1. STUMULUS PACKAGE
With
Crizal UV

2. Key Program Information
• When?
– March 4 – April 12, 2013
• What Products are eligible?
– ANY Varilux S Series product WITH any Crizal UV
• Who is eligible?
– Any ECP purchasing Varilux S Series with Crizal UV
• Which labs are participating?
– All Essilor Base and Partner labs

3. How the Program Works
• ECP orders a pair of Varilux S Series product with
Crizal Alize UV, Crizal Avance UV or Crizal Sapphire
UV and receives a $40 instant rebate on the Crizal
product
• ECP orders a pair of Varilux S Series product with
Crizal Easy UV and receives a $35 instant rebate on
Crizal Easy UV
• $40 / $35 instant rebate will show on the lab invoice
as a “credit”
– No rebate checks will be issued

4. FAQ
• Do I need to enroll my ECP in the program?
– No, any ECP can participate
• Is there a baseline for this program?
– No, the instant rebate is paid on every eligible job
• Who should I target with this program?
– Any ECP currently selling: Varilux, Varilux S Series,
Crizal, Competitive digital products
– Any ECP with a Visioffice

5. Sales Force Action
Action:
• Target and call on current low volume Vx S
Series accounts for incremental jobs
• Leverage as a tool to acquire new accounts
WIIFM:
• Vx S Series Bonus - A minimum of 7 JPD per in
March will earn you $2 per pair
• Booster Incentive - Get additional lift towards
achieving your goal