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Track: Developers 
#CNX14 
#CNX14 
Building Enterprise Mobile Apps with 
Salesforce1 
James Ward 
Platform Evangelist 
@_J...
Track: Developers 
#CNX14 
90% Of All Enterprise Apps Will be Mobile by 2017 
20% 
of enterprise apps 
are mobile 
Source:...
Track: Developers 
#CNX14 
But it’s Difficult to Build Mobile Apps 
54% 
0% 
54% 
26% 
have 
deployed 
apps <½ 
Complexity...
Track: Developers 
#CNX14 
The Salesforce1 Customer Platform 
Transform your sales, 
service, & marketing: 
Cloud . Social...
Track: Developers 
#CNX14 
Experience Salesforce on Any Device 
All your past investments... 
...now in the future 
Downlo...
Track: Developers 
#CNX14 
#CNX14 
Salesforce1 Demo
Track: Developers 
#CNX14 
Mobile Navigation 
Mobile Administration  Mobile 
Navigation
Track: Developers 
#CNX14 
Page and Compact Layouts 
SObject SObject  Page Layout  Compact Layout
Track: Developers 
#CNX14 
An App That Anyone Can Build 
Check out this app. It’s completely custom and requires no 
codin...
Track: Developers 
#CNX14 
List Views 
Sobject Tab  New List View 
Tapping an object in the Left Nav 
displays your List ...
Track: Developers 
#CNX14 
Expanded Lookup 
Parent Sobject  Compact Layout 
Child SObject  Page Layout  Expanded 
Looku...
Track: Developers 
#CNX14 
Built-in Map Integration 
for Accounts & Contacts 
Account  any record  populate Billing 
Add...
Track: Developers 
#CNX14 
Publisher Actions 
Global: Create  Global Actions 
Object Specific: SObject  Buttons, Links &...
Track: Developers 
#CNX14 
Visualforce – Mobile Cards 
Mobile Cards - Visualforce 
Pages on Record Detail 
(VF page needs ...
Track: Developers 
#CNX14 
Visualforce in Salesforce1 
• <apex:page docType="html-5.0" …> 
• ‘Available for Salesforce Mob...
Track: Developers 
#CNX14 
Custom Mobile Apps with Mobile SDK 
Identity Management 
Securely Access Salesforce1 APIs 
with...
Track: Developers 
#CNX14 
Building apps with Mobile SDK 
Developer Packs 
Native HTML5 
UI Libraries 
Data Management 
Ne...
Track: Developers 
#CNX14 
Take the after-session survey! 
Take the Survey in 
the Connections 
2014 Mobile App 
Join the ...
Track: Developers 
#CNX14
Track: Developers 
#CNX14 
Questions?
Track: Developers 
#CNX14 
CUSTOMER JOURNEY 
SHOWCASE 
MARKETING 
THOUGHT LEADERS 
EMAIL MARKETING PRODUCT STRATEGY 
& ROA...
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#CNX14 - Building Enterprise Mobile Apps With Salesforce1

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Salesforce1 is a powerful tool for web developers to build beautiful, responsive web apps. Developers can draw on their skills with JSP, ASP.NET, and PHP and go even faster with Visualforce. Join us for a fun tour where you'll learn how to use HTML, CSS, Javascript, and Visualforce to make awesome apps quickly. We'll show you how to use Twitter Bootstrap for CSS, access and bind Salesforce data with Javascript, and optimize your App using server side controllers and Visualforce markup.

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#CNX14 - Building Enterprise Mobile Apps With Salesforce1

  1. 1. Track: Developers #CNX14 #CNX14 Building Enterprise Mobile Apps with Salesforce1 James Ward Platform Evangelist @_JamesWard
  2. 2. Track: Developers #CNX14 90% Of All Enterprise Apps Will be Mobile by 2017 20% of enterprise apps are mobile Source: Gartner, Ian Finley, Research VP; 2010 2014 2017 90% of enterprise apps will be desktop and mobile
  3. 3. Track: Developers #CNX14 But it’s Difficult to Build Mobile Apps 54% 0% 54% 26% have deployed apps <½ Complexity of form factors Limited number of developers Multiple operating systems Multiple platforms 60% 40% 20% Percent of Respondents Mobile apps deployed 2013 Study of 1,300 Global Executives “The Rise of the Customer-Led Economy” Mobile apps are critical
  4. 4. Track: Developers #CNX14 The Salesforce1 Customer Platform Transform your sales, service, & marketing: Cloud . Social . Mobile . Connected Connect all your apps Connect all your customer data Breakthrough for Developers, Admins, ISVs, and Users Sales Cloud Service Cloud ExactTarget Marketing Cloud AppExchange Your Customers
  5. 5. Track: Developers #CNX14 Experience Salesforce on Any Device All your past investments... ...now in the future Download the Salesforce1 Mobile App today. Your CRM Your AppExchange Apps Your Custom Apps Feed First UI Notifications Platform Publisher Actions Salesforce1
  6. 6. Track: Developers #CNX14 #CNX14 Salesforce1 Demo
  7. 7. Track: Developers #CNX14 Mobile Navigation Mobile Administration  Mobile Navigation
  8. 8. Track: Developers #CNX14 Page and Compact Layouts SObject SObject  Page Layout  Compact Layout
  9. 9. Track: Developers #CNX14 An App That Anyone Can Build Check out this app. It’s completely custom and requires no coding.
  10. 10. Track: Developers #CNX14 List Views Sobject Tab  New List View Tapping an object in the Left Nav displays your List Views and your Recent records
  11. 11. Track: Developers #CNX14 Expanded Lookup Parent Sobject  Compact Layout Child SObject  Page Layout  Expanded Lookup Show additional info for Parent records
  12. 12. Track: Developers #CNX14 Built-in Map Integration for Accounts & Contacts Account  any record  populate Billing Address or Shipping Address fields Map icon will automatically display at the top of the detail page.
  13. 13. Track: Developers #CNX14 Publisher Actions Global: Create  Global Actions Object Specific: SObject  Buttons, Links & Actions  New Action Page Layouts control which actions show in what order
  14. 14. Track: Developers #CNX14 Visualforce – Mobile Cards Mobile Cards - Visualforce Pages on Record Detail (VF page needs to the extend Standard Controller)
  15. 15. Track: Developers #CNX14 Visualforce in Salesforce1 • <apex:page docType="html-5.0" …> • ‘Available for Salesforce Mobile apps’ flag enabled • Developers are responsible for making the VF page ‘mobile ready’ • Use a Responsive Design framework like Bootstrap or Mobile Design templates • Leverage touch and swipe events where appropriate • Use JavaScript Remoting/VF Remote Objects for better performance • Use HTML5 for device features like Geolocation and Camera access
  16. 16. Track: Developers #CNX14 Custom Mobile Apps with Mobile SDK Identity Management Securely Access Salesforce1 APIs with Native Wrappers SmartSync for online/offline Push Notifications Support for iOS, Android and HTML5
  17. 17. Track: Developers #CNX14 Building apps with Mobile SDK Developer Packs Native HTML5 UI Libraries Data Management Networking API Wrappers Identity Hybrid Secure Storage Provided by OS Provided by OS SmartSync SmartStore OAuth2 Client Library Salesforce1 Platform
  18. 18. Track: Developers #CNX14 Take the after-session survey! Take the Survey in the Connections 2014 Mobile App Join the Conversation! #CNX1 4 $50 Starbucks Gift Card
  19. 19. Track: Developers #CNX14
  20. 20. Track: Developers #CNX14 Questions?
  21. 21. Track: Developers #CNX14 CUSTOMER JOURNEY SHOWCASE MARKETING THOUGHT LEADERS EMAIL MARKETING PRODUCT STRATEGY & ROADMAP PERSONAL TRANSFORMATION & GROWTH SOCIAL MARKETING MOBILE & WEB MARKETING DEVELOPERS HANDS-ON TRAINING INDUSTRY TRENDSETTERS CREATIVITY & INNOVATION SALESFORCE FOR MARKETERS ROUNDTABLES

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