility
*Facetime research based on overall industry
9.9%
4.7%
4.4%
1.6%
0.8%
Director Owner Managing
Director
CEO General
Manager
297,000
24,000
141,000
132,000
48,000
ANNUALATTENDEENUMBERS
8. Who comes
to ExCeL
Service
professionals
Creative industries
Skills and training
Financial services
Professional services
Technology
Healthcare
& science
professionals
Healthcare
Pharmaceuticals
Biotec
Manufacturing
professionals
Aerospace
Automotive
Energy
Chemicals
MANTECH
Event
delivery
teams
Organisers
Logistics specialists
Drivers
Contractors
9. What do
our visitors do
VISITING
WORKING
8.30am 10.30am 12.30pm 7.00pm 8.30pm
Meet colleagues
for a coffee on
the Boulevard
Ask info
desk for
campus map
Connect
to
WiFi
Arrive
walking from
the DLR
Share new
idea on
social media
Attend a
seminar
Go for
lunch
Have a drink
with clients
to celebrate
new contract
Book a
meeting room
for a client
Check out
stands
recommended
by colleagues
Check in to
the four star
on site hotel
Post
event
evaluation
Leave on
first flight
from London
City Airport
Arrive at
lorryway
Register
with the
traffic office
On site
valet clean
for van
Go to
organiser's
office
Supervise
build at
the stand
Send packaging
to the on site
warehouse
for storage
Order
on-stand
catering for
all the crew
Meet with
IT technician
Have dinner
with
colleagues
Check in
to on site
budget
hotel
Leave on
the DLR for
central London
Plan for
next year's
event
Pre-register
on line
Check
in coat
and bag
Book
one way
van hire
Unload
10. A successful
ecosystem
EVENTS
Congress
Conferences
Meetings
Exhibitions
Trade shows
Sporting events
Exams
ORGANISERS
Associations
Production agencies
Location management
companies
Professional
institutes
VISITORS
Business leaders
Government officials
SME representatives
Academics
Students
Consumers
LONDON
STAKEHOLDERS
Mayors Office
London and Partners
London City Airport
Transport For London
Emirates Airline
UKTI
PROMOTIONS
& MEDIA
Wifi
Online
Social media
Poster sites
Product launches
TENANTS
& FACILITIES
Residents
Parking
Dock
Hotels
Restaurants
Halls
Meeting rooms
Private roads
Boulevard
RESOURCING
Trades people
ExCeL Teams
Event contractors
EXHIBITORS
SME's
FTSE 500
Start-ups
VENUE
SERVICES
& SUPPLIERS
Logistics
Catering
Retail
Transport
11. Part of a new
urban community:
Beyond 2017 over 4,000 new homes
& 5 millionft2
of commercial space.
12. Be part of...
an opportunity
to build brand
awareness
a hub for
face to face
communication
a dynamic
home for
brands
a new channel
for connecting
with your target
audience