1. Garima Sareen Nagpal
House no. 108, Sector 17 A, Gurgaon
Contact Number – 9871318308
Email id – firstname.lastname@example.org
Digital Marketing, Brand Management & Campaign Management
Solutions-focused,meticulous and result-oriented professional with over 6 years of a digital marketingexperience in a reputed
advertisingagency rolewithin a clientservices,planningand projectmanagement team within the digital and wider marketingsector.
Currently associated with AdGlobal360 Pvt Ltd. as Group Head – Account Management and involved in all activities related to Digital
Marketing, Campaign Management and Branding.
Proven track record of excellence with sound exposure to SEM, SEO, SMO campaigns and Website& App development projects.
Successfully designed digital marketingcampaigns for travel,education,real estate, healthcareand ecommerce industries.
An out-of-the-box thinker with a flair for identifying& adoptingemerging trends & addressingindustry requirements to achieve
organizational and clientobjectives
Excellent interpersonal,communication and organizational skillswith proven abilitiesin team management and campaign management
~ Search Engine Marketing (SEM)
~Social Media Marketing
~App and website development
AdGlobal360 PvtLtd, Gurgaon March 2010 -Present
Group Head – Account Management
•Key Result Areas:
• Managingdigital marketingcampaigns (SEM, SMO, SEO) includingcreativedevelopment, website and microsite
• Knowledge about Double Click campaign,GoogleAnalytics.
• Creating engaging social media strategies and executing plans thatcultivateaudiences,increased web presence and
enhanced brand awareness.
• Preparingand monitoringthe performance of Social Media Campaigns reports through dashboards.
• Handlingday-to-day Search Engine Marketing (SEM) activities includingcampaign planning,implementation,budget
management, performance review, and optimization of paid search campaigns
• Reporting of campaigns with in-depth analysison performanceof keywords, ad copies,bounce rates, etc.
• Formulatingdigital strategy for deliveringbest ROI for campaigns on various resultoriented matrices of costper click
• Managinga team of 4 at present.
• Managinga quarterly revenue of INR 35 lacs atpresent.
• Workng Closely with creative team in order to ensure creativeis on budget/schedule and closely quality controlled.
• SEO – On page/Off page optimization,preparing& analyzingmonthly reports for organic ranking.
• Website development – preparingsitemaps,creatingwireframes,understandingthe functionalities to meet the client’s
Achieved CTR of 14% in one of the SEM campaigns.
Successfully launched brand “Veena World” on Digital Media.
Worked with travel companies like Kesari Tours Pvt Ltd & Veena Patil Hospitality Pvt Ltd & launched them on Digital space.
Devised Social Media,GoogleAdwords, SEO campaigns for them & successfully created their brand awareness Online.
Complete ideation & link structuringfor the Corporate Website of Vipul Group.
Managingall digital campaignsfor AOC India, includingsussessful hashtagtrendingcontests on Twitter in Social Media,
launch of their new Tablets, Televisions & interactivesites.
ManagingOnlineSocial Media Campaignsfor brands like Three Graces, Clinic Dermatech, Enhance Aesthetic & Cosmetic
Have worked with many Education Institutes like Amity University, Career Launcher, IIFP, IITT, IIMT, DBS, IMC, Marwadi
Education & more as their digital marketingAccount Manager.
Have also worked on lead generation campaigns for Real Estate clients like Vipul Group, Satya Developers, Bajaj SARE.
In hospitality sector,I have been working with hotels likeSarovar, Imperial, Karma Resorts for their digital campaigns.
Axis Bank, Hisar [60 Days]
Personalized Banking in Axis Bank & its new trends: “Targeting of high net worth individuals,thepriority customers at Axis bank &
study of customer satisfaction level atits Hisar branch.”
MBA with Dual Specialization in Marketing& Financefrom IILM instituteof higher education,Gurgaon in year 2010 with CGPA of
2.99 out of 4.
B. Com from Dayanand College(K.U.K.), Hisar in year 2008 with 70%.
Knowledge of MS Word, MS Excel, Powerpoint, Google & Facebook Analytics.
Date of Birth: 3rd October, 1986
Languages known: English & Hindi