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THE CULTURE
TABLE OF CONTENTS
PAGE 1
PAGE 6
PAGE 14
PAGE 20
SECTION 1: WHAT IS GREATIST?
SECTION 2: THE GREATIST CULTURE
SECTION 3: OU...
WHAT IS GREATIST?
SECTION 1
1
2
WE’RE A HEALTH & FITNESS MEDIA SITE
ON A MISSION
TO HELP PEOPLE THINK OF HEALTH
IN A HEALTHIER WAY.
WHAT THE
heck DOES
THAT MEAN?
3
LEGIT FUN REAL
Seriously, we cite every
fact with a scientific study!
We give you a realis...
BECAUSE THAT’S HOW HEALTH
should be.
We know healthy is happy, and that healthy can be fun.
4
We’re here to tell the world
you don’t have to be the
greatest all the time,
just a greatist one healthy
choice at a time....
THE GREATIST CULTURE
SECTION 2
6
We’re just like you—greatists too!
“You don’t need six-pack abs to be happy. And sometimes getting them
can make you less ...
AND WE HAVE
similar goals:
move more
eat better
feel good
don’t take health
so seriously
8
sleep more
Greatist HQ is more than just an office.
Greatist is a place for growth, both
professional and personal. That’s why we
hav...
A typical day at Greatist includes a standing morning meeting,
3pm plank challenges, and Disney singalongs. Let it gooo!
T...
AWESOME CULTURE
awesome people
The team at Greatist is special. We are:
good people
passionate
eager
appreciative
patient
...
AND WE’RE greatists.
We challenge and push each other to be better. We take a positive approach
to the hard stuff when it ...
13
A TEAM THAT
SWEATS TOGETHER
stays together
daily meditation
tabata breaks
monthly challenges
gractivities
office yoga
t...
OUR CORE VALUES
SECTION 3
14
Obsess over
QUALITY
Greatist is different. We believe people deserve a brand and a
business that’s truly on their side. An...
16
Expect
GREATNESS
At Greatist, we expect greatness from each other. We recognize
the only way an organization can grow a...
17
TRUST
each other
At Greatist, we’re all on the same team. That’s why we’re
transparent, open, and honest about everythi...
18
LAUGH
a lot
Greatist is fun. We value being goofy, spontaneous, and silly.
Sometimes we sing aloud. Sometimes in foreig...
19
Be a
GREATIST
Be a greatist. We live the life we champion because Greatist isn’t
just a job, it’s a lifestyle. We work ...
20
THE BIG VISION
SECTION 4
21
OUR MISSION
IS TO BUILD THE DEFINING
HEALTHY LIVING
BRAND AND BUSINESS.
In addition to our amazing content, we
want to provide people with the right
tools, apps, programs, gear, gyms, theme
park...
23
Will it be easy?
NOPE.
24
Will it be worth it?
ABSOLUTELY.
25
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The Greatist Culture

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A look into our special culture at Greatist: our culture, our core values, and our big vision. For more on our amazing team, check out http://greatist.com/about

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The Greatist Culture

  1. 1. THE CULTURE
  2. 2. TABLE OF CONTENTS PAGE 1 PAGE 6 PAGE 14 PAGE 20 SECTION 1: WHAT IS GREATIST? SECTION 2: THE GREATIST CULTURE SECTION 3: OUR CORE VALUES SECTION 4: THE BIG VISION
  3. 3. WHAT IS GREATIST? SECTION 1 1
  4. 4. 2 WE’RE A HEALTH & FITNESS MEDIA SITE ON A MISSION TO HELP PEOPLE THINK OF HEALTH IN A HEALTHIER WAY.
  5. 5. WHAT THE heck DOES THAT MEAN? 3 LEGIT FUN REAL Seriously, we cite every fact with a scientific study! We give you a realistic view about health. One time we put a Shake Weight to the test…
  6. 6. BECAUSE THAT’S HOW HEALTH should be. We know healthy is happy, and that healthy can be fun. 4
  7. 7. We’re here to tell the world you don’t have to be the greatest all the time, just a greatist one healthy choice at a time. 5
  8. 8. THE GREATIST CULTURE SECTION 2 6
  9. 9. We’re just like you—greatists too! “You don’t need six-pack abs to be happy. And sometimes getting them can make you less happy than when you started.” - DEREK FLANZRAICH, I Got Six-Pack Abs in Six Weeks. Here’s How I Feel One Year Later “Instead of feeling strong, I felt weak. Instead of feeling like I was in the best shape of my life (which I was), I felt broken.” - LAURA SCHWECHERL, Why I Ran a Marathon, Qualified for Boston, and May Never Race Again “I used to use exercise as an easy way out. I believed that if I ran enough, I would eventually get the body I always wanted, which would help me meet the next great guy, and ultimately make me happier.” - TARA FULLER, My Addiction to Exercise Permanently Damaged My Body. But It Also Taught Me How to Love Myself AT GREATIST WE LIVE THE LIFE WE CHAMPION. 7
  10. 10. AND WE HAVE similar goals: move more eat better feel good don’t take health so seriously 8 sleep more
  11. 11. Greatist HQ is more than just an office. Greatist is a place for growth, both professional and personal. That’s why we have regular happiness audits, efficiency check-ins, performance reviews, team retreats, and afternoon ice cream breaks. We have meeting rooms called “Gin” and “Whiskey” (don’t you?) and a “Cave of Wonders” where people can meditate, nap, or simply find some quiet time. We get more delicious (and mostly healthy) food and snacks than we know what to do with. Please come eat some. We even do a Thanksgriving dinner every year (though it’s too bad we can’t do it every day). And each week we write down our “small wins” on Jenga blocks—a reminder that the small stuff really adds up. 9
  12. 12. A typical day at Greatist includes a standing morning meeting, 3pm plank challenges, and Disney singalongs. Let it gooo! There’s no vacation policy and no set “work hours.” Our schedule overall is ultra-flexible, so your hours are truly your own. Working out during the work day is encouraged big time (as are power naps, walks, or whatever else you need). Sometimes we do fitness outings called “gractivities” as a team! But seriously, we put “GR” in front of everything: grappy hours, the grounge, grutorials, and grocktails. Our welcome mat even says “GRELCOME,” but you’ll have to see it to believe it. DAILY LIFE AT GREATIST is pretty unique, too! 10
  13. 13. AWESOME CULTURE awesome people The team at Greatist is special. We are: good people passionate eager appreciative patient open hilarious hard f*cking working all on the same team 11 On day zero, Greatist’s culture was simply a vision. It’s taken a team of incredible people to mold that dream into a living, breathing force that drives our mission.
  14. 14. AND WE’RE greatists. We challenge and push each other to be better. We take a positive approach to the hard stuff when it comes to achieving what healthy is to each and every one of us. 12
  15. 15. 13 A TEAM THAT SWEATS TOGETHER stays together daily meditation tabata breaks monthly challenges gractivities office yoga tuesday leg day
  16. 16. OUR CORE VALUES SECTION 3 14
  17. 17. Obsess over QUALITY Greatist is different. We believe people deserve a brand and a business that’s truly on their side. And we know the only way to achieve this is by never compromising the quality of our content, products, message, or anything we put our name on. We don’t compromise those standards—the world deserves better. 15
  18. 18. 16 Expect GREATNESS At Greatist, we expect greatness from each other. We recognize the only way an organization can grow and improve is through creativity, dedication, innovation, and hard work. “Just F***ing Do It” is our motto. We push ourselves to be the best and we motivate others to do the same.
  19. 19. 17 TRUST each other At Greatist, we’re all on the same team. That’s why we’re transparent, open, and honest about everything we do. We over- communicate and always give each other the benefit of the doubt. We’re all learning, and we’re all pushing toward the same ultimate goal: helping the world think of “healthy” in a healthier way.
  20. 20. 18 LAUGH a lot Greatist is fun. We value being goofy, spontaneous, and silly. Sometimes we sing aloud. Sometimes in foreign accents. If you’re here, you’re still a kid at heart and believe nothing is too crazy to work.
  21. 21. 19 Be a GREATIST Be a greatist. We live the life we champion because Greatist isn’t just a job, it’s a lifestyle. We work to become fitter, healthier, and happier in a relatable and engaging way. And just like our readers, we struggle with challenges along the way. It isn’t easy for us either, but we try our best to make one better choice at a time.
  22. 22. 20 THE BIG VISION SECTION 4
  23. 23. 21 OUR MISSION IS TO BUILD THE DEFINING HEALTHY LIVING BRAND AND BUSINESS.
  24. 24. In addition to our amazing content, we want to provide people with the right tools, apps, programs, gear, gyms, theme parks (!), and more to help people make healthier choices. Our site is just the beginning. And only with a special culture filled with smart and passionate people will we—and we will—achieve success. 22
  25. 25. 23 Will it be easy? NOPE.
  26. 26. 24 Will it be worth it?
  27. 27. ABSOLUTELY. 25

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