To learn more about the Annual Reports, please contact Derick Tjin at dtjin@tmxequicom.com or call at 416-815-0700. There is also additional information on our website at http://www.tmxequicom.com/Strategic-Design/Strategic-Overview/default.aspx www.tmxequicom.com www.irmatters.com

1. THE SAME
ANNUAL REPORT.
JUST BETTER/
| STRATEGIC DESIGN |1

2. PRESENTERS/
NEIL ANDERSON CAROLINE BRUCKNER HUGH CARTER
NANDERSON@TMXEQUICOM.COM CBRUCKNER@TMXEQUICOM.COM HCARTER@TMXEQUICOM.COM
|2

3. THE WORLD IS EVOLVING.
|3

4. THE WORLD IS EVOLVING.
|4

5. THE WORLD IS EVOLVING.
|5

6. THE WORLD IS EVOLVING.
|6

7. ANNUAL REPORTS ARE EVOLVING TOO.
|7

8. THE ANNUAL REPORT
NOT THE FINANCIALS
NOT THE MD&A
NOT A BOOK
NOT A PDF
AN OPPORTUNITY
|8

9. WHY DO AN ANNUAL REPORT?
RESPECT YOUR COMMUNICATION
SHAREHOLDERS MATTERS
|9

10. SEIZING THE OPPORTUNITY
COMPELLING STORY
CLEAR LANGUAGE
+ STRONG DESIGN
= EMOTIONAL RESPONSE
| 10

11. MORE OPTIONS
| 11

12. THE SAME, JUST WORSE
NOT A PDF
NOT A PDF WITH FLIP PAGES
NOT A BUNCH OF FLAT JPEGS
AN INTERACTIVE EXPERIENCE
| 12

13. THE SAME, BUT BETTER
Conceived and
executed specifically
for an online experience
| 13

14. WHY DO IT ONLINE?
THE IMPACT
SAME, RECALL
JUST CONVENIENCE
REACH
BETTER
MEASURABLE
| 14

15. WHY > VIDEO/AUDIO
Showcase personalities
Tell a story
Connect emotionally
WWW.AGNICO-EAGLE.COM
HTTP://WWW.YOUTUBE.COM/WATCH?V=ZE2LX2NYUHM
| 15

16. WHY > MOTION GRAPHICS
Bring data to life
Explain a concept
Engage the audience HTTP://YOUTU.BE/6O9F5NRJZWG
HTTP://YOUTU.BE/0IFNAK-PKRI
| 16

17. WHY > HTML5
WWW.AXIA.COM/INVESTORS/
Video & audio 2012_INTERACTIVE_PROGRESS_REPORT
support built-in
New dynamic
interactive options
WWW.GE.COM/AR2011
Mobile friendly
The future of web
WWW.NISSAN.CA/VEHICLES/MS/
VERSASEDAN/EN

18. CASE STUDY
SPROTT RESOURCE
WWW.SPROTTRESOURCE.COM/2011AR/
| 18

19. CASE STUDY
SPROTT RESOURCE
55% ~2K 58
COST REDUCTION VISITORS COUNTRIES
| 19

20. CASE STUDY
SPROTT RESOURCE
PROVOCATIVE
MESSAGE
+
STRONG
DESIGN
| 20

21. CASE STUDY
SPROTT RESOURCE
“
The best feedback we have
had is from international
investors who are new to
the story. The annual really
gives them a good overview
of the macro story and the
investments.
— Glen Williams, Director of Communications, Sprott Inc.
| 21

22. CASE STUDY
COMDEV
WWW.COMDEV.CA/AR/ | 22

23. CASE STUDY
COMDEV
| 23

24. CASE STUDY
COMDEV
233% 1,400 96%
INCREASED UNIQUE DECLINE IN
REACH VISITORS PRINT COPIES
(COMPARED WITH PRINT AR IN 2010) (2007 – 2011)
| 24

25. CASE STUDY
COMDEV
COMPELLING
STORY
+
IMPACT
| 25

26. INGREDIENTS
COMPELLING STORY
CLEAR LANGUAGE
+ STRONG DESIGN
= EMOTIONAL RESPONSE
| 26

27. THE SAME
JUST BETTER
IMPACT
RECALL
EMOTIONAL
RESPONSE + BETTER CONVENIENCE
REACH
MEASURABLE
| 27

28. THANKS FOR ATTENDING
Q&A WWW.TMXEQUICOM.COM
WWW.IRMATTERS.COM
@TMX_EQUICOM
| 28

29. WE WOULD LOVE TO HEAR YOUR THOUGHTS
NEIL ANDERSON CAROLINE BRUCKNER HUGH CARTER
NANDERSON@TMXEQUICOM.COM CBRUCKNER@TMXEQUICOM.COM HCARTER@TMXEQUICOM.COM
| 29

30. THE SAME
ANNUAL REPORT.
JUST BETTER/
| STRATEGIC DESIGN | 30