Technology today is evolving at a fast pace and so is the amount of data. This raw data stored in corporate databases is exploding, some in the form of point-of-sale transactions and credit card purchases to financial transactions and customer information.

1. Reinvent Big Data with HP Vertica Platform
Technology today is evolving at a fast pace and so is the amount of data. This raw data stored in corporate databases is
exploding, some in the form of point-of-sale transactions and credit card purchases to financial transactions and customer
information. Data is no longer measured in gigabytes and terabytes, we have graduated to Petabytes. This raw data carries
plethora of information that can be extremely useful to the organization. Mining this data can provide the much needed business
value and significant insights into their customers and markets to steer their marketing and management strategies.
Are you sitting on loads of data that you aren’t using? How you can you use it? Your enterprise needs powerful Big Data analytics
tools that go far beyond the capabilities of traditional relational database management systems (RDBMSs) that were designed for
online transaction processing (OLTP) and structured data—and not for the volume, velocity, and variety of Big Data.
Deploying HP Vertica analytics platform for interactive real-time analytics helps customers to gain real-time response and gainful
insights into their business. HP Vertica has the capability to easily integrate with Cassandra, MapReduce and Hadoop open source
platform to provide powerful data analytic capabilities. Deploying HP Vertica Analytics Platform for interactive real-time analytics
and the Hadoop open-source platform for batch-oriented data processing i.e. a combination of complementary data toolsets,
enables your enterprise to amalgamate your structured, unstructured, and semi-structured data—and make all your information
matter.
An analytics database platform purpose-built for Big Data, HP Vertica platform consists of a massively parallel database and an
extensible analytics framework optimized for fast data analysis. It also supports standards like SQL, JDBC, ODBC, and R for data
analysis, thus making it easier for your organization to preserve your existing business intelligence (BI) investments.
Optimized for fast query performance, reduced storage requirements, and lower hardware investment, Vertica scales limitlessly.
HP Vertica Analytics Platform delivers higher performance with less hardware, less administrative complexity and with standard
SQL and no custom coding—reducing the need of a developer to write a query.
For faster customized implementation and deployment of HP Vertica platform, partner with an expert consultant having hands
on Vertica expertise. Having a partner has its own advantages, you get:
* Dedicated and trained staff that can help customers with tailored solutions to help them migrate off their current data store or
implement Vertica from the ground up.
* Inside knowledge of all the adjustments needed and ensure that Vertica is finely tuned for the utmost performance.
* Expertise to align the solution to business goals.
Thus, HP Vertica services implementation partner helps take Big Data analytics services to a new level of usability and
performance giving customers, Big Data services insights about innovative products, services thus driving a competitive
advantage.