DANIEL RASKIN, VP, Strategy & Marketing, ForgeRock, at the European IRM Summit 2014.

1. Identity as a Revenue Generator
Daniel Raskin
Vice President, Strategy & Marketing
daniel@forgerock.com

2. The Digital Transformation

3. changes to digital technology
throughout society

4. Tesla Autopilot

5. Polo Tech Shirt

6. Uber Health

8. what is the role of identity
in the digital transformation?

9. Identity
“brain” behind what your connected
applications or connected products can do

10. The New Technology Stack
How Smart, Connected Products Are Transforming Competition
Harvard Business Review, November 2014

11. Value of Identity
Single Customer Profile
Tie Business Units Together
Customer Engagement
Security in Context

12. Single Customer Profile
Success in todays digital world requires the ability to understand your
customer and what they want to do

13. Tie Business Units Together
BU Data BU Data
Business Unit Business Unit
BU Data
Business Unit
Empower Business Units to Work
Together and Share Information

14. Customer Engagement
Customer Engagement Connected Things Contextual Engagement
Citizen Engagement Health Care Wearables Mobile Engagement
Use real-time context and the ability to connect to
anything to roll out new digital services

15. Ability to connect to anything!
REST, OpenID Connect, OAuth2, UMA, SAML …

16. Identity … is the last line of defense
passwords
Contextual Security

17. consumer-facing identity checklist
 Was it designed for customers and citizens, or employees?
 Is it context-aware?
 Can it enable consumer-facing services?
 Can it produce a uniform customer profile across business units?
 Is time to market weeks to months, or months to years?
 Is it device-agnostic?
 Is it highly scalable?
 Are processes repeatable, so you can quickly roll out new services?

18. Thank You
FORGEROCK.COM | CONFIDENTIAL
Daniel Raskin
Vice President, Strategy & Marketing
daniel@forgerock.com