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NEWS: LIVERPOOL STATION
'RADIO CITY' BREACHED
OFCOM BROADCASTING CODE
WITH BREAKFAST SHOW WIND-
UP CALL TO HALAL BUTCHER
by
GRANT GODDARD
www.grantgoddard.co.uk
March 2007
News: Liverpool Station 'Radio City' Breached Ofcom Broadcasting Code With Breakfast Show Wind-Up Call To Halal
Butcher page 2
©2007 Grant Goddard
Ofcom has found Liverpool local commercial radio station 'Radio City' in
breach of the Broadcasting Code for a wind-up call included in its breakfast
show last November.
The show’s character 'Peggy', portraying a 90-year old woman, phoned a
butcher shop outside the transmission area and repeatedly asked questions
such as “How much are your bangers, dear?”, “I don’t mind a bit of pork, what
have you got?” and “I’m after a bird for Christmas, dear.” The butcher became
increasingly abusive after telling the caller “We don’t do pork” as the
questioning persisted, even though it became obvious that the call had been
made to a halal butcher.
Given that the item was pre-recorded, Ofcom said it “found no context to justify
the use of this offensive material” and described the station’s decision to use it
as “irresponsible” and “a worrying failure in compliance and production
oversight (especially during a breakfast show which attracts a wide ranging
audience).” Ofcom said it “will consider further regulatory action if a breach of a
similar nature occurs again.”
Station owner EMAP said it “very much regretted any offence the item may
have caused” and had since reminded the presenter that “he must discuss and
clear in advance all content with the programme’s producer.”
[First published in 'The Radio Magazine' as 'Radio City Rebuked For Wind-Up Call', #778, 7 March 2007]
Grant Goddard is a media analyst / radio specialist / radio consultant with thirty years of
experience in the broadcasting industry, having held senior management and consultancy
roles within the commercial media sector in the United Kingdom, Europe and Asia. Details at
http://www.grantgoddard.co.uk

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'News: Liverpool Station "Radio City" Breached Ofcom Broadcasting Code With Breakfast Show Wind-Up Call To Halal Butcher' by Grant Goddard

  • 1. NEWS: LIVERPOOL STATION 'RADIO CITY' BREACHED OFCOM BROADCASTING CODE WITH BREAKFAST SHOW WIND- UP CALL TO HALAL BUTCHER by GRANT GODDARD www.grantgoddard.co.uk March 2007
  • 2. News: Liverpool Station 'Radio City' Breached Ofcom Broadcasting Code With Breakfast Show Wind-Up Call To Halal Butcher page 2 ©2007 Grant Goddard Ofcom has found Liverpool local commercial radio station 'Radio City' in breach of the Broadcasting Code for a wind-up call included in its breakfast show last November. The show’s character 'Peggy', portraying a 90-year old woman, phoned a butcher shop outside the transmission area and repeatedly asked questions such as “How much are your bangers, dear?”, “I don’t mind a bit of pork, what have you got?” and “I’m after a bird for Christmas, dear.” The butcher became increasingly abusive after telling the caller “We don’t do pork” as the questioning persisted, even though it became obvious that the call had been made to a halal butcher. Given that the item was pre-recorded, Ofcom said it “found no context to justify the use of this offensive material” and described the station’s decision to use it as “irresponsible” and “a worrying failure in compliance and production oversight (especially during a breakfast show which attracts a wide ranging audience).” Ofcom said it “will consider further regulatory action if a breach of a similar nature occurs again.” Station owner EMAP said it “very much regretted any offence the item may have caused” and had since reminded the presenter that “he must discuss and clear in advance all content with the programme’s producer.” [First published in 'The Radio Magazine' as 'Radio City Rebuked For Wind-Up Call', #778, 7 March 2007] Grant Goddard is a media analyst / radio specialist / radio consultant with thirty years of experience in the broadcasting industry, having held senior management and consultancy roles within the commercial media sector in the United Kingdom, Europe and Asia. Details at http://www.grantgoddard.co.uk