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Your Event Tech Glossary

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The advances in technology have been plentiful this year! We've put together a quick glossary of terms event planners will need to know in 2018.

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Your Event Tech Glossary

  1. 1. The Event Tech Glossary The jargon you need to know in 2018
  2. 2. Artificial intelligence AI is data displayed by machines, this term is used when a machine mimics cognitive functions that humans associate with ‘learning’ and ‘problem solving’. AI is a useful tool for using attendees past digital behaviours to tailor their event experience.
  3. 3. Augmented Reality This is a live direct or indirect view of a real- world environment where the elements are augmented by a computer-generated input. AR technology is particularly useful in bringing event invitations and collateral to life.
  4. 4. Data Tag One piece of contact information such as name, title or company which can then be used to personalise communications. This can be a big time-saver for emails, mail outs, invitations, name tags and much more.
  5. 5. Multi-Path Registration A registration process that allows attendees to choose different paths through which to register for an event. It also ensures attendees only have to complete registration fields relevant to their participation. This is a great way to kick off an event with a positive attendee interaction.
  6. 6. Virtual Reality A computer technology which uses virtual reality headsets or multi-projected environments, sometimes in combination with physical environments or props, to generate realistic images and sounds to simulate a users physical presence in an imaginary environment.
  7. 7. Web Conferencing + video Web-based video is available anywhere with an internet connection and can be live-streamed or pre-recorded. This can grow your event attendance without having any more people in the physical venue, it also extend the life of your event by making recorded segments available.
  8. 8. White Label Event App A mobile solution which allows attendees to navigate and engage with events in increasingly convenient ways. Event Apps can be created with bespoke branding and completely tailored to your attendees journey from pre-event through to post-event follow up.
  9. 9. Join us for event industry insights and event tips! @eventemporium www.eventemporium.com.au/blog

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