Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.
Weber’s Inn The Perfect Destination   for a Mini-Vacation
Background
Facebook and Twitter2,971 Likes   959 Followers
Facebook and Twitter    continued…
Search EngineOptimization            Search Phrases             • Ann Arbor                Hotel             • Ann Arbor  ...
Search Engine Marketing  Pursue same search phrases    with the   addition of  more specific search criteria.
Weber’s Inn Strategy
Budget Strategy Small efforts with big results
Budget$1,350 for 12 months
Goals  • Increase Facebook Likes and Twitter followers       • Increase social media conversation         • Drive up searc...
ConclusionBy increasing traffic and exposure, and driving these      increases toward the testimonials of pastcustomers, w...
Prochain SlideShare
Chargement dans…5
×

Nmdl ppt pres-ERIC ANDERSON

191 vues

Publié le

Publié dans : Technologie, Business
  • Soyez le premier à commenter

  • Soyez le premier à aimer ceci

Nmdl ppt pres-ERIC ANDERSON

  1. 1. Weber’s Inn The Perfect Destination for a Mini-Vacation
  2. 2. Background
  3. 3. Facebook and Twitter2,971 Likes 959 Followers
  4. 4. Facebook and Twitter continued…
  5. 5. Search EngineOptimization Search Phrases • Ann Arbor Hotel • Ann Arbor Restaurant • Ann Arbor Vacation
  6. 6. Search Engine Marketing Pursue same search phrases with the addition of more specific search criteria.
  7. 7. Weber’s Inn Strategy
  8. 8. Budget Strategy Small efforts with big results
  9. 9. Budget$1,350 for 12 months
  10. 10. Goals • Increase Facebook Likes and Twitter followers • Increase social media conversation • Drive up search engine location• Encourage customers to share experience, turning Weber’s Inn social media into testimonials showing families and businessmen how easy it is to enjoy Weber’s Inn
  11. 11. ConclusionBy increasing traffic and exposure, and driving these increases toward the testimonials of pastcustomers, we can empower our key demographics to seek out Weber’s Inn for similar experiences.

×