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HOW TO
PITCH
FILIPPO SCORZA
MAKE IT LEGIBLE
MAKE IT SIMPLE
MAKE IT OBVIOUS
UNDERSTOOD
AT A GLANCE
LESS IS MORE, KEEP IT SIMPLE AND STUPID: LISTENERS, USUALLY, DON’T
HAVE ENOUGH TIME TO LISTEN TO YO...
DON’T MAKE
ME THINK
I DON’T WANT TO INVEST TO MUCH COGNITIVE EFFORT TO UNDERSTAND
YOUR PROJECT: KEEP IT SIMPLE!
DEMO DAY SLIDES
IDEALLY HAVE ONLY
ABOUT 7-10 SLIDES
TIME IS
AGAINST YOU
YOU MUST BE ABLE TO PRESENT ALL CHARTS IN JUST 10 MINUTES
DON’T GIVE A
SPEECH, PUT
ON A SHOW!
BE YOURSELF, STAY AUTHENTIC, BE HUMAN!
I DON’T READ SLIDE
I LISTEN TO YOU
I’M NOT ABLE TO READ CHARTS AND LISTEN TO YOU AT THE SAME TIME!
SLIDES SHOULD BE DESIGN...
A PICTURE IS
WORTH A
THOUSANDS
WORDS
PRESENT SOME INFOGRAPHICS, CHARTS, DATA OR PICTURES WITH JUST
ONE SENTENCE
THE
FLOW
THE PROBLEM
THE WHY
THE VALUE
PROPOSITION
THE SOLUTION
THE PRODUCT
THE BUSINESS
MODEL
PRESENT SOME
METRICS
PRESENT SOME
COMPETITORS
GO TO
MARKET
THE
PILOT
BENEFIT
FOR CUSTOMER
THE TEAM
BACK UP
SLIDES
FREE RESOURCES
bit.ly/risorsetools
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
How to pitch
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How to present an idea, hypothesis, business model and validation strategy

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How to pitch

  1. 1. HOW TO PITCH FILIPPO SCORZA
  2. 2. MAKE IT LEGIBLE MAKE IT SIMPLE MAKE IT OBVIOUS
  3. 3. UNDERSTOOD AT A GLANCE LESS IS MORE, KEEP IT SIMPLE AND STUPID: LISTENERS, USUALLY, DON’T HAVE ENOUGH TIME TO LISTEN TO YOU…
  4. 4. DON’T MAKE ME THINK I DON’T WANT TO INVEST TO MUCH COGNITIVE EFFORT TO UNDERSTAND YOUR PROJECT: KEEP IT SIMPLE!
  5. 5. DEMO DAY SLIDES IDEALLY HAVE ONLY ABOUT 7-10 SLIDES
  6. 6. TIME IS AGAINST YOU YOU MUST BE ABLE TO PRESENT ALL CHARTS IN JUST 10 MINUTES
  7. 7. DON’T GIVE A SPEECH, PUT ON A SHOW! BE YOURSELF, STAY AUTHENTIC, BE HUMAN!
  8. 8. I DON’T READ SLIDE I LISTEN TO YOU I’M NOT ABLE TO READ CHARTS AND LISTEN TO YOU AT THE SAME TIME! SLIDES SHOULD BE DESIGNED WITH FEW INFORMATION: THE SPEAKER MUST DESCRIBE THE FLOW AND COMMUNICATE ALL THE CONCEPTS
  9. 9. A PICTURE IS WORTH A THOUSANDS WORDS PRESENT SOME INFOGRAPHICS, CHARTS, DATA OR PICTURES WITH JUST ONE SENTENCE
  10. 10. THE FLOW
  11. 11. THE PROBLEM
  12. 12. THE WHY
  13. 13. THE VALUE PROPOSITION
  14. 14. THE SOLUTION
  15. 15. THE PRODUCT
  16. 16. THE BUSINESS MODEL
  17. 17. PRESENT SOME METRICS
  18. 18. PRESENT SOME COMPETITORS
  19. 19. GO TO MARKET
  20. 20. THE PILOT
  21. 21. BENEFIT FOR CUSTOMER
  22. 22. THE TEAM
  23. 23. BACK UP SLIDES
  24. 24. FREE RESOURCES bit.ly/risorsetools
  • GiuseppeGiudice

    Nov. 21, 2020

How to present an idea, hypothesis, business model and validation strategy

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